Search Engine Optimization (SEO) Basics
3.9 (12 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
540 students enrolled
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Search Engine Optimization (SEO) Basics

Learn How to get started with Search Engine Optimization
3.9 (12 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
540 students enrolled
Created by Chris N. West
Last updated 1/2015
Curiosity Sale
Current price: $10 Original price: $35 Discount: 71% off
30-Day Money-Back Guarantee
  • 1 hour on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Get started with SEO for your organization
View Curriculum
  • Students Should alread have an idea of what organization they want to perform these tips on.

Search Engine Optimization SEO Basics

Being up to date on marketing your business online is essential to your success. There are so many ways to do this including SEO. This is the process and tactics of organically ranking higher on Google and other Search Engines. This can be done for many different types of organizations. You will learn specific tips that you can start using right after the course!

What attendees will learn

  • What are Keywords and how to choose them
  • Using links across the web to increase rankings
  • The importance of directories.
  • Matching efforts up with social media

Recent Testimonials!

Simply brilliant!

Chris has made SEO sound less like the monster from our childhood nightmares but, rather, given us the confidence to try and tame it, and the resources to look under the hood of search engines. Love it!

Very Nice

That Good Cours And I Hope To get More .... i like This Cours ... Thank You Bro.

Who is the target audience?
  • This course is designed for people who may have heard of the benifits of online marketing, but do not know where to start.
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Curriculum For This Course
19 Lectures
2 Lectures 08:54

Intro to what you will learn in this course!

Preview 02:33

What is SEO exactly? What is the long term strategy as well as short term strategy.

Preview 06:21
2 Lectures 12:57

Keywords are very important when it comes to SEO!

Preview 01:10

Where do you place the keywords?

Keyword Research and where to place them
Link Building
4 Lectures 17:54

Linking is one of the best ways to rank High!

What Are Links

What exactly is link building. Easy way to start your journey is to find out what they are.

Link Building

How your links look really matter!

What should links look like?

So where to post these links??

Where to post your links.
Social Media Intergration
4 Lectures 12:43

How to integrate Social Media with these SEO tactics

Social Media

Google Plus is really easy to use! Find out how to use it for rankings here!

Google Plus

Everyone uses Facebook? This covers how to use it for web visitors and rankings.


So many ways Linkedin is similar to Google Search. Use similar tactics on this platform

3 Lectures 10:18

Here are some great tools that will save you time!!

What is Page Rank?

Use Rank Checker instead of manually searching

Find Your Rankings

How do you find out if what you are doing is working?

Measure Your Success
Tactics to Avoid
4 Lectures 07:08

Please avoid these tactics!

Tactics to Avoid

Make sure your links are legitimate.

Bad Linking

Do not use the same word over and over again to get attention!

Bad use of Keywords

Thanks for taking this course! feel free to contact me with any questions!

About the Instructor
Chris N. West
3.9 Average rating
12 Reviews
540 Students
1 Course
Corporate Trainer► Marketing Consultant►SEO►Linkedin ♦Google

Chris West has worked at Google and is a sought-after marketing consultant and trainer. West is best known for his focus on strategies that help organizations achieve their goals in order to position their companies for long-term success.

West completed a two-year stint as a Google Marketing Representative. While at Google, he was responsible for reaching out to communities to drive engagement on products such as Adwords, Analytics , Apps and Google Plus. Furthermore, he worked with corporations such as Lowe’s and numerous small businesses to help them implement effective social media strategies for growth. He has also worked in the Oil & Gas sector where he managed 40+ OG companies advertising campaigns.

West has garnered experience in marketing, business development, and training. As he has often said, “I feel that as a marketer, you actually get to make key decisions that will determine success or failure. The marketing field comes by trial and error, which in turn makes me a better, well-rounded individual.”

His work for these various organizations has sparked a desire to share the knowledge as an entrepreneur. West began appearing before groups and organizations as a speaker and trainer. He regularly hosts workshops and live webinars to teach others how to achieve their business goals. West has also mentored college graduates and business professionals, helping them understand the marketing potential of social media. Through these activities he hopes to create an army of people motivated to make a difference in the business world.

West obtained his B.B.A in Marketing from the University of Texas San Antonio. He also holds certifications in Google Analytics and as an eMarketer. West is an active member of the Houston Area Urban League Young Professionals and is involved with multiple professional