SEO - Local SEO*
*This course is included in the Social Media Marketing Masterclass - So please do not purchase if you already have that course.*
SEO Training - With a little bit of training, you can learn how to improve your search rankings and SEO rankings using up to date techniques for 2017 and grow your business presence online.
Wordpress Not Required
Most SEO courses assume you have Wordpress, but you can use the methods in this course with any website, not just Wordpress, both for Local SEO And International SEO.
Objectives Of The SEO Course
This course is a guide to show you how to improve you search position for your business using the latest and up to date SEO techniques.
Guide To Local SEO And SEO:
This is a complete guide with step by step instructions on how to improve your local search rankings in Google local search, Google personalised search and Google maps search, using these techniques for both Local Search and International Search, you will improve your rankings.
Knowing how to do all the things Google wants you to do, gives you an advantage.
If someone in your area is searching for your business on Google, you will need to appear in search in a favourable position.
Creating a strong SEO (search engine optimisation) strategy is key and this course will guide you through how Google+ can be a part in that process.
What You Will Learn About SEO In This Course:
In this course, you will learn how to set up your business in local search and international search so that it can be found
And you will learn how to improve your rankings and competitiveness in local search results and international search results.
You will also learn the key principles of online search marketing so that you can grow your business with highly targeted potential clients in an easy to understand way!
So if you are a business owner, that serves a local area or an international area and you want to compete in Google search with organic traffic (free traffic), then this course contains essential information that will help you do that.
It is also useful if you are running a marketing business as it will give you very specific SEO training on how Google+ can help your clients impact their position in search, which will deepen the strength of your service offerings.
Special Note For Marketers Who Want To Learn Local SEO:
Once you have gone through the course, you will in turn, be able to train others, we recommend that you practice the principles first however, until you are completely sure that you have grasped all the ins and outs that we discuss in the training.
The SEO training is presented in a really simple format that anyone can understand and all terms are clearly explained throughout the course.
This is a video course with on screen notes and screen shares throughout.
Before we go any further, let us just say, we don’t want you to be disappointed.
If you don’t like this course for any reason, you can get a full refund in the first 30 days, which is backed by Udemy’s 30 day guarantee, with no questions asked!
Questions This Course Answers:
Join Me On The Other Side And Learn Local SEO And Best SEO Practices:
So join me on the other side and learn how to use local search marketing to grow your business profits and your business!
Understanding Google search is fundamental to SEO work and you will find a few surprises in this lecture...
By understanding the local SEO ranking factors that Google use, we can prioritise what to do first when it comes to our local SEO and which is the most important things to concentrate on.
In this lecture we will look at how you can measure your local rankings for your business using different online tools and methods to measure specific key metrics.
This lecture covers our domain authority and our page authority for our site.
This lecture explains Trust Flow and shows you have you can check it.
In this lecture you will learn how to check your local ranking results.
Learn how to set up your Google My Business page properly.
In this lecture we show you the simple way of cleaning up old Google Local listings.
In this lecture we will explore Google My Business Page management.
This lecture explains how to manage Google reviews.
In this lecture we cover the very important topic of setting up your NAP Page.
In this lecture we discuss how to manage your citations.
An introduction to back linking.
Learn how to check the quality of your back links.
Legitimate back linking strategies you can use.
How to build up some quick backlinks for your web site.
In this lecture, we will explore how to use content marketing to boost your local SEO rankings.
Different types of content you can create for your content marketing.
Let's cover the basics of keywords and how they work.
In this lecture we discuss keywords and how to use them effectively.
In this lecture, we show you how to insert keywords without creating spam signals.
In this lecture we will explore how you can market a local business using digital marketing techniques.
Successful online marketing always maps itself to the buyer journey, in this lecture we give you an overview of that process.
In this lecture we explore the pros and cons of using Adwords.
Mark runs a marketing company called SME Heroes, which specializes in training on all things to do with online course creation, online marketing and his personal passion of photography.
He has extensive experience with online business in various forms over the last 15 years and loves to share his hard won lessons and techniques for online business success.
In addition he also has over 12 years experience in online retail and over 6 years experience as a commercial photographer.
This means he has a deep breadth of experience which comes through in his courses which are always designed to be easy to understand and to pass on the skills he has learned in a practical way.