I'm a professional Graphic Designer/Web Designer who has been working commercially in the industry since 1995. In 2008 I set up my own Graphic Design Company, Synapse Creative Design Ltd. which is still going strong, creating designs, branding and corporate IDs for our client base, ranging from startups to multi nationals and blue chip clients.

Over time as interest grew from my customer base for website design and build - in particular e-commerce - I began to realise the serious issue of educating people on what to expect with regards creating and maintaining e-commerce websites.

There are many tools out there that make creating an e-store very easy, but none that can help with the most important elements of any e-store, the products.

And it's this side that many clients were underestimating in terms of time-scales, legal and logistical requirements.

So each time I received a request for such a store i'd lay out exactly what was required, everything the client had to consider right down to product descriptions and photography (in themselves, both massive guzzlers of cash and time). This affected the way my clients thought in terms of investment and resources and having expanded my search online I realised that many people were affected the same way.

Lots of entrepreneurs and self-starters are hitting the same problems over and over. The majority of these issues come from companies and individuals who sell e-store and other solutions, but offered no advice or support for products or legal & technical requirements. At this moment I realised it was all about managing expectations, educating people to understand and assess the hidden pitfalls before they committed themselves to a course of action that would lead them to a dead end.

I embarked on trying to find easy solutions that would work for beginners as well as those who have tried and hit walls and red tape. I've created solutions that totally eliminate the need for virtually all of the issues that stop people from getting a foothold in the web design market and provide sound advice and work-throughs for the remaining issues.

So I've set about creating courses that help people get a foot into web design and building and all areas that support and compliment this field. These courses provide simple yet effective solutions that get you actively involved in creating and managing your own websites without having to worry about the huge technical and logistical issues.

I always strive to make my courses as easy as possible, so that you can start quickly implementing strategies that yield professional results and yet are easy to achieve.