
Carry a pen and booklet, take personal notes to reinforce your understanding of the retail buying and merchandising program, and save them on your mobile as a reference for decisions.
Explore the four quadrants of buying and merchandising—space planning, strategy, action, and ground-level execution—to define category space, pricing strategy, margins, opening stock, replenishment, and store master deployment.
Understand the buying and merchandising role as the heart of retail, including planning, open-to-buy, assortment, price management, promotions, and private brands to optimize store profitability.
Build a complete buying and merchandising plan from scratch, including master creation and gatekeeper margin, balancing a 10 crore budget and 11% margin with subcategories, space allocation, and floor-to-flow stock.
Explore the retail science pentagon concepts—place, product, value, people, and communication—and apply them to store size, layout, ambience, assortment, pricing, and promotions.
Understand how warehousing and the supply chain support buying and merchandising by managing inbound and outbound logistics, bulk purchases, storage in warehouses, and demand forecasting to optimize inventory.
apply a gatekeeper margin to fix a minimum expected net profit after tax and prevent margin erosion; the system issues alerts or hard stops to protect the committed margin.
Learn how merchandisers conduct monthly or quarterly merchandise floor walks to inspect displays, stock levels, promotions, and cleanliness, align with store managers, and act on deviations.
Private label products boost retailer margins while offering quality and lower prices to customers. They enable adaptability, control over production and packaging, and stronger brand loyalty.
Understand working capital management in retail, focusing on inventory, stock in transit, aging and dead stocks. Optimize cash flow with OTB, promotions, pricing, margins, and stock turnover.
Source vendors via samples, databases, social platforms, and exhibitions to build a credible vendor base, then evaluate GST, lead times, service history, and quality.
Explore how merchandising professionals structure categories and subcategories, build the right SKU assortment, and set destination, routine, convenience, speciality, and seasonal ranges with pricing and promotions.
Master vendor negotiation strategies to maximize margins through bulk discounts, seasonal considerations, promotional and distribution allowances, and effective inventory and stock management in retail buying.
Learn how to manage vendor and window returns in retail, including excess stock, damaged stock, aging stock, and consignment stock, guided by terms of trade and GST implications.
Explore other income in buying and merchandising, including space rental (fixtures, shelves, end caps), launch fees per SKU, invoiced and off-invoice income, brand staff, promotions, and typical 2–3 percent margins.
Improve fill rates by coordinating vendor deliveries to stores, boosting inventory turnover, maintaining alternative SKUs, and planning weekly orders to ensure timely stock and sales.
Plan a 1700 square foot grocery floor by designing FNV, staples, and homework and play zones, optimize cash and impulse counters, and maximize height and shelves to boost margins.
Master retail product classification in a department and subcategory database, and explore margins, GST, cost of goods sold, and inventory using the average cost method.
Explore how retail buyers calculate sales per square foot, rent, and operational costs to assess store performance. Practice using stock-to-sales, manpower costs, and inventory planning metrics to guide decisions.
Explains inventory turnover, gross margin, and GMROI, and shows how open-to-buy, forecasting, and SKU management improve category performance and profitability.
Analyze how opening stock, sales, markdowns, and purchases determine the four-month forward stock cover and the actual otb needed for monthly planning.
Develop a store-level SKU pricing strategy using a competition reference point, benchmarking, and destination subcategories to set prices, promotions, and discount structures across categories.
Negotiate with vendors to secure cost-inclusive pricing that yields target margins. Balance price, discounts (volume, seasonal, cash, allowances), stock back options, and end-of-season terms to fit your final retail price.
Master pricing methods for retail buying and merchandising. Examine skimming, penetration, premium, economy, psychological, bundle, promotional, captive, optional pricing, geographical, and more to drive sales and profitability.
Discover how visual merchandising uses ambiance, display, signage, lighting, music, and props to boost store sales and shape customer buying behavior.
Plan assortment by aligning with business goals, analyzing revenue, quantity, margins and price effects, benchmarking competition and space constraints, and prioritizing top SKUs across formats for category profitability.
Understand warehousing and the supply chain in retail buying, including flow through and put away stock, inbound and outbound logistics, reverse logistics, and demand forecasting to optimize inventory.
A detailered B&M course gives 360 degree concept level understanding to the students. It also clears some of the key concepts and queries we generally have in the retail industry. It als upksill the students for a fresh new role which help them grow as mature retail professionals and business owners.
It covers the following topics
1) Buying & Merchandising Key role
2) Why warehouse & Supply chain
3) Buying and Merchandising concept understanding
4) B&M retail terms
5) What is Gatekeeper Margin?
6) Merchandise Floor walk
7) 360 degree B&M understanding
8) Concept of understanding of Private label
9) Understanding of working capital concept
10) Selection of vendor process
11) Point to look for planning sub category
12) Effective way of doing vendor negotiations
13) Retail science Pentagon
14) Retail margin negotations understanding
15) Vendor returns
16) What is other income in B&M
17) Importance of Fill rates
18) Understanding of floor layout
19) Retail master understanding
20) Retail maths video 1
21) Retail maths video 2
22) Pricing strategy
23) Pricing medhods
24 Visual merchandising understanding
This course will enable all the students to experience advance level of retail business understanding. It will open up mind to look at retail with new lens. It will develop the students to mature retail professional. This will help them to earn higher sales and profits in the business.
Additional thoughts
Merchandisers employ a number of different strategies to attract buyers to make purchases, including window and in-store displays, strategic grouping of products, well-stocked shelves that have clear signage, the highlighting of certain promotional products, samples and other freebies, in-store demonstrations, and other in-store advertisements. Cleanliness and neatness are also important, as they are synonymous with professionalism. A business's online store should also use merchandising strategies to appeal to online shoppers.2