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Roadmap to the Entrepreneurial Mindset and Toolkit
Rating: 4.1 out of 5(417 ratings)
17,870 students

Roadmap to the Entrepreneurial Mindset and Toolkit

Experience the successful path from an innovative idea to a relevant, robust and attractive entrepreneurial project.
Created byChereau Philippe, Mélanie Ciussi, Jonathan Sitruk, Dominique Vian, Christophe Sempels, Philippe Chereau, Michel BERNASCONI
Last updated 7/2015
English
English [Auto],

What you'll learn

  • Evaluate their business idea
  • Grasp a better understanding of how to pitch to investors

Course content

7 sections • 34 lectures • 3h 5m total length

  • A Welcome note to the MOOC1:43

    Welcome to a Roadmap to the Entrepreneurial Mindset and Toolkit - a MOOC designed by entrepreneurs for entrepreneurs !

    Do you want to access the complete value chain of entrepreneurial tools? This course provides an integrated and systemic toolkit that SKEMA Business School (skema.edu) has tested on thousands of project tested over the past 15 years in postgraduate and executive programs. SKEMA Business School is a leading European Business School offering Bachelors, Masters, and Phd programs. In this course, you will learn how to use the entrepreneurial toolkit.

    The toolkit includes:

    1. Building the scope of the project with ISMA 360
    2. Designing the business model
    3. The business plan
    4. Working out your financial objectives
    5. Checking your business plan for the pitch

    This MOOC is free to use. It is recommended to anyone interested in understanding whether their business idea has a chance of survival in the marketplace. At the end of this course, students should be able to better identify their market, design a pitched business plan and better grasp how to present it to potential investors.


    The MOOC's content has been funded by the European Union under the FP7 Health Cooperation programme through the Health-2-Market project dedicated to entrepreneurship in life sciences (for more information: http://www.health2market.eu/).


    It is designed and delivered by practitioners and scholars of Entrepreneurship and Innovation.

  • General information0:56
  • The entrepreneur's mindset6:09

    Explore how the entrepreneurial mindset thrives in uncertainty by defining goals, using available means, and surpassing traditional strategic thinking tied to a predictable future.

  • The entrepreneur’s mindset (MB)
  • Building the Vision7:42

    Explore how vision drives entrepreneurial innovation by comparing predictive and constructivist views, using Steve Jobs as a case, and learn to share and guide projects toward a desirable future.

  • Building the vision (MB)
  • From idea to Business Model4:57

    Explore ideas from markets, technology, and regulation, then design the activity and select a business model. Build a viable plan with analysis and a strong mindset amid complexity.

  • From idea to business model (MB)
  • When entrepreneurs invent a world that does not exist...yet6:24

    Explore the mistakes entrepreneurs make when inventing new ventures, illustrated by a failed architectural software project, highlighting market validation, customer need, pricing, and distribution errors.

  • The myths of the new venture5:40

    Identify and avoid common myths in launching ventures by validating market segments, aligning value proposition with customer needs, embracing competition, and investing wisely while seeking experienced advice.

  • The myths of the new ventures

Requirements

  • This course is accessible to anyone

Description

You want to access the complete value chain of entrepreneurial tools? This course provides an integrated and systemic toolkit that SKEMA Business School has tested on thousands of project tested over the past 15 years in postgraduate and executive programs.

The toolkit includes:

  1. Building the scope of the project with ISMA 360
  2. Designing the business model
  3. The business plan
  4. Working out your financial objectives
  5. Checking your business plan for the pitch

This MOOC is free to use. Its content has been developed for the activities of Health-2-Market project, funded by the European Union's FP7 Programme for research, technological development and demonstration under Grant Agreement No 305532.

It is designed and delivered by practitioners and scholars of Entrepreneurship and Innovation.

Who this course is for:

  • People interested in entrepreneurship, intrapreneurship, new venture creation
  • People with a business idea that they want to evaluate

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