Learn how to leverage the power of the internet using social communication and engagement techniques to double your net income , having more spare times and enjoying the lowest cost marketing techniques ever designed.
Start today and see how using simple techniques can dramatically improve your businesses profits, make running the business more enjoyable, and free up your time to enjoy more of you success.
How the course is organized and our recommendation on how to be successful.
We go through the steps of the course and what you need to do to stay on track
This is a detailed explanation of engagement marketing. We touch on the concepts not the techniques
All the pieces that you need to implement the system
How the content flows form our blog to the social media site is key to "pushing" our message to existing and potential clients. This is one of the most important things to understand.
I take you through a pen graph on a white board to illustrate how Engagement Marketing works with this system. While this is a rough "chalkboard" type of presentation it does give you a "feel" for how content is distributed and feedback is received. It's this feedback that gives you an opportunity to engage in a social conversation for all to see. This impresses existing customer as well as potential ones.
A business blog is central to distributing content to you follower and potential leads. It is a simple way to update a large number of people in a very quick step.
Remember this blog is going to represent your business. You should use this as an opportunity to brand yourself and make a professional impression. Blogs are incredibly flexible and can be modified to fit almost any branding goal.
The Facebook page will be the hub of you social conversation with customers as well as an inexpensive yet highly effect advertising media. The vast majority of social conversation will take place on your Facebook page. Manage it well.
Take the time to set up the images and make your page look as professional as your blog. This is yet another opportubnity to brand your business and will be the first impression many new client may see.
How to create a Twitter account. Twitter is important because how people use Twitter's search utility. By using Hashtags and constant content flow you can attracted hundred if not thousands of new potential clients.
Here are going to put the Blog together with the social media sites
How to post content to your blog. Remember every post is going to be syndicated to your social media outlets and give you an opportunity to engage clients and prospects in a social conversation.
In this lecture we show you of my sites and how I am using our software to keep social networks up to date.
Advertising your page can be a very low cost way to increase your reach in your market. You can use very precise tools to target your market and add people into your social conversation. Remember every person you add will probably be responsible for adding in even more people you do not need to advertise to find.
Yelp and Google Pages are two source people use to find products and services. They are also review driven. People that use your service can leave a review..good or bad... on these pages. This can both help and hurt your business. If you supply top quality services it can leads to a huge increase in customer purchases and loyalty. Don't try not to use Yelp...your customer will even if you don't. The best strategy is to embrace these review sites and use them as a way of improving your customer relations.
There is no room for second rate products and services in the market. With social media and review sites like Yelp, your customers will be talking about you. So make sure you always have the best service and products possible.
Ask for customer feedback on Yelp and Facebook. The negative post will happen without your knowledge so make sure you ask your happy customers to give you possitive reviews.
The key component of this system is to ENGAGE your clients and prospect in a social conversation. This way people will know you care about your customers, are responsive and try your best to provide the best possible products and services.
Bad reviews are going to happen, you cannot avoid them. Make sure you respond to negatives in a possitive and constructive way,
Engagement works because we live in a social world. People want to be heard and they are looking for someone they are contacting to respond. This create a social proof that you are the person you should be doing business with. Engagement marketing is the most cost effective way to establish a long term relationship with existing clients, and it entices them to help you build your business as well.
I am a retired CEO of a large agricultural company doing over 250,000,000 in annual sales. I have been developing software and selling information products online since 2008. I am a public speaker and have traveled the world teaching entrepreneurship and making money online for 7 years. My courses include both theoretical and real world applications.