How to Maximize Your Lead Generation for ANY Business
3.8 (3 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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How to Maximize Your Lead Generation for ANY Business

Maximize your lead generation by 451% by using marketing automation. See how you can start generating leads today!
3.8 (3 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,804 students enrolled
Created by Jason Wardrop
Last updated 11/2014
Current price: $10 Original price: $40 Discount: 75% off
5 hours left at this price!
30-Day Money-Back Guarantee
  • 2 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Generate Leads for Any Business
  • Use Social Media to Generate Unlimited Leads
  • Brand and Market their business on social media
  • Increase online lead generation and sales through marketing automation
  • Understand theory behind online lead generation and sales
View Curriculum
  • Have a business in mind they want to market
  • Paper and Pen to take notes
  • Have a Facebook page for their business
  • Automation Hero Account (Strongly Recommended)

If you are a small business owner (real estate agent, insurance agent, network marketer, e-commerce store owner, etc.) then this course is for YOU! In this course I will show you step-by-step exactly how to start generating leads for your business on a daily basis. I have helped companies from home builders, to app developers, to e-commerce stores, to network marketers, and many more generate thousands of leads online.

In this course you will know the right tools to use to maximize your lead generation as well as receive the right training to set up your lead generation on auto pilot.

I will show you many free methods you can use (methods I've used to generate over 80 leads in 4 days) as well as paid methods to maximize your reach and exposure.

If you have a local business, I will show you exactly how you can reach your target market so you can see maximum benefit from your lead generation efforts.

This course is excellent for anyone looking to expand their lead generation and online sales. So if you are a small business owner, entrepreneur, real estate agent, loan office, network marketer, or any type of other small business interested in generating leads and making sales online then this course is perfect for you!

When you have completed this course you will know the right tools to use to maximize your online lead generation and sales, as well as have the right training and strategies to make this all happen! Join this course and start generating leads for your business today!

Who is the target audience?
  • Small Business Owners
  • Entrepreneurs
  • Online Marketers
  • Business Owners looking to Market Online
Compare to Other Lead Generation Courses
Curriculum For This Course
17 Lectures
3 Lectures 12:57

A brief overview of marketing automation and how marketing automation increases the number of qualified leads you can generate for your business.
Preview 02:32

Marketing Automation Statistics will teach you the benefits of adding marketing automation to your lead generation system
Preview 07:24
Getting Started
2 Lectures 15:01
In this video I will help you understand 'The Funnel'. The Funnel is the core to generate all leads and make all sales online. So before we dive deeper into the course, it is extremely important to understand The Funnel and how it works.
The Funnel

The hardest part about lead generation sometimes is knowing the best tools to use for best results. In this video I'll show you what tool I use and recommend to start generating leads ASAP!

Lead Generation Tools
Optimizing the Funnel
4 Lectures 29:41

The landing pages we want to create for lead generation is separate from our main websites homepage. This is because there are too many distractions on most home pages which in turn decreases conversions. In this video we'll cover the importance of a landing page and why it helps you increase your conversions when generating leads.

The Purpose of a Landing Page

Understand the psychology as to why landing pages, separate from your main homepage, will convert higher and see what you can do to improve the conversions of your landing page.
Landing Page Design Theory

CRO stands for Conversion Rate Optimization. This means testing out your landing page in order to increase the conversions. This is important because let's say you spend $100 to send 100 people to a page that converts at 20%, then you are in essence paying $5/lead. Then if you are able to increase the conversion rate from 20%-30% you decrease the cost per lead for your business and are ultimately maximizing your marketing budget for success.

CRO - Conversion Rate Optimization

When creating the offer you need to think about what the end user would want in exchange for their contact information. In addition to this, you want your core message to be consistent across the board from the post you make on social media to your landing page, to what you are actually going to be selling them.

Creating the Offer
Driving Traffic
5 Lectures 44:17

I'll show you how to generate free traffic, leads, and sales through social media.

Free Social Media Traffic

It's one thing to set up an ads campaign but another to set it up well. Here is a run-through of how to write quality ads that will convert your target market into leads and eventually sales for your business.

How to Write an Ad

A simple walkthrough of how to set up a Facebook ads campaign. You will be able to become more familiar with Facebook ads and the different ways you can target your consumer.

Facebook Ads - Accelerate Lead Generation

A/B Testing is the key to creating ads that perform well for your business. In this video I will explain what A/B testing is and how you can do it for you ad Campaigns you set up.

A/B Testing Ads

Remarketing is a great strategy to generate more leads for a lower cost. You can capitalize on existing people who have already seen your offer.

The Fortune is in the Follow Up
2 Lectures 12:32

I will show you how to set up an email marketing campaign so you can stay in touch with each one of your leads that comes in and connect with them on a personalized level.

Following up with Your Leads

The numbers on why it is so important to follow up with each lead.

The Follow Up - Stats
Case Study
1 Lecture 08:58

See how this Big Cartel E-Commerce store used this same method to drive a lot of visitors and sales to their store.

E-Commerce Stores
About the Instructor
Jason Wardrop
3.8 Average rating
3 Reviews
1,804 Students
1 Course
Leads Specialist

Hi my name is Jason Wardrop. I'm a marketer, consultant, and Founder of Arsenal MKG. I have been in the online marketing space for the last 7 years helping Realtors generate leads.

I specialize in helping small business entrepreneurs learn how to leverage the internet (primarily social media) to connect with their target audience, attract new customers, and generate more sales.

I have helped several small businesses generate thousands of leads online. The basic lead generation methods are the same for any industry and I will show you how to maximize your lead generation and maximize your reach on social media.

I enjoy helping others learn the right strategies of internet marketing since I know first-hand how difficult it can be for beginners to know where to start. After 7 years of being in the industry I feel like I have a good grasp on the right tools and strategies to help you maximize your business online.

Join me next Thursday for my Free, Live training, The '53 Leads/Day' Webinar. You can reserve your seat here: