SEO for eCommerce

Vertex Development
A free video tutorial from Vertex Development
Software Developers
3.9 instructor rating • 1 course • 1,272 students

Learn more from the full course

Learn SEO: A Simple (But Complete) Guide for 2020

2 courses in 1. Learn best practices for search engine optimization (SEO) of any Website, Blog or eCommerce website

05:41:59 of on-demand video • Updated April 2020

  • Learn the fundamentals of SEO for ranking any Website, Blog or eCommerce Website
  • Learn SEO best practices
  • How to optimize your products for higher search engine rankings
  • Learn to research keywords and optimize pages for keywords
  • How to implement keywords
  • Understand links and how to develop internal linking structure
  • Local SEO and configure sites for mobile
  • Learn to optimize code and site structure
  • Defining your audience, topics, angle, and style
  • Promoting your content via social media
  • How to measure SEO effectiveness
  • How to optimize ecommerce sites for search
English [Auto] Welcome to search engine optimization for e-commerce as the owner of an e-commerce site myself I spent countless hours monitoring or search rankings making tweaks and testing different strategies to see what works best. I'm excited to share everything I've learned. This course is designed to guide you through the process of optimizing the pages of your online store to build traffic and improve your page rankings. First we'll talk about the importance of usability on your site and the differences between on and off page SEO. Next we'll do some research on exactly who your customer is and how to create buyer personas to guide and unify your marketing efforts. Once we know exactly who we're targeting We'll dig deep into your site and make modifications to the content and structure for optimal rankings. Lastly we'll review common mistakes made on e-commerce Web sites and take a look at a few awesome tools around the web that you can implement if you're ready to build a booming online business and start increasing your site traffic. Then let's get started with search engine optimization for e-commerce.