Mobile First Content Marketing Strategy
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Mobile First Content Marketing Strategy

Mobile-Optimize your Content Marketing Strategy, Extend the time Visitors & Convert more Mobile Visitors into Customers.
4.3 (3 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,287 students enrolled
Created by Fettah Ben
Last updated 4/2015
English
Current price: $10 Original price: $150 Discount: 93% off
1 day left at this price!
30-Day Money-Back Guarantee
Includes:
  • 1.5 hours on-demand video
  • 7 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What Will I Learn?
Improved mobile user experience
Improve Mobile Search Rankings and Performance
Lower Bounce Rates of your website
Have more visibility to potential mobile customers.
Increased Mobile Conversions
Increase Downloads of your apps
Competitive Advantage Over Your Competition
View Curriculum
Requirements
  • Have a website or if you're looking to create a website or apps
Description

These days, it is far more common for potential customers to visit your site not through a desktop or a laptop, but through a phone or a tablet. That’s why it’s more important than ever to optimize your content marketing with the mobile user in mind! Learn just how to do that with Mobile-First Content Marketing Strategy: Mobile Customers!

This Course shows you how to optimize your content to appeal to mobile users and convert visits into sales. Before this course, your best case scenario is that your site is viewable on mobile devices, but could be much better. The worst case scenario? Your site doesn’t display correctly at all on mobile devices, and you’re hemorrhaging potential customers!

With Mobile-First Content Marketing Strategy, you’ll discover how to make text readable without zooming, how to properly space links so that can be clicked with a finger, and how to avoid horizontal scrolling. You’ll also learn how to perform a mobile SEO audit, gain insight into mobile search intent, and delve into App Store Optimization! It’s all here in over 2 hours of content and 27 lectures.

Learn How to Make Your Online Business Mobile-Friendly and Optimize Your Organic Search Ranking.
  • Understand mobile search intent
  • Define mobile optimized conversion points for mobile
  • Perform A Mobile SEO Audit
  • Optimize A Mobile Search Engine
  • Check your website Responsive Elements
  • Learn App Store Optimization (ASO)
  • Make your Business mobile friendly
  • Master the essential rules for mobile-first design

We'll Discover some Essential Key Things to Keep in Mind when You Designing for Mobile.

Basically, if your mobile product does not follow the same user-centric principles that work on other platforms, it is most likely destined to fail.

While there are several decisions you will need to make, the first and most fundamental is “Does my business need a mobile website or a mobile app?" This course will help you to choose the best and to optimize your website for mobile devices (SEO) and your apps for App Store (ASO).

Contents and Overview

This course contains over 21 lectures and +2 hours of content. It's designed for anyone, regardless of experience level, for you too if you wishes to improve your online business and convert more of those mobile visitors into customers.

Through the course will cover some examples of Effective Mobile Content and discover those most important points to Getting it Right.

By the end of this course, you'll update your online business to fit for the devices most used by your audience and start converts more of those mobile visitors into customers.

Who is the target audience?
  • Webmaster
  • Bloggers
  • Online business Owners
  • Mobile Marketers
  • Internet Marketers
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Curriculum For This Course
Expand All 27 Lectures Collapse All 27 Lectures 02:12:06
+
Expert Predictions for Mobile
2 Lectures 04:38
In 2013, we saw major advancements in the mobile industry. The most recent hot topic of the mobile world is wearable technology, offering all new data and statistics to the users.
Preview 01:32

Those specialists give us their mobile predictions for the New Year.

Preview 03:06
+
Mobile-First Content
6 Lectures 12:13

Learn how you can discover what your consumers are searching for locally by this easy method: using Google Trends.

