This course is not just focused on job search. It’s also transformational thinking to help you understand and apply the concepts of personal branding to establish yourself as being remarkable, become financially independent and do work that matters.
Your training will be divided into two parts focused on (1) why you need to have a personal brand with multiple streams of income to survive in the new world of work and (2) how to effectively find or change jobs to generate income while you build your brand.
After completing this program, you will be able to go from being a passive job searcher looking for work, to an active seller of what you can offer to help someone make money, save money or solve a problem.
Since most job searchers TELL what they have done instead of SELL what they can do, you’ll discover ways to effectively conduct a job search promoting yourself as talent using your personal brand.
Most information about how to find or change jobs is just focused on the process and offers nothing about how and why you need to establish yourself as talent and have recognizable personal brand.
Get ready to discover why you need to:
This is your opportunity to go from Invisible to Remarkable
In an increasingly competitive job market, you need to sell yourself as "talent", not just someone looking for work. Learn why you need to remarkable to avoid being invisible and why you ultimately need to build a "personal brand".
Chapter 1 Quiz:
Average is Over
Understand why most people are now competing in a global not just local marketplace. Learn how the Internet and mobile apps are changing the world of work and what you can do to compete in this new job market.
Chapter 2 Quiz:
What in the World is Going on
Most people get paid for their time. In the new world of work, you will get paid for your talent. Instead of looking for a job, you will be looking for work, ideally from multiple employers or customers (clients).
Chapter 3 Quiz:
Talent isn't the Next Big Thing its the Only Thing
Artificial intelligence, robotics and algorithms are replacing workers in all areas of work. Discover how technology is changing how we work and what you can do to ensure your income security going forward. See how current industries are using new technologies in innovative ways to replace task workers.
The world of work is shifting from big companies employing thousands of workers to an economy where individuals and small business can be competitive in selling products or services globally. Simple access to the Internet now offers you the means of production AND distribution to create INCOME SECURITY instead of chasing the current lack of EMPLOYMENT SECURITY.
Chapter 4 Quiz: Small is the new BIG!
Most job searchers send out resumes and hope that an employer will call them for an interview. In today's job market, you have to make yourself electronically findable and define how you can help a company make money, save money or solve a problem. Review the 12 job search myths that you thought would work and then learn what does work. Put yourself in control of your job search knowing how to effectively find job leads and help employers find you.
Chapter 5 Quiz:
12 Myths & Facts of Job Searching
Mid-Term Exam - Review the key points you've learned so far and confirm that you understand the new "rules of job search" to get the job you want.
Having a written job search plan can significantly enhance your chances of success. Learn how you can easily develop a search strategy and track your results to be sure what you're doing is working. Discover why "Chance Favors the Prepared Mind".
Chapter 6 Quiz:
Developing a Job Search Plan Part 1
Learn how adding a few extra components to your search plan can really make a difference in the results you get. Beat your competition by being prepared and organized with a written plan that you can use throughout your career and for future job searches.
Chapter 7 Quiz:
Developing a Job Search Plan Part 2
MIKE BERG, M.Ed. "The Job Doctor"
Mike is a job search expert, employment analyst, and employability skills trainer. His background includes experience as a radio talk show host and as a feature writer for The Employment Digest. He is currently the Director of TheJobClinic and the author of Marketing Yourself as a Professional, YOU Write Your Own Ticket and Invisible to Remarkable.
Mike has also been an adjunct faculty member with national colleges and a keynote speaker for international conferences and professional association events.
He has a B.S. in Education from the University of Wisconsin and a M.S. in Education from the University of South Carolina.
His trademark high-energy speaking style and innovative presentations have earned him recognition as a dynamic motivational speaker who offers his audience inspiring insights to change their thoughts to change their world.