Entry-level digital marketing jobs often don’t require a degree, but learning the basics through online courses can help prepare you for your first role. You can build hands-on experience by creating personal projects, managing social media accounts, or freelancing. Networking in online forums, doing internships, and staying updated with industry trends can all help you land your first digital marketing job.

A digital marketer needs skills in SEO, content creation, social media management, paid advertising (PPC), email marketing, online branding, and data analytics. Strong communication skills, creativity, and the ability to analyze trends and optimize campaigns are also essential for success in a digital marketing career.

To become a freelance digital marketer, build your skills in SEO, social media, content marketing, and paid ads through online courses. Create a portfolio with personal or internship projects, set up a website, set your pricing, and start networking to find your first clients.