Preview 03:13

Mobile search intent is entirely different compared to desktop search. Mobile content should be based on a deeper understanding of the mobile context of the user and his or her behavior while on those devices.
This video will show you how to get the full analytical about the mobile visitor

Preview 03:14

This video will show you how people's finding a video through their mobile

Video Marketing on Mobile
02:42

It's best to carefully define your conversion goals as part of your mobile content marketing strategy, through this video I will show you some examples to optimize the conversion on the mobile

Optimizing Conversion Points for Mobile
01:27

In the absence of a cursor, clicking on an exact element on a Smartphone screen can often become difficult, through this video I will show you some examples to make your content touch friendly

Be Touch Friendly
01:37

Key Points: Mobile First Content Section

Summary: Mobile First Content
1 page
+
Produce A Great Mobile Seo Audit.
9 Lectures 27:57

Introduction

Introduction
00:28

Learn how to Test your websites responsive element in smartphone & tablet and ensure that the CSS elements used provide users with the correct content based on the width of the device being used
Check your Website Responsive Elements
06:59

Check your content indexation, the redirect, the canonicalization, the XML sitemaps and get Some Tools For a Mobile SEO Audit to help you optimise your content for the mobile.

Some Tools For a Mobile SEO Audit
07:33

Mobile SEO Audit Tools
1 page

Successful mobile marketing is all about context. in this video you will get information about:
Mobile Content Marketing Pros
Mobile Content Marketing Cons
And some Examples of Effective Mobile Content

Pros, Cons and Examples of Effective Mobile Content
07:44

Increasing opportunities for conversion exist because mobile offers a wide range of customer touch points
Best Practices for Mobile Content
02:00

Best Practices Key Points
1 page

Some points should you concentrate on it to optimise your website for Mobile Search Engine
Mobile Search Engine Optimization
03:13

Mobile SEO Key Points
1 page
+
Mobile App vs Mobile Website
7 Lectures 23:17

If your business hasn't gone mobile yet, at the start of 2015, then you're passing up on a massive opportunity

Introduction
01:05

The advantage of having a mobile app for your business

Mobile Apps
02:11

The advantage of having a mobile website for your business + some great advices

Mobile Websites
03:22

You decide to create a website app or any other apps. In this case you should know about mobile app store SEO, here is some advices how peoples find an app.

Mobile App Store SEO
01:21

For a website SEO is on-page as well as off-page. For apps it is on-metadata/off-metadata ASO. Let's take a look at the elements that marketers have to take into consideration to improve search and how they can be optimized
App Store Optimization: Elements of On-Metadata and Off-Metadata
08:04

Promoting and marketing apps is almost the same as marketing other web elements. But developers have to use Google's power if they want to push up downloads of their apps. this video show you some Tools to Help you promoting your apps

How to Promote Your App to Increase Downloads
07:14

App Store Optimization (ASO)
2 pages
+
Conclusion And Essential Points
3 Lectures 09:01

The summary and the essential strategies for your mobile first content

Essential Strategies For Mobile First Design
09:01

Summary: The Most Important Points
1 page

Supplementary Materials
48 pages
About the Instructor
Fettah Ben
4.1 Average rating
394 Reviews
12,106 Students
7 Courses
Apps developer, Business Expert and CPA Marketer

Ben is an IT Administrator Diploma and has built a successful business in coaching, online marketing, SEO, Web Development, content marketing, CPA marketing and lot of other projects.
In this Profile I share with you my successful strategies and techniques in different fields with easy ways that go from beginners to expert levels. 

I've served you (and over 8,000 other students) with my Udemy courses the last year - and I’ve taught you and them:

    How to make money from CPA Marketing
    How to use the best CPA Tactic
    How to attract +200 lifelong Twitter followers a day
    How to use Twitter on marketing
    How to become a Successful Author
    How to discover your Business Priorities
    How to make your website Mobile Friendly
    How to replace manual, repetitive, and time-consuming operations with an Automated solution.
    How to quickly automate basic Administrative Functions..
    How to master Windows Powershell Cmdlet
    How to create Apps with HTML5/CSS3 and JavaScript
    How to build App with Sencha Touch Framework
and more and more.

By taking one of my courses you will get the Full Support and Answers to any of your questions.