How to Grow Your Business Using YouTube
4.5 (6 ratings)
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How to Grow Your Business Using YouTube

Using YouTube to grow your business by reaching an untapped audience. Generating leads and sales.
4.5 (6 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
78 students enrolled
Created by Kris Carroll
Last updated 2/2016
Current price: $12 Original price: $100 Discount: 88% off
4 days left at this price!
30-Day Money-Back Guarantee
  • 1.5 hours on-demand video
  • 3 Articles
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion

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What Will I Learn?
  • How to expand our businesses reach using the YouTube platform
  • How to grow your YouTube Following
  • How to grow a business
  • How to Drive Traffic to Your Products
  • How to Drive Traffic to Your Services
  • Build a Mailing List Using YouTube
  • Grow Your Local Business Using YouTube
  • Grow an Audience
  • Start a YouTube Channel
  • Create custom thumbnails
  • Create Custom Advertisements
  • Create a YouTube Channel Header & Avatar
View Curriculum

With closing in on 5 years on YouTube I have learned a good portion about what it takes to run a successful business on the platform. My channels have seen huge growth totaling over 900,000 subscribers and reaching over 320,000,000 million video views.

This course will be for anyone looking to expand to the YouTube front with their business. Whether it is a local business or one trying to reach the world, you will find some strategies that will guide you on your journey to grow your business using YouTube. This course was designed from the ground up to teach you all you need to know to get your business started on YouTube.

Some of the things covered on the inside;

  • Creating your YouTube channel page and avatar
  • Promoting your business using YouTube
  • YouTube as a business
  • Upload consistency
  • Promoting your products/services, dos and donts
  • Professionalism
  • Promotion through annotations
  • Increasing mailing list reach
  • How to get custom thumbnails
  • How to enable external annotations
  • How to title, tag, and describe your videos
  • Optimizing your channel for SEO and YouTube
  • Getting the most out of our links
  • Affiliate Links
  • Dealing with criticism
  • Creating a custom thumbnail

and more...

These are not your everyday gimmicky strategies, these are tried and tested by myself during the course of my 5 years on YouTube. The information you get is gathered through my own trial and error and my own strategies that I have used to grow my own businesses off of the platform. Each course has a 30 day money back guarantee if you are for whatever reason not satisfied so there is no downside.

Who is the target audience?
  • This course is meant for anyone looking to expand the reach of their business using YouTube. This course teaches you from the beginning and guides you along the process. This course is suited for anyone looking to expand their knowledge about YouTube and business.
Compare to Other YouTube Marketing Courses
Curriculum For This Course
21 Lectures
1 Lecture 05:32

An introduction to the course talking about who I am and going through my own statisics on YouTube.

Preview 05:32
YouTube for Business
14 Lectures 49:04

We go through what to do when naming our YouTube channel.

Preview 01:12

Once we create a new account we will then go through the 'create a channel' process.

Preview 04:27

We talk about settings on the YouTube platform and what you need to worry about.

Optimizing Your YouTube Settings

We will go through the process of Titling, Tagging, and Describing our videos.

How to Title, Tag, and Describe Your Videos

We will be verifying our YouTube account to unlock special features such as custom thumbnails, 15+ minute long videos, and external annotations.

Verify your account - Gain Access to Custom Thumbnails & External Annotations

In this lecture we talk about how to promote our local business using our YouTube channel.

YouTube For Local Business

We talk about the keys of SEO on YouTube and what you need to do to rank high.

SEO - Keys to Ranking High on YouTube

We talk about what not to do and what to do when linking to our products, services, etc.

Optimizing Our Video Links

We talk about growing a mailing list with using YouTube.

Mailing Lists - Why They Are Important and How to Get People to Sign Up

For people looking to make YouTube their full time business.

YouTube As a Business

The best ways to market your affiliate links using YouTube.

Affiliate Links - Making Money Through Links

We Talk about why it is important to keep a consitent upload schedule and how it affects your rankings.

Consistency - Why it is Important to Upload Regularly

In this lecture we talk about how you make money directly on YouTube using Adsense.

Making Money On YouTube

If you are trying to figure out the terminology of YouTube look no further.

YouTube Terminology - What does that mean?
Creative Section - Making Our Thumbnails, Header Page, Avatar/Icon, and Ads
4 Lectures 21:31

We will be creating a pre-roll/post-roll advertisement for our videos.

Creating an Advertisement for Your Business to Use in Your videos

We will be creating a custom YouTube header for our YouTube channel page.

Creating a YouTube Background for Your Business

In this lecture I will teach you how to make a custom thumbnail for your YouTube video.

Creating Our YouTube Icon/Avatar

We create a custom thumbnail for our video.

Creating Thumbnails for Our Videos
1 Lecture 01:55
Wrapping up the course with some final thoughts regarding YouTube and Business.
Conclusion - Wrapping it Up
Bonus Section
1 Lecture 00:28

A link to my discounted course about more in depth YouTube lectures.

Bonus Lecture - Discount on My Other Course
About the Instructor
Kris Carroll
4.5 Average rating
155 Reviews
4,025 Students
2 Courses
Content Creator on YouTube

Hey there, my name is Kris. I have been making a living off of the internet for the past 6 years with YouTube being my main source of income. During that time I was able to grow two YouTube channels to over 900,000 subscribers and reach 320,000,000 million video views worldwide. My videos have been seen all around the world on a variety of entertainment platforms including the Chinese video sharing sites Youku & Tudou where I have amassed nearly 30,000 subscribers and nearly 20,000,000 video views.

Video creation is my passion and sharing that with you comes a close second. My goal as an instructor is to educate a new generation of YouTube content creators who are having issues getting started or who may have started but don't know where to go next. My courses are aimed to be beginner friendly and to help even the most experienced.