
Develop your unique visual voice through personal development, then master preproduction, production, and post-production to craft videos that consciously affect viewer emotions.
Jump into the course update and choose your path between a personal development track and the filmmaking track, starting with creativity upgrades before preproduction, production, and post-production.
Begin your filmmaking journey by focusing on pre preproduction, prioritizing personal development to master your mindset, open your mind, and unleash creativity for amazing content.
Explore timeless film principles that endure beyond gear and software, and build a framework to infuse your personal DNA and creative essence into your work.
Develop a healthy daily routine that tunes body and mind for creativity by meditation and slow brainwave states, and curate inspired, mindful content to fuel your filmmaking craft.
Learn seven time management tips to create more time: prioritize tasks, delegate, say no, take breaks, structure blocks of time, and use cloud-based tools for flexible work.
Develop your filmmaking style by studying creators to emulate, discovering tastes in mood, lighting, coloring, cinematography, and sound design, turning each moment into a learning moment that guides viewer emotion.
Review your past projects to map progress, identify what works, and remix concepts to improve production value, post-production, and delivery.
Develop second nature with your videography equipment by getting to know your camera and editing software, so your creativity can flow through the gear.
Embrace modern video production tools to turn affordable devices into high-quality cameras. Learn how smartphones and DSLRs dissolve barriers, empowering individuals to shoot, review instantly, and share footage.
Explore the evolution of expression from words to video and learn how audio and visual storytelling convey ideas through sight and sound, shaping viewer experience with responsibility.
Define your concept and vision, then outline a creation path with tools and emulation to shape genre, story, and message for video creation.
Define your story and characters with film techniques adapted for online creators, emphasizing beginning–middle–end structure and consistent character personalities. Use pre-production to boost consistency, workflow, and editing fun.
Craft your on-camera character for social media platforms by detailing description, personality traits, behavior, and feelings, ensuring a consistent, engaging, light-hearted delivery that your audience can relate to.
Explore story structure by framing each video as a three-act journey—introduction, main content, and conclusion—and align it across a video series for modern formats like YouTube, Instagram, and TikTok.
Explore the three act story structure across three varied examples—from a simple phone commercial to a mid-complex Peter McKinnon video and a complex adventure—demonstrating setup, main content, and conclusion.
Learn to craft a compelling 3-act story outline by building opening hooks, the main content, and conclusions from bullet points that become the script for video and YouTube.
Develop videos that educate, connect, and entertain by aligning useful information with emotional resonance and memorable moments, guided by a flexible template for daily-life changes and personal growth.
Learn to craft a stylesheet that captures mood, tone, and color palette to guide video style and storytelling. Use imagery to align clients and the crew on the project.
Practice backwards by examining a past athletes in fashion project and building its style sheet from the video, gathering street and urban fashion imagery from Pinterest, Flickr, and Google Images.
Strategize your video production by outlining tools, equipment, lighting, sound, and editing software, starting with a phone and advancing to DSLR, while staying resourceful and ready to borrow gear.
Explore emulating and remixing by identifying favorite creatives, analyzing what you value about their work, and integrating those elements to evolve your own filmmaking for a defined audience.
Track your progress like a GPS by defining your mission and end goal. Map turn-by-turn milestones with dates, anticipate roadblocks, and stay flexible to achieve video production success.
Define your mission and goal to reach millions with online content workshops, and set one day, one week, one month, and one year milestones, plus GPS guidance for scheduling consistency.
Discover practical systems for creative flow, including to-do lists and calendars, and weekly collaboration shoots. Learn how to approach brands for gear loans and testing, driving consistent content and growth.
Boost creativity and skill set by blending your direction with content, using analytics to gain certainty on topics. Follow a step-by-step guide to maximize video views and deepen audience understanding.
Identify the ideal genre and use Vid IQ, Google Trends, and Udemy Analytics to uncover numeric criteria and analytics that predict video success on Instagram and YouTube.
Use VidIQ's SEO tool to identify high-potential YouTube keywords for filmmaking, evaluating search volume and overall score to guide topics like documentary filmmaking tips and cinematic vlogs.
Learn to leverage Google Trends data to spot rising topics, plan video ideas, and optimize titles, hashtags, and descriptions for maximum reach.
Explore Udemy's market insights tool to analyze audience demand, competition, and potential revenue for topics like filmmaking, cinematography, and videography, guiding course topic selection.
Combine topics on finance, entrepreneurship, investing, and life purpose with relationships and body language, then research platforms and competitors to plan authentic, high-traction video productions.
Build momentum with daily rituals, track progress using the done app, and use short ten-minute sessions to stay consistent while collaborating to grow your online audience.
Adopt conveyor belt approach to video creation, outlining scripts, recording, visuals, and slide syncing as a process. Repurpose content across platforms and use pre-filming rituals to show up centered.
Learn to understand your camera, the crucial first step in production. Explore the top settings and essential information you need to create an incredible video and follow along.
Explore camera latitude and exposure across dslr, mirrorless, and smartphone sensors. Learn how stop-based latitude controls shadow detail and sky retention for cinematic images.
Master exposure with ISO, shutter speed, and aperture to manage light and noise. Keep ISO low and use it only after setting lighting and exposure for a cinematic image.
Master white balance to match lighting and achieve neutral color in footage. Auto white balance and manual kelvin settings from daylight to tungsten shape color temperature for post-production.
Explore aperture and depth of field by comparing low and high f-stops, learning when to use wide openings for cinematic blur and high f-stops for landscape and sharpness.
learn to correct exposure and color by comparing before and after shots on a smartphone. adjust shutter speed to 1/50s, switch to manual white balance around 3500k, and lower ISO.
Experiment with focal length to sculpt depth of field and texture. Shift from 24mm to 70mm and adjust aperture and ISO on a DSLR.
Adjust depth of field to craft a more cinematic image by changing aperture, ISO, and exposure, then compare before and after shots to see effects on grain and focus.
Master the art of lenses to shape how viewers feel about your film and its aesthetic. Explore the functions of each lens and how lens choices influence mood and look.
Use manual focus with the focusing ring or auto mode to set focus by distance. Enable image stabilization if available, consider aperture, focal length, glass quality for crisper images.
Guide the audience by using proper exposure and precise focusing to direct attention to the intended subject, leveraging shallow depth of field to tell the story through cinematography.
Explore wide-angle, medium telephoto, and macro lenses. Each bends light to create a distinct aesthetic and quality for your videos.
Explore how fisheye and wide-angle lenses distort light to amplify action and energy, and learn when to use 20-30mm, 50mm, 70mm, and macro lenses for contrast.
Explore how wide, telephoto, medium, and prime lenses shape viewer perception, then master lighting effects and principles for subjects, films, and environments.
Explore key video lighting principles to consciously influence mood and viewer perception, using exposure, energy, and shadow to craft ambience and narrative impact.
Learn two point and three point lighting to separate the subject with key, fill, and hair lights, adding a green pop for a cinematic depth.
Synthesizing video lighting techniques demonstrates creating cinematic depth through subject distance, key, fill, rim lights, and practicals, then refining lens choice from 16mm to 30mm for higher production value.
This filmmaking course with over 70,000+ students worldwide covers all the aspects of planning, equipment, setting up, filming, lighting, sound recording, video production, and editing an incredible video.
If you are a beginner YouTuber, Instagrammer, TikToker, video creator, or filmmaker looking to successfully create awesome videos, then this course is made for you!
[ NEW 2025 UPDATE: I've just added 7.5 hours of brand new content, 24 downloadable assets, and 70 video lessons which cover everything you need to take your videos to the next level! ]
Here are some key skills you'll walk away with from this course:
1. Gain a film school level understanding of the video creation process from start to finish
2. Turn your ideas into a clear shotlist and plan out all your important video details
3. Use analytics to research your niche and drive more views/audience engagement
4. Confidently use all of your camera settings, functionality, and video equipment
5. Understand all of the theory, artistic, practical, and creative aspects of filmmaking
5. Properly setup, frame, light, capture cinematic looking footage, and record crystal clear audio
6. Edit all of your content into high quality looking and sounding videos
These are the main topics you'll gain confidence, knowledge, and skill in:
1. Personal and Creative Development
Before I even dive into the filmmaking aspects, I explain the secrets other courses leave out. These principles act as a framework for your creativity to build on, which include:
• Creative self discovery
• Optimized daily routine
• Life map and progress tracking
• Emulating others success
• Clarity of video production goals
2. Pre-Production: Research, Planning, and Setting Your Videos Up for Success
This step is one of the most crucial and misunderstood parts of creating an incredible video. Here I explain how to properly plan and develop your videos before the production process, including:
• Guidelines that all succesful films follow
• Entire pre-production process
• Research and development
• Creating characters, story, and shotlist
3. Production: Gear, Settings, Cinematography, Lighting, Framing, Sound, and More
This is my favorite part, here I share the golden rules and timeless principles of filmmaking that will allow you to create incredible videos regardless of what equipment you are using. This portion will absolutely have the most impact on your videos. A few of these techniques include:
• Mastering your lenses
• Key principles of lighting
• Sound recording fundamentals
• Creating cinematic imagery
• Framing, shot choice, and camera movement
4. Post-Production: Color Correction, Video Editing, Filters, Presets, and Exporting
The most complex and time consuming part of any video is the video editing process. Here, I shed some light on using this step to create proffesional looking videos that stand out among the sea of other online video content.
• Capturing, organizing, and creating your initial edit
• 4 main factors of when to make your edits
• Music, audio fx, and sound design
• Crafting an awesome looking montage
• Color correction and color grading
• The best export settings for social media
Film and edit better videos no matter what:
Whether you're filming Instagram videos, YouTube videos, short films, music videos, documentaries, videos for professional clients, personal projects, on a smartphone or camera... The actionable takeaways from this course will benefit you regardless of your equipment or budget.
You'll have lifetime access to:
185 individual video lessons
24 course chapters
13 hours of learning content
19 downloadable assets
18 hands-on learning activities
2 expert guest speakers
100 gigabytes of streamable content
Community of 65,000+ fellow students
Lifetime access to the tutorials and assets
Updates to all future course materials
One on one with me in the Q&A section
If you want to create content like never before, save years of trial and error, learn the entire video creation process, and create more videos than ever... then this is the course for you!