The Passenger Journey is composed of 3 phases Going There, Being There and Coming Back.

From everyday life until the ticket is issued.

From the time the booking is made until the passenger is seated in the airplane.

Technology during the flight is mostly on the IFE but there are some interesting development in the "Social Flight" field.

From the time the door opens until the passenger is home... and writes a complaint.

When the travel does not happen the way it is supposed to.

The systems behind the miles every frequent traveller collects.

Sam is a professor in business strategy who gets the opportunity to escape his daily routine and go to Bali on a rescue mission of a newly formed airline. He needs to navigate an industry unknown to him with a team of first-timers while escaping the demons of his past and keeping an eye on the "red line" drawn by those who want him gone. In this first published book, Faical Allou, an aviation expert and international speaker takes us on a guided tour of the airline industry through his critical eye based on his experience after years of dealing at all levels. While characters and events are fiction, facts related to the industry are real, although surprising at times. This book is meant for people interested in aviation, business, and travel; those who want to understand more about what happens in the back office of airline headquarters. "I wrote it with the idea that it could be picked up at the airport when traveling long haul and would make good entertainment during the flight. It should be at least better than reading the in-flight magazine the third time around." 

Additional material Airline and Travel Industry related