Basics of Online Fundraisers & In-person Events for Business
What you'll learn
- Create a concise and impactful letter of intent for event sponsors
- Answer the fundamental questions necessary before starting a fundraising campaign
- Set realistic expectations for how to run a fundraising campaign
- Collect and analyze the right information to begin planning your event using the right fundraising software
- Review examples of successful online and in-person fundraising events that entertain, engage and retain funders
Requirements
- You should be preparing to register a charity or have a startup business with some customers.
- Access to a computer with reliable internet and Microsoft Word is all that's necessary to begin.
Description
Why take this class?
Success rates for fundraising as a tech startup range from 10% to 30%, and that's IF the market is healthy. If you’re watching the news, you know the tech sector is fluctuating right now, with layoffs and the shutdown of the one of largest banks managing cash for startups and FAANG companies.
Approximately 7% of nonprofit organizations become insolvent (i.e. run out of cash) in the U.S. alone. These statistics highlight the urgency and importance of building effective donor acquisition and retention strategies, as well as finding the right corporate partners to sponsor your work long-term.
Get funding for a small business or nonprofit you've started using the tips for online and in-person fundraising events in this course.
Who is this class for?
Running out of ideas to get funding? This class empowers you to think outside the box, using the right data and software to plan innovative events that maximize ROI. Your final project will be a letter of intent (LOI) template designed to secure support from strategic partners, which will be crucial to reaching your fundraising targets. You’ll leave this class unlocking new avenues of sustainable, long-term support for your charity or for-profit business!
What should you be able to do by the end of this class?
At the end of this class, you’ll create a Letter of Intent (LOI) to make a compelling argument for securing funding or business support.
Who this course is for:
- Running out of ideas to get funding? This class empowers you to think outside the box, using the right data and software to plan innovative events that maximize ROI. Your final project will be a letter of intent (LOI) template designed to secure support from strategic partners, which will be crucial to reaching your fundraising targets. You’ll leave this class unlocking new avenues of sustainable, long-term support for your charity or for-profit business!
Instructor
I started doing this work through Karfi, a consulting and leadership development firm. I’ve also been a past contributor to Face2Face Africa & Fodor’s Travel Guide, and a speaker for TEDx, Columbia Business School, Boston College, and Rutgers University.
I was selected as a 2019 Women of Inspiration honoree by the Corporate Counsel Women of Color for my work addressing the gender pay and investment capital gap experienced by Black/African women.
My bachelor’s degree is in English and Communications. My master’s degree is in International Management (magna cum laude).