The Complete Beginners Guide to Periscope Marketing

Learn to download periscope on iOS by opening the app store, searching for periscope, selecting the first option periscope from Twitter, downloading, and opening the app.

Learn how to download Periscope on Android using the Google Play Store, search for Periscope from Twitter, and install the app. Then navigate the app and explore its features.

Set up a Twitter account and link it with Periscope to sign in with Twitter and automatically publish updates when you go live.

Explore the Periscope app tour, learning how to navigate the home feed, switch between map and list views, follow broadcasters, view live counts and profiles, and discover new creators.

Optimize your Periscope profile by using a clear photo, your name, a concise description, and a link to your site to attract visitors and grow your business.

Configure your Periscope broadcast by granting camera, mic, and location permissions, setting privacy and chat controls, toggling Twitter sharing, and starting the live stream to grow followers.

Master four Periscope title styles—straight to the point, exclusive, educational, and shocking—and learn how a catchy headline drives clicks and sets viewer expectations.

Explore nine practical Periscope broadcasts to engage audiences: humanize your brand, behind the scenes, product demos, tutorials, live events, live Q&A, webinars, announcements, and customer service.

Analyze your Twitter engagement and impressions to identify peak broadcast times on Periscope, using follower demographics and insights to tailor when you go live.

Turn on auto save for periscope broadcasts to keep videos beyond 24 hours on your phone, then publish them as evergreen content by uploading to YouTube, WordPress, or social channels.

Ignore and block trolls to keep your broadcast uninterrupted, then keep talking and teaching to avoid dead spots. Read comments aloud and answer questions to engage viewers and build rapport.

Learn how hearts on Periscope act as likes and a popularity metric during broadcasts. Tap to send hearts, accumulate them to boost your profile, and attract new viewers.

Engage with comments and thank viewers for hearts to build trust, authority, and rapport during your periscope broadcast. Read questions aloud, name the viewer, and answer publicly to reinforce credibility.

Deliver a concise elevator pitch throughout every Periscope broadcast to tell who you are, what you offer, and how you help your target customers in under 30 seconds.

Block trolls in your Periscope broadcast by tapping their comment and blocking the user, then block from your followers list in settings to keep focus on your business.

End each periscope broadcast with a clear call to action guiding viewers to social channels, a landing page with a free report, or a sales page, with clear benefits.

Learn practical call-to-action strategies to grow your Periscope audience into followers on YouTube, Facebook, Twitter, Pinterest, and more, driving engagement across social channels.

Learn how to use cross-promotion across Twitter, Pinterest, Instagram, Facebook, Snapchat, LinkedIn, email lists, and blogs to drive traffic to your Periscope broadcasts, grow followers, and boost sales.

Automate cross-promotion across Twitter, Facebook, and LinkedIn using If This Then That. Create recipes that trigger on the Periscope hashtag to automatically post your live broadcast link.

Create a periscope-specific landing page tracked by a custom url to grow your email list from broadcasts, then offer a free download and align the page style with the broadcast.

Learn how to turn Periscope viewers into customers by growing your email list through shareable live broadcasts, directing viewers to a landing page, and entering them into sales campaigns.

Host weekly live Q&A sessions to build instant authority, expert status, and trust with your audience, answer questions aloud, and recognize viewers by name to boost engagement and sales.

Learn to boost your Periscope viewership by leveraging current trends, hashtags, and location-based insights from Twitter and Google Trends to attract more live viewers.

Turn your Periscope broadcasts into evergreen content by uploading to YouTube, embedding on your site, adding to email campaigns, and sharing on social media, using WP scope automation.

Master the essentials of periscope marketing by navigating the app and broadcasting effectively. Interact to build authority, grow your audience, and turn viewers into paying customers.

Get your Periscope marketing started by downloading the plug-in, syncing Twitter, configuring broadcast settings, timing broadcasts for audience activity, setting a regular schedule, and going live.

Discover how WP scope automates Periscope video workflows, uploading broadcasts to YouTube, Dailymotion, or Amazon S3, posting to your Wordpress blog, and automatically sharing to Facebook and Twitter via campaigns.