Pitfalls of Private Practice
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Pitfalls of Private Practice

How to build your own successful private practice in a structured approach
0.0 (0 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
87 students enrolled
Created by Wolf Matejek
Last updated 3/2014
Current price: $10 Original price: $25 Discount: 60% off
5 hours left at this price!
30-Day Money-Back Guarantee
  • 2.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • You will learn about the most common pitfalls of running your own private practice
  • You will discover what to do about avoiding those pitfalls
  • You will have fun in learning those new skills
  • You will be better prepared for getting more clients
  • You will achieve a more structured approach in marketing your services
View Curriculum
  • There are no specific requirements for this course, apart from your desire to learn new skills

Running your own private practice can be very rewarding if you value the freedom and independence that come from working for yourself. You get to work with more of your ideal clients.

The downside of running your own private practice includes periods of uncertainty, especially when you are starting out. It takes a while to learn to go with the flow and to trust the big picture. There are also feelings of discomfort in having to push the boundaries in doing things you may never have done before, such as speaking to others about what you do and managing the money issues.

Running your own private practice gives you the freedom to work in areas in which you have a passion, to be innovative and entrepreneurial if you wish, to avoid office politics, and to be properly rewarded for what you do.

Whether you are a counsellor, psychologist, psychotherapist, hypnotherapist, social worker, occupational therapist, naturopath, or other self-employed service provider, this course programme will help you to avoid the pitfalls that lead approximately 10 percent of small businesses to fail each year and a significantly higher proportion to struggle keeping their business alive.

This course contains 10 individual sessions, outlining the most common pitfalls and what you can do about avoiding them. You will get some great insights while starting to recognise how you can be more effective in sourcing new clients when building your private practice.

Who is the target audience?
  • Counsellors, complementary therapists, hypnotherapists, Reiki practitioners
  • Kinesiology practitioners, psychologists and psychotherapists, occupational therapists
  • or any other self-employed service providers
Compare to Other Marketing Strategy Courses
Curriculum For This Course
12 Lectures
Welcome to the overview of this course
1 Lecture 04:56

This session will give you an overview of what topics this course will cover.

Preview 04:56
Let's get you up to speed in avoiding those pitfalls
11 Lectures 02:22:36

In this session you will learn about the importance of taking your business seriously and ways to stop you giving your expertise away for free.

Preview 22:51

Many therapists make the same mistake - thinking they are not competent, qualified or experienced enough to work in private practice. It's time to look at yourself in a different light...

# 2 - Doubting yourself and your expertise

Why should clients be coming to see you instead of someone else? In this session we discover ways to make you stand out from the crowd.

# 3 - Being just like everybody else

There are many aspects to presenting yourself professionally. Time for you to get organised.

# 4 - Looking like an amateur

Picture this. You have arranged a time to introduce yourself to someone you have never met... What to say to come across as a professional?

# 5 - Winging it when networking

Who are you marketing to? Find out how to be more effective in your approach to finding new clients.

# 6 - Advertising instead of relationship building

How do you turn enquiries into people actually turning up (and paying) for your services?

# 7 - Letting clients slip through your fingers

It is very sad that some practitioners let their lack of confidence, or resistance to learning new skills, get in the way of raising their profile in their community. After this session it all becomes a lot clearer...

# 8 - Keeping a low profile

Most people going into private practice simply want to generate income through the provision of consulting services. Let's see how you can diversify for additional revenue streams.

# 9 - Putting all your eggs in one basket

It astonishes me that many therapists neglect these relationships. Here I am sharing with you some ideas on how to avoid this pitfall.

#10 - Loving, then leaving your clients and referrers

Now that we have discovered the 10 pitfalls and what to do about them, this session is a quick review of what we have talked about. Afterwards it's your turn to put all that knowledge into practice.

Course summary
About the Instructor
Wolf Matejek
4.4 Average rating
7 Reviews
586 Students
3 Courses
Entrepreneur, Business Coach, Author & Trainer

Wolf has for more than a decade been helping passionate people like yourself, in building their own successful and profitable service businesses.

He states his reasons for wanting to help people to be the best they can, as: "You are the person that inspires me to use my business coaching, mentoring and training skills in making your business a success."

As a trainer Wolf has travelled across the world, delivering programmes on a diversity of subjects including soft-skills, motivational programmes as well as bespoke IT applications.

His website can be found at http://www.wmresourcesltd.com .