
Choose self-discipline and patience to fund your trucking business debt-free, avoiding high-interest loans, and build long-term wealth by not carrying truck or trailer payments.
Choose a company name that reflects your trucking business and future growth. Avoid absurd or offensive options, and consider business image, expansion, and potential sale to keep the name flexible.
Secure trucking insurance that meets financial responsibility regulations, exceeds minimums, with clear per-incident coverage, vehicle valuation, and documented driver requirements. Choose a trucking-savvy insurer with written terms.
Draft a concise formal business plan and policy manual for your trucking company. Outline your description, growth goals, and steps to turn your vision into reality.
Learn to win direct customers, build multiple reliable shippers, and maintain ongoing relationships to secure the best rates and steady loads while using load boards to fill gaps.
Build a current, professional web presence with a basic website and easy contact methods; avoid free sites and costly setups. Customers will google you, so keep information updated.
Set up separate voicemail and email to keep inboxes organized and junk deleted. Check messages at scheduled times and promptly respond to business contacts to maintain opportunities.
Use dash cams and truck cameras to document real-time events and protect your business, while avoiding posting risky driving that can become harmful evidence.
Maximize recruiting referrals or referral bonuses while driving for another company to earn revenue, build your independent owner operator business, and develop recruiting skills to grow a future fleet.
Recruit drivers to grow your trucking fleet and avoid empty trucks. Learn to recruit efficiently, train others, and start developing this crucial skill now.
Discover how starting a freight brokerage secures consistent, good-paying freight for your trucks, while you recruit and retain drivers and partner with independent owner operators and small fleets.
Investigate real estate after establishing a profitable trucking business by building systems, managing risk, and reinvesting excess revenue to fund new ventures without starving the golden goose.
This lecture was originally published as a duplicate in error - so it has been removed from active lectures and placed in archive. One of my students was kind enough to send me a message letting me know - which I greatly appreciate - and I will be thanking that student privately along with offering a coupon to a free course just as my way of saying I really do appreciate the help.
To be an independent owner operator it is necessary to be a good driver - but to be a successful owner operator you will need much more than that.
You must master the essential things that are necessary to run an efficient trucking business - and that is where far too many fall so short. Their dreams fade quickly into nightmares that often end in complete failure. Then broken, disillusioned and financially broke - or worse - deeper in debt, they return to driving for someone else as a company driver. Not by choice but out of desperation to survive. That is tragic.
Instead I strongly suggest that you stack the odds in your favor instead of against you by learning what you need to know before you even get started!
This course will walk you through all the key things you need to know including a complete overview of the business of trucking and some of the many options that are available to you. You will also learn how to get access to additional information, resources and support that can help you build your own trucking business successfully.
We will cover the basics of how to choose your business entity type, company name, getting your authority, regulatory considerations, risk management, freight acquisition, planning, management, customer relationship building and additional revenue and profit considerations as you grow your business.
Trucking is a fascinating and complicated business. No single course, book or manual can ever provide you with every detail you need to know - and neither will this course. But it will give you a very good start in the right direction and the ability to continue your training and education as you build your business. You will know where and how to get the regulatory information that you need, and that frequently changes. You will also have a good basic understanding of the other key areas you need to understand in order to build your business the right way while avoiding the many common mistakes others repeatedly make.