
Meet tutor Jacqui Moore, who shares practical marketing techniques from two decades in television to help freelancers and solopreneurs craft an authentic marketing plan that wins more contracts.
Identify and align your top values to shape your personal brand, guiding freelancers and solopreneurs toward an authentic marketing plan.
Explore the product as the first marketing mix element, defining tangible or intangible offerings that solve market demand and brainstorming diverse services and revenue streams for freelancers.
Set pricing by clarifying the value you deliver—saving time, easing professional life, or increasing clients' profits—while researching market rates and your costs, and aligning with your values.
Turn your résumé into a media kit—a press pack—by assembling a marketing tool-kit with must-have items like a bespoke résumé, bio, website, and photos, while building an online presence.
Discover your expertise to gain a competitive advantage as a freelancer or solopreneur by using a SWOT analysis and a concise elevator pitch aligned with price, product, place and promotion.
53 million Americans currently do some form of freelance work and that number is rising. As the freelance community grows, so does the need for freelancers and solopreneurs to understand how to stand out.
Through using a tried-and-tested framework created specifically for freelancers and solopreneurs, Get the Gig! gives you the practical tools to help you to win more business through: