Winning Nonprofit Advocacy: Influencing Policy and Power

Welcome to your first lessons on nonprofit advocacy success!

Nonprofit advocacy focuses our work on changing the policies that affect the populations and communities we serve. In our bronze series of lessons, we’ll look at what advocacy is–and isn’t. We’ll explore why advocacy matters, and how it differs from lobbying, and the importance of going beyond raising awareness.

We’ll also explore the skills needed to better equip yourself to practice what’s often called “everyday advocacy.” And we’ll wrap up our learning with an exploration of how effective advocacy efforts look and how we can assess our own.

Let’s jump in!

*Note that a transcript of all audio is available for download on the lessons to come, as well as an audio-only version of the lessons. You can always turn on closed-captions on the video player settings above.

In this lesson, we'll jump in on an overview of what nonprofit advocacy is and what it looks like in your non-profit.

Be sure to download the transcript to begin building your reference library, and also feel free to use the audio-only download below for on-the-go learning.

Now that you have some basics about nonprofit advocacy, let's take a look at why it matters.

Remember, you can download the transcript for this video below, and can also turn closed captions on and off for your convenience.

In this lesson, we'll look at the five skills needed to enhance our nonprofit advocacy success. Remember: skills can be learned, practiced, and developed over time, so if you feel that you have a little (or a lot of!) room for improvement, know that you're on the right track!

Be sure to download the transcript to begin building your reference library, and also feel free to use the audio-only download below for on-the-go learning.

In this lesson, we'll bring together our learning on what effective nonprofit advocacy looks like, and how can we measure it.

Be sure to download the transcript to add to your reference library, and also feel free to use the audio-only download below for on-the-go learning.

In our nonprofits, though, measuring advocacy effectiveness can be a bit more complex. In this lesson, we'll explore three ways to assess advocacy effectiveness.

Remember, you can download the audio and transcript for this video below, and can also turn closed captions on and off for your convenience.

Welcome to our silver badge lessons on advocacy success! As you work toward your silver badge, you’ll go deeper into the “how” of advocacy work: how we can activate effective advocacy in our organization, how to lead productive efforts, and setting goals that look to build up your capacity and that of your organization in working with the public and policy makers.

Let’s jump in on our next lesson on activating our advocacy efforts in our nonprofits!

*Remember that a transcript of all audio is available for download below on the lessons below, and you can always turn on closed-captions on the video settings above.

Let’s start with activating your advocacy success efforts and go beyond the focused skill-building we talked about in our bronze lessons. We’ll look at more deeply exploring your motives for improvement, managing innovation, and understanding others.

Be sure to download the transcript to review your learning.

Now that we have a little bit of foundation in your advocacy success efforts, let's think about how we can apply this to your organization.

Remember, you can download the transcript for this video below, and can also turn closed captions on and off for your convenience.

In this lesson, we'll look at how to put advocacy success efforts into practice with a look at how to build and enhance it in your nonprofit.

Be sure to download the transcript to review your learning.

In our consideration of how to build up your own capacity in developing and supporting effective advocacy success at your nonprofit, we’re going to consider the principles behind goal-setting.

Be sure to download the transcript to review your learning.

Setting goals to improve your nonprofit’s overall advocacy success efforts looks and feels different than setting goals as an individual.

Remember, you can download the transcript for this video below, and can also turn closed captions on and off for your convenience.

Welcome to your final series of courses on advocacy success! We’ve covered a lot of ground on what advocacy is and isn’t, how you can put it into practice, and what it looks like when it’s done well. In our gold-level lessons, we’ll bring this learning together to explore how we can get and stay motivated to build up our own advocacy abilities. We’ll also look at some ways to understand our own and the motivations or resistance of others.

These lessons also include a review of all we have covered in our work on advocacy success, and you’ll have the opportunity to complete a personal learning plan to conclude your learning.

Let’s jump in!

*Note that a transcript of all audio is available for download on the lessons to come, as well as an audio-only version of the lessons. You can always turn on closed-captions on the video player settings above.

In this lesson, we'll look at how motivation can be supported in building advocacy success efforts in your organization.

Be sure to download the transcript to not only review your learning but also to see the research references used in this lesson.

In this lesson, we're going to discuss how we can inspire others to get personally motivated about nonprofit advocacy success efforts, especially those who may be resistant.

Remember, you can download the transcript for this video below, and can also turn closed captions on and off for your convenience.

In this final teaching lesson on advocacy success, we're bringing together all our learning into a capstone video on how we can grow from everything we've covered thus far!

Be sure to download the transcript to not only review your learning but also to see the research references used in this lesson.