Scarcity Profits
4.2 (14 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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Scarcity Profits

Sell More & Sell Faster with the most effective psychological sales trigger
4.2 (14 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,482 students enrolled
Last updated 1/2014
Current price: $10 Original price: $20 Discount: 50% off
5 hours left at this price!
30-Day Money-Back Guarantee
  • 1 hour on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • By the end of this course, you will understand what scarcity marketing is, how other people and businesses use it to get you to buy items you may have otherwise not purchased, and how you can use these strategies to generate more sales for your own products and services.
View Curriculum
  • To get the most from this course, all you need to bring is an open mind and a sense of curiosity about how and why people make the "money decisions" that they make, on a daily basis.

We all see the use of scarcity marketing tactics everywhere.

Scarcity marketing practices are used by the McDonald's corporation, Real Estate Agents, Used Car Salesmen, and everyone else in between.

There are entire businesses like Groupon, and Ebay that use scarcity marketing as the foundation for their entire business model.

Scarcity Marketing is the single most sales generating tactic known to mankind.

It's not surprising that even Udemy uses scarcity marketing tactics to boost sales of the courses it hosts online, because it works!

Chances are, the reason you are here today is because you found an incredible coupon or offer for this course, with huge savings that were time sensitive in nature, and found them too good to resist.

Take this course and you'll discover how to use scarcity marketing tactics to your own advantage!

Here in this course, you'll learn how to sell more of anything, more quickly than you ever imagined, to make more profits while building your brand's credibility and extending your customer base!

Who is the target audience?
  • This course is intended for anyone who would like to understand why they buy things and why other people buy things they might not even want!
  • It's also recommended for anyone who runs a business and that sell products or offers services to the public and would like to boost their sales astronomically.
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Curriculum For This Course
10 Lectures
Intro to Scarcity Profits
1 Lecture 01:52

You are about to understand the most powerful psychological sales trigger known to mankind!

You will see how people and businesses have used this tactic on you to get you to buy items you may not have even wanted, and how you can use this powerful strategy to sell more of whatever you have to offer!

Preview 01:52
Getting Started
1 Lecture 05:55

This video answers the question, "Is this powerful sales technique even ethical?"

Preview 05:55
Understanding The Power Of Scarcity Marketing
3 Lectures 35:02

In this video, you will begin to discover why scarcity marketing effects deep seated human desires, and why ironically providing less can actually prompt people to buy more.

Preview 05:10

Examples of the scarcity principle in marketing are all around us. Here you will discover some surprising instances of where this tactic has been applied so you can consider how scarcity has effected your own buying decisions.

Examples Of Scarcity

Discover the tenants of what works where and why!

Many Faces of Scarcity
The Most Important Section
1 Lecture 08:40

These are the rules that if you break, (even unintentionally) will either make or break your business!

The Golden Rules of Scarcity
You Can Do It!
2 Lectures 07:44

What does the outline of a successful scarcity campaign look like?

Boosting Sales

Discover how to use deal marketing (for example deal of the day, deals) to expand your business' reach and retain a massive population of repeat customers.

Deal Marketing
Things To Consider
2 Lectures 07:34

Any strategy that is this powerful, must have a dark side, and scarcity marketing is no exception.

The Disadvantages Of Scarcity Marketing

Discover resources that can make your own scarcity marketing efforts easier and more effective.

Final Overview and Valuable Scarcity Marketing Resources

What did you learn?

Scarcity Profits Quiz
10 questions
About the Instructor
Promote Labs, Inc Team
3.8 Average rating
229 Reviews
18,891 Students
4 Courses

Jeremy Gislason and Simon Hodgkinson Are The Founders (and also the CEOs of Promote Labs, Inc. and Power House Technology LLC)

But when you take our Udemy Courses YOU GET their expertise PLUS...

The Entire Promote Labs, Inc Team !

Below you will find the biographies of our founders, but rest assured that when you take this or any other Promote Labs Course you have access to a huge wealth of professionals, ready and willing to serve you by answering your questions, and helping you succeed!

You'll have access to information from some of the most accomplished professionals in Webmastering, Graphic Design, Marketing, and Copywriting!

Promote Labs, Inc Founders:

Simon Hodgkinson - Owner of Hodgkinson Publishing and Founding Partner & Director of Power House Technology, LLC and Promote Labs, Inc.

Jeremy Gislason - President of SureFireWealth, Inc., Founding Partner & Director of Power House Technology, LLC and Promote Labs, Inc.

Often referred to as the 'Dynamic Duo' of online digital marketing, Simon and Jeremy have worked together for over 10 years and whilst in addition to running their own successful businesses (Simon in the UK and Jeremy in the USA) they have generated millions of dollars in sales of digital courses, software and membership subscriptions.

Simon has written and published multiple innovative and leading edge marketing titles that have gone on to become international best sellers - Most recently his 'Earn More, Work Less, Get Famous' book hit #1 in the business and marketing categories on both Amazon US and UK

Simon is also a sought after copywriter and business strategy consultant - his sales letters bringing in a dizzying 8 figures in recent years and his $5,000 monthly consulting and coaching program is usually booked solid for up to 12 months in advance.

Jeremy launched his flagship site SureFireWealth in Jan. 2005. He then incorporated SureFireWealth Inc and has been expanding rapidly ever since. His network of membership sites are now home to hundreds of thousands of members and students -

Jeremy's upbringing in an entrepreneurial family, his experience in creating wealth for others – (from the earliest days of the Internet), combined with over 17 years spent abroad in Japan and elsewhere, have given this Midwestern, All-American boy, a global, and unique award winning perspective.

It is -"Okyakusama wa kami sama desu“, and literally means, “Customers are gods" in Japanese. This mantra for ethical business, focusing on total customer satisfaction is what Jeremy subscribes to and above all, he insures that this is the driving force, behind every product and service that MemberSpeed Inc. puts their name on.

As an aside, in 1998, Jeremy had the rare honor of carrying the Olympic Torch through the streets of Nagano Japan, for the Winter Olympic Games, symbolizing the “taking of fire" from the gods, for the benefit of all humanity.

What World Class Marketers Say:

"Simon & Jeremy are two of the sharpest minds in Internet Marketing, they get better conversion rates and earn more money per click (and per customer) than anyone else!"
Soren Jordansen

"These guys are real businessmen and intelligent marketers - They know how to target campaigns, position offers and outperform the competition. True marketing masters!"
JP Schoeffel

"Pure Internet marketing, hard-core guys that know how things really work in our industry..."
Michael Rasmussen

"Jeremy and Simon are two of the top affiliates in Internet Marketing Today"
Jeff Dedrick

"I've worked with Simon and Jeremy for years and have only one word for them as marketers - SUPERB!"
Ewen Chia

"Jeremy and Simon have a knack for coming up with awesome stuff and I love everything they produce in the Internet Marketing arena!"
Edmund Loh

You're in good hands with Simon & Jeremy and what they have to teach you: They have sold over $10,000,000 in informational courses, software & memberships and have helped hundreds of thousands of people around the globe in over 20 countries improve their online businesses...

Stephen Luc
3.8 Average rating
229 Reviews
18,891 Students
4 Courses
Video Course Creator, Internet Marketer and Wordpress Expert

Video Course Creator, Internet Marketer Specializing in Video Marketing and Wordpress

Stephen Luc has been a Serial Entrepreneur and Product Developer since age 9. He's always had a knack for finding demand creating unique solutions to sell.

After graduating with a degree in Computer Information Systems; he became a Lead Web Programmer and Web Support for a local University. It was here where he learned how to teach complicated material in a simplified manner. His love for creating products ultimately lead him into starting many of his own Internet companies, and then diving into Internet Marketing and Online Business in 2003.

He is passionate about teaching business owners how to combine technology and marketing to grow their businesses. Since 2005, he is seen one of the leading video training creators in the online industry. Having created well over 450+ different video courses with over 30K students and over, private labeled by thousands of resellers - He is known as one of the founding fathers of Private Label Videos who helped push the movement. He's also worked behind the scenes with top marketers to create 6-7 figure video training businesses.

He now focuses most of his time on working behind the scenes on innovative projects and consulting high valued clients who are serious about taking their business to the next level.