Get the Gig! Marketing Basics for Freelancers & Solopreneurs

5 simple steps to stand out from the competition to get more freelance gigs
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  • Lectures 23
  • Length 1.5 hours
  • Skill Level Beginner Level
  • Languages English, captions
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 9/2015 English Closed captions available

Course Description

53 million Americans currently do some form of freelance work and that number is rising. As the freelance community grows, so does the need for freelancers and solopreneurs to understand how to stand out.

Through using a tried-and-tested framework created specifically for freelancers and solopreneurs, Get the Gig! gives you the practical tools to help you to win more business through:

  • Creating and developing your personal brand to stand out from the competition
  • Building deeper relationships and strengthening your network
  • Identify additional ways to make money doing what you love
  • Marketing and promoting yourself in a way that you feel confident and comfortable with.


What are the requirements?

  • You will need a notebook, internet access and a willingness to learn

What am I going to get from this course?

  • Create and develop a personal brand to win more business
  • Build deeper relationships to strengthen your network
  • Identify ways to make more money doing what you love
  • Know how to market and promote yourself in a way that you're comfortable with
  • Know how to stand out from the competition to drive more business

What is the target audience?

  • This course is for freelancers and solopreneurs who want to take an active part in shaping their career.
  • This course is meant for students who have a limited understanding of marketing.
  • No prior marketing experience is required

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction
Course Overview
Preview
01:46
Meet Your Tutor
04:27
Think Like A Business
00:46
Section 2: Know Your Values
Values Overview
01:56
Personal Values
01:59
What Are Your Values?
05:54
Section 3: What Is Marketing?
The Marketing Mix
01:34
Product
04:19
Price
04:37
Promotion
02:36
Place
02:19
Section 4: BREAK+ - A Marketing Framework Created for Freelancers and Solopreneurs
Introducing BREAK+ (positive)
Preview
01:16
B is for BUSY
Preview
08:19
R is for Résumé
07:32
Expertise Overview
03:18
E is for EXPERTISE
04:38
Discover Your Expertise
09:19
Bonus Task!
00:49
A is for ACCEPT
06:04
K is for KEEP IN TOUCH
06:42
How To Connect
06:48
Section 5: Final Project
The Task
01:45
Closing Words
00:26

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Instructor Biography

Jacqui Moore, Founder :: Freelancer :: Former VP :: Business Postgrad

I'm a life long Freelancer, Founder of Brits In The Box, former VP of Production for MTV; with post-graduate qualification in business from the prestigious University of London.

Over the years thousands of résumés have landed in my inbox, and I've interviewed, coached and mentored hundreds of people. I really know what Freelancers and Solopreneurs do well ... and not so well.

I understand the plight of freelancers and solopreneurs as I'm immersed in both worlds. I spend my time managing people and productions as a freelance producer, consulting with businesses (from start-ups to big corporates) as a solopreneur and providing one-to-one coaching, online training and talent management through Brits In The Box.

I created Brits In The Box in 2012 to connect the ex-pat TV community living overseas. As our membership grew, so did my awareness of the issues affecting the creative, freelance and solopreneur communities. And so I created 'Get The Gig!'

Get The Gig! originally debuted as a seminar in New York in June 2015; where it was presented as part of Freelancers Union's speaker series.


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