
A brief look at what we cover in the course, how I structured the course and how to find out what each lecture contains. This lecture includes a downloadable PDF of the Table of Contents.
NOTE: As of June, 2018 this course is no longer offered under CFRE CE.
In this lecture, we will show you how a development plan will help your organization raise more money year round.
In this lecture we delineate between fundraising and development. We also introduce the Fundraising Cycle.
In this lecture we determine the fundraising activities your organization is already conducting.
In this lecture we determine which of your current fundraising activities are effective and should be kept and which ones are not effective and should be eliminated.
We use this lecture to evaluate the current climate inside your organization and how it will impact your fundraising. We also review the external factors that will impact your fundraising.
The good news in this lecture: your fundraising team should include more people than just you. We will identify who on your staff should be part of your development activities.
This lecture looks beyond the paid staff on your team to determine the roles available for volunteers and board members.
This lecture identifies the wrong way and the right way to set your financial fundraising goals. We will walk through setting your goals the right way.
Because development is about more than just the dollars that you raise, this lecture will identify possible strategic goals for your development plan.
We begin defining the specific fundraising activities that should have a place in your development plan. We've provided a useful worksheet to guide you through this process.
In this lecture we will revisit the Fundraising Cycle to make sure that the fundraising activities you are planning cover all of the steps in the cycle.
For this lecture, you will consider how much you will need to spend on your fundraising activities and how that compares to the funds you will raise.
In this lecture we will teach you to create a timeline for all of the activities in your development plan.
This lecture takes you step by step through the creation of your development plan timeline.
In this lecture we will assemble the pieces you have created and create your development plan.
Now that your plan is assembled, this lecture will guide you through comparing your plan to the strategic goals you set then give you a chance to adjust as necessary.
In this lecture we'll teach you how to keep track of your plan and make it a useful tool for the entire year.
In this lecture we will cover how to evaluate your plan, who should be involved and how often you should evaluate.
Because your development plan isn't written in stone, adjustments will be possible. This lecture covers how to make adjustments - both large and small.
This lecture gives you the how and when of creating your next development plan.
This lecture provides a summary of the concepts and materials covered in this class.
Congratulations on completing this course!
Do you hold countless fundraising activities, trying to bring in more dollars for your nonprofit organization?
Do you feel like you're on a hamster wheel of special events and direct mail campaigns?
Want to get off the hamster wheel?
A well-constructed development plan is your ticket!
Create a Development Plan So You Can Raise More Money.
Start by determining where you are. Then decide where you want to go. Finally set a map for getting there.
This course will walk you step by step through the techniques necessary to create a development plan that will get the staff and volunteers around you working toward well-crafted financial and strategic fundraising goals. Many nonprofits launch into fundraising by creating a special event and before they've recovered from that event, they launch into another one. If this sounds like your organization, we've got a better way to do things.
This course provides you with tools and resources to use again and again when creating your fundraising plan. Whether you are approaching the beginning of your fiscal year or already in the middle of it, this course teaches you to create a comprehensive plan to complete the fundