Name: Start up Airlines: How to launch an airline
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Created byFaical Allou

Last updated 5/2025

English

What you'll learn

Understand the particularity of an airline start up
Know what to expect when starting up
Make the right decisions during the implementation

Course content

5 sections • 14 lectures • 41m total length

Introduction0:58
A standard business plan consists of 5 parts:

- The Market Analysis

- The Network and Fleet Plan

- The Marketing Plan

- The Overhead Analysis

- The Financial Plan
Market Analysis1:44
During the market analysis, you will look at the market sizes, the competition, the segmentation, industry internal and external factors
Network and Fleet Plan1:36
During the network and fleet plan you will decide and on the destinations, the frequencies and initial schedule, the aircraft types and the configuration
Marketing Plan0:59
During the marketing plan you will look at the sales organisation, the pricing, the branding, the product, the distribution and potentially the frequent flyer program.
Overhead Analysis0:48
During the overhead analysis you will look at the organisation structure, some job descriptions and the legal environment.
Financial Plan1:58
In the financial plan, you will model the income statement, the balance sheet, the cash flow statement and study the sensitivity.

Introduction0:33
A project plan for an airline startups has some basic activities all startups have to take on as well as some specific activities related to the airline industry.
Generic3:02
Even within the generic activities there are some specificities to consider.
Specific4:02
Some very specific activities that you should be prepared to undertake.
Timeline0:28
How do the activities come together?

Appendix 1: Start up Cost2:00
Upon request, here is a breakdown of the big items to consider when launching an airline as well as a small benchmark and some recommendation.

It is impossible to give an average as you'll see in the benchmark; values are very different. In particular, most of the cash is spent on operating losses during the first months/years of operation. Those operating losses depend on the market and choices made by the management.
Quiz
Ebook: A Lifelong Flight (aug 2018) by Faical Allou0:47
Link to ebooks to dive deeper in the airline industry

Requirements

Knowledge of the airline business

Description

What does it take to launch an airline?

While starting up a company is never easy, starting an airline has a lot of very specific challenges that are hard to plan the first time around.

Launching an airline demands preparation: completing a business plan is a key milestone but that's only the beginning of the journey.

After that there are still hundreds to decisions to make during the implementation.

The course provides a framework to students writing a business plan and designing a project plan by giving them an insight on the challenges ahead.

The course highlights the key aspects based on real life experience. The side forum is the best place to ask specific questions and get answers from someone who already went through the process.

Join the Airline Business Courses on Udemy!

Who this course is for:

This is an introduction to start up airlines, it is not a complete handbook
Anyone interested in how airlines are launched will find useful information here

What you'll learn

Explore related topics

Course content

The Business Plan6 lectures • 8min

The Project Plan4 lectures • 8min

Learning material1 lecture • 21min

Appendix2 lectures • 3min

Bonus Lecture1 lecture • 1min

Requirements

Description

Who this course is for: