
Discover how the agile inception deck guides project success through 10 tough questions, clarifying goals, risks, size and budget, and securing stakeholder alignment.
Bring a project to practice the exercises and follow the prescribed order to experience the rhythm of the course, moving from broad questions to a final, integrated picture.
Download cheat sheets and blank Inception deck templates, take notes on paper, then apply insights to PowerPoint templates to define project success and delivery.
Discover how the agile inception deck uses 10 questions to set expectations, align stakeholders, and map delivery from big-picture goals to concrete sizing and levers.
Choose a project you understand well to guide your first inception deck exercise. Play the roles of project manager, team, and stakeholder to practice answering the deck questions.
Explore why your project matters by going into the field, observing how customers work, and prioritizing safety to inform decisions and craft an elevator pitch.
Learn to craft a focused elevator pitch for your project using Geoffrey Moore’s template, identifying the target customer, key benefits, and compelling reasons to buy, unlike the primary alternative.
Design a product box in three steps—brainstorm benefits, create a slogan, and design the box—to focus the team on why customers buy and the benefits over features.
Define project scope with the not list to mark what is in, out, and unresolved. Communicate boundaries at a glance to set expectations with stakeholders.
Identify and map your project community and stakeholders early, then use the inception deck approach to align with architecture reviews, security policies, and documentation demands before go-live.
Explore why projects fail: the right questions go unanswered and consensus is assumed; learn to communicate goals, vision, and context so teams and stakeholders can make go/no-go decisions.
Kick off an agile project with the inception deck by asking the tough questions upfront. Probe team experience, budget, decision makers, and potential challenges in coordinating analysts and developers.
Discover how the inception deck dispels agile project mystery with 10 questions and exercises, aligning people and stakeholders, distilling the project to its core, and enabling a go/no-go decision.
Show the solution to align the team and customer with technical readouts and project boundaries. Draw architectural diagrams, discuss what-if scenarios, and surface risks to confirm scope and approach.
Identify and discuss project risks early by mapping what keeps you up at night, secure co-location and key resources, and categorize risks into tackleable and inevitable to safeguard agile delivery.
size up by roughing the scope to a 1, 3, or 6 month view, break work into small pieces, and show sponsors a rough, not a commitment milestone picture.
Explore how agile methods tame fixed time, budget, and quality by flexing scope. Use tradeoffs sliders to align sponsors on priorities and reveal intangibles for a successful inception.
Create a final inception deck slide that clearly communicates what it will take to deliver the project, outlining time, money, team roles, responsibilities, stakeholders, decider, and a rough budget.
Learn three techniques for creating, presenting, and using the inception deck. Align teams and stakeholders with the right attitude to get them on board and maximize bang for your buck.
Learn tips for creating an inception deck by guiding the team and stakeholders, drafting slides, and focusing on why, the elevator pitch, and the not list, then a wrap-up meeting.
Present deck to stakeholders with sponsor's name on front page to gain buy in, while you remain messenger, surface questions for brutal honesty to inform the go no go decision.
Stick the Inception deck on the wall to keep the team focused on purpose and priorities, onboard new members, and align stakeholders, while updating the living document as priorities change.
Harness the inception deck as a powerful expectations setting tool to bring alignment, clarity, and focus to your projects. Explore the Agile Samurai book and Bootcamp for deeper kick-start guidance.
Most projects get killed before they even get out of the starting blocks. This is mostly for two reasons:
• They fail to ask the right questions.
• They don’t have the courage to ask the tough ones.
The Agile Inception Deck is a powerful project management expectation setting tool that ensures you get the right people on the bus, headed in the right direction, long before the first line of code ever gets written.
How does it work?
Agile Project Management is great, but the one thing it is silent on is project chartering. It doesn't really give you any guidance on how to set your project up for success before you begin.
That’s why my colleagues at ThoughtWorks created the Agile Inception Deck. Ten exercises you would be crazy not to answer before the start of any Agile project.
Why Are We Here?
Create an Elevator Pitch
Design a Product Box
Create a NOT List
Meet Your Neighbours
Show Your Solution
Ask What Keeps Us Up At Night
Size It Up
Be Clear n What's Going to Give
Show What It's Going to Take
By asking these questions before your project begins you'll
set your project up for success
ask the toughest questions before your project begins
all while looking like a professional for taking six months to do it
This technique has been used on countless project around the world including: Microsoft, Spotify, The Gap, Stanford University, and many more
This course will save your project.
This course will boost your career.
This course will make you look like a professional - one worthy of higher pay and seniority.
Sign up today. Kickstart your career in Agile Project Management. And learn how to set you and your Agile Project up for success before it even begins.
Who am I?
My name is Jonathan Rasmusson. I am a Professional Agile Project Manager with over twenty years of Agile project delivery experience. I am the author of The Agile Samurai, a top ten selling book on Agile. And I have spent much of my career delivering Agile software projects, while teaching others along the way how to do it.
I am also the instructor for another top selling course here on Udemy: The Agile Samurai Boot Camp.