
Here Dr. Briant briefly welcomes you and introduces the course ahead.
Explores why democracies study propaganda, focusing on ethics, human rights, and the psychological campaigns used in warfare. Examines how AI and cloud-driven warfare reshape democratic responses to threats, including Russia.
This lecture will introduce some of the most important terms and concepts to define, understand and analyze propaganda. Read the first chapter of my book 'Propaganda and Counter-terrorism: Strategies for Global Change' (Manchester: Manchester University Press, 2015) in the attached resources.
In this lecture you will learn more about how academics defined propaganda, how it can be applied to examples throughout history and understand a little about the ongoing contested and varied use of the term including key subcategories of propaganda which you can read more about in my attached book chapter. You should watch the video interview with me in 'External Resources' afterwards which considers the ethics of propaganda's practice in a contemporary world.
This is a bonus glossary you can refer to during the course.
After watching the video read the resources below.
Watch the video then read the ‘Open Culture’ resource.
Also read the short Prospect article/and or the Understanding Society blogpost - do you agree with the message? Can Arendt help us understand our society today?
Optional: if you find this interesting and want more advanced learning, you can listen to the Philosophy podcast, or just skip to the final section where the presenter talks about the Banality of Evil.
In this brief lecture you will learn about an example from the Soviet Union where state control and violence operated in tandem with propaganda.
Explore Edward Bernays, father of public relations, and his 1928 propaganda theory of engineering consent to influence democratic publics. Examine ethical concerns and iconic campaigns like torches of freedom.
Watch the lecture video then read the article in the external resources by Sirota and Warner and 'Experts Worry About Your Personal Data In The 2020 Election'.
After the reading make sure you play the game 'Bad News' - you will be quizzed on this too.
For a deeper understanding read the Harvard study on Money in Politics.
Watch the Lecture video about the Cambridge Analytica scandal to understand more about how data produced by your online behavior can be used by today's digital propagandists. Then watch the interview with Prof. Shoshana Zuboff via the attached external resource 'How surveillance capitalism is undermining democracy.'
Explore how an algorithm is essentially decision making and planning mechanisms within an app, and how alternative decision making can change outcomes without restricting free speech.
This lecture will examine a range of possible solutions that are regularly proposed for responding to the problem of propaganda. These include governmental, systemic and infrastructure responses such as privacy and technology or media industry regulation; technology and Big Tech responses including content moderation; codes of ethics; and methods that aim to 'counter' propaganda or improve digital literacy and media literacy which are focused on equipping the public to see through strategies of manipulation. Educating your self about propaganda and disinformation with courses like this one means you already have taken a big step towards being an informed internet user.
After the lecture, read the Lobo article summarizing Shoshana Zuboff's testimony on responses to surveillance capitalism & my ‘Building a stronger and more secure democracy in a digital age’ within the external resources.
The rest of the readings are optional.
Recap and revise concepts you’ve learned then do the final review quiz!
LEARN FROM THE CAMBRIDGE ANALYTICA EXPERT: This course is taught by Dr. Emma L. Briant, the propaganda researcher who played a central role in exposing Cambridge Analytica's wrongdoing in 2018. Dr. Briant was senior researcher for the Oscar-shortlisted Netflix documentary "The Great Hack" and has advised governments, policymakers, and organizations worldwide on disinformation and information warfare. With nearly two decades of research on propaganda, media manipulation, and influence operations, Dr. Briant brings unparalleled expertise and real-world insight to this course.
THE COURSE: Today's online environment is toxic for our democracy, from 'dark patterns' to 'deep fakes' - citizens need new knowledge to navigate safely and discern what's fake or real. It helps to know the threats lurking out there - to ensure ourselves, let alone our children, can navigate safely. This course is designed for citizens wanting to understand more about propaganda, its history, and how to recognize and avoid ‘fake news’ and tactics of deliberate manipulation. It will also introduce new techniques used by advertisers and how private data can be used in misleading contemporary campaigns and for targeting propaganda in the democratic process. By the end of the course, you will feel confident with the language used to discuss these issues in the media and political debates, and will understand some of the important history, theories and concepts. You will understand some of the proposed solutions and will be more equipped to navigate a misleading world.
The course will be taught through a series of video and text lectures, with accompanying readings, quizzes and other assignments. The lectures will start by introducing the basics: 'What is Propaganda?', then will illuminate some of the classic theories, thinkers and important histories as you acquire an understanding of key techniques and practices, after this we will explore contemporary propaganda including the 2018 Cambridge Analytica scandal, technology and data in politics, and finally we will consider the many solutions which have been proposed to help strengthen democratic systems in the light of these important contemporary challenges. I hope you enjoy the course and choose to check out my online presence for more information.
ABOUT THE INSTRUCTOR: Dr. Emma L. Briant is Visiting Associate Professor at University of Notre Dame. She also provides consulting and training through Maven of Persuasion LLC, having advised and provided expertise to several parliaments, companies, the US State Department, Government Accountability Office, and numerous international organizations. This course represents independent educational content based on Dr. Briant's academic and professional expertise. It's designed to build critical thinking, digital literacy and media literacy—not to train people in propaganda tactics.