This is a course from the Smart Customer Management © series dedicated to help practitioners and entrepreneurs dramatically improve their companies performance by building up robust customer-centered capabilities.
In this intermediate level course, you are going to learn a method, called MEMODI, to effectively implement your customer-centered strategy or customer-centered improvement project.
MEMODI is a structured set of best practices from top performing companies around the world, covering the fundamental steps anyone responsible for or working in the implementation of a customer-centered strategy should never miss.
With its ability to provide you with the best pace for the implementation of a customer-centered strategy, MEMODI will become an invaluable tool for the successful implementation of your customer-centered initiative and help you achieve your organizational goals.
At course completion, serious learners will be able to seamlessly manage the lifecycle of a customer-centered strategy and/or improvement project, and lead a team of people to effectively implement a customer-centered strategy or project.
Enjoy the course and learn a lot!
This is an article published at the Smart Customer Management website blog.
Francisco is a professional with over 18 years’ experience in business consulting, having served with “Big Four” consultancy companies, as well as an entrepreneur. His specialties include large strategic change management and innovation programs in industries ranging from airlines and hospitality, to health services and government. Along his career, he has served as CEO for several sevice companies. He holds a PhD in Economics and Business Administration and an Executive MBA from Instituto de Empresa (Madrid). He is also a certified Project Manager and author of "Smart Customer Management. The Complete Guide to Customer-Centric Management".