Lean Canvas Course
4.5 (568 ratings)
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Lean Canvas Course

Jumpstart Your First Business Model With This FREE 5-part Course
4.5 (568 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
24,420 students enrolled
Created by Ash Maurya
Last updated 2/2013
English
Price: Free
Includes:
  • 1.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
How to capture your vision on a single page
Refining your vision into a bullet proof business model
Finding a compelling problem that is worth solving
The critical components of different business models
How to de-risk your plan through conversations
What matters most to investors
View Curriculum
Requirements
  • None
Description

We live in an age of unparalleled opportunity for innovation. With the advent of the Internet, cloud computing, and open source software, the cost of building products is at an all-time low. Yet, the odds of building successful startups haven’t improved much.

Most startups still fail.

When entrepreneurs get hit by an idea they either rush towards building out their solution or rush towards finding investors. Both of these approaches take a lot of time and energy, and can be overwhelming.

They are also backwards.

The number one reason startups fail is not because they fail to build what they set out to build, but because they spend too much time, money, and effort building the wrong product.

I attribute the entrepreneur’s, often unbridled and singular, passion for the solution as the top contributor to this failure. People place too much emphasis on the original idea but studies conducted on product success and failure tell a different story.

It has been statistically shown that most initial ideas don't work as anticipated. Rather, what separates successful entrepreneurs isn't starting with that perfect idea (or Plan A) but finding a plan that works before running out of resources.

That last part is key.

This course will show you how.

Who is the target audience?
  • Entrepreneurs
  • Intrapreneurs
  • Other visionaries charged with bringing bold new ideas into the world
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Curriculum For This Course
Expand All 5 Lectures Collapse All 5 Lectures 01:23:11
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Most Products Fail
1 Lecture 13:03
This lecture will cover the top reasons why products fail and provide an alternate approach to vetting and building new products. 
Why Products Fail
13:03
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Capture Your Business Model in 20 Minutes
1 Lecture 22:59

This lecture will show you how to capture your business model in under 20 minutes.

Capture Your Business Model in 20 Minutes
22:59
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Now, Bulletproof Your Business Model
3 Lectures 47:09

This lecture will highlight the top 10 business model pitfalls and tell you how to avoid them.

Now, Bulletproof Your Business Model Against Top 10 Pitfalls
11:44

With your business model created, your next step is prioritizing risks.

Identify What's Riskiest on Your Business Model
11:30

This lecture will show you how to systematically test your business model through experiments.

Systematically Test Your Business Model with Experiments
23:55
About the Instructor
Ash Maurya
4.4 Average rating
1,261 Reviews
91,688 Students
2 Courses
Helping Entrepreneurs Succeed

"Life's Too Short to Build Something Nobody Wants".

I have been an entrepreneur for more than a decade, and throughout that time I have been in search of a better, faster way for building successful products.

Then I ran into early works on Customer Development and Lean Startup pioneered by Steve Blank and Eric Ries. I joined in on the conversation and have been rigorously applying and testing these principles since then. I started sharing my learning on this blog, which then turned into a book, and subsequently into a series of products aimed at helping entrepreneurs raise their odds of success.

That is my mission and reason for being.