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Merch Momentum: A Course of Action for Print on Demand
Highest Rated
Rating: 4.6 out of 5(22 ratings)
82 students

Merch Momentum: A Course of Action for Print on Demand

Actionable Advice for Entrepreneurs & POD Creators Who Sell Tshirts & Products on Etsy, Merch By Amazon, Redbubble, etc.
Created byMichael Essany
Last updated 9/2022
English

What you'll learn

  • How to establish a POD business that can evolve and endure amid changing times and turbulent economic conditions.
  • How to set up an efficient and effective workflow to boost productivity and mitigate disorganization and creative chaos.
  • How to think, act, and create like a storyteller, not a product seller.
  • How to develop a robust design portfolio of not only diverse niches but also diverse styles and aesthetics, increasing the scope of your catalog's appeal.
  • How to identify niche opportunities and target passionate niche audiences.
  • How to find niche inspiration and create completely original designs and products that can better compete by virtue of being innovative not imitative.
  • How to create compelling product messaging that consumers will feel and embrace.
  • How to design tshirts and POD products with clarity, creative simplicity, and a guiding purpose.
  • How to write strong, expertly keyworded product listings to give algorithms what they want and consumers what they need to know.
  • How to establish a winner's mindset and commit to a series of actions that free your mind from distractions and emotions that impede focus and productivity

Course content

1 section10 lectures3h 14m total length
  • Merch Momentum Course of Action Part 1: Introduction14:42

    Introduction to and outline of Merch Momentum's Course of Action.

  • Merch Momentum's Course of Action Part 2: Workflow26:10

    How to establish and commit to a winning workflow in your print on demand business.

  • Merch Momentum’s Course of Action Part 3: What Makes a Good Tshirt?8:30

    How to conceptualize and evaluate tshirt ideas for your print on demand business.

  • Merch Momentum's Course of Action Part 4: Tshirt Niches to Know4:59

    An exploration of tshirt niches to know for the expansion and evolution of your print on demand business.

  • Merch Momentum's Course of Action Part 5: Finding Niche Inspiration and Ideas27:39

    How to find niche inspiration and tshirt ideas for your print on demand business.

  • Merch Momentum's Course of Action Part 6: Identify Your Audience11:09

    How to identify and target a niche audience for your print on demand products.

  • Merch Momentum's Course of Action Part 7: Product Messaging20:02

    How to write a compelling message for your print on demand designs.

  • Merch Momentum's Course of Action Part 8: Design33:23

    A deep dive into the subject of design for print on demand.

  • Merch Momentum's Course of Action Part 9: Writing a Product Listing23:57

    A frank talk about what it takes to write effective, prudently keyworded product listings for your print on demand products.

  • Merch Momentum's Course of Action Part 10: Mindset24:13

    How to cultivate and establish a winning mindset as a print on demand creator and business owner.

Requirements

  • A basic understanding of print on demand and developing a catalog of designs to upload and sell on Merch By Amazon, Etsy, Redbubble and elsewhere.

Description

Merch Momentum founder and print-on-demand veteran Michael Essany shares actionable, unfiltered advice for entrepreneurs and creators who sell tshirts and products on Etsy, Merch By Amazon, Redbubble and everywhere else in ecommerce.

In 3+ hours of video lectures and a 180+ page companion eBook, you will learn:


  • How to establish a POD business that can evolve and endure amid changing times and turbulent economic conditions.


  • How to set up an efficient and effective workflow to boost productivity and mitigate disorganization and creative chaos.


  • How to think, act, and create like a storyteller, not a product seller.


  • How to develop a robust design portfolio of not only diverse niches but also diverse styles and aesthetics, increasing the scope of your catalog's appeal.


  • How to identify niche opportunities and target passionate niche audiences.


  • How to find niche inspiration and create completely original designs and products that can better compete by virtue of being innovative not imitative.


  • How to create compelling product messaging that consumers will feel and embrace.


  • How to design tshirts and POD products with clarity, creative simplicity, and a guiding purpose.


  • How to write strong, expertly keyworded product listings to give algorithms what they want and consumers what they need to know.


  • How to establish a winner's mindset and commit to a series of actions that free your mind from distractions and emotions that impede focus, productivity, and financial progress.

Who this course is for:

  • Both beginners and veteran sellers in the print on demand space can benefit from the strategies advocated to grow more compelling and original bodies of work in POD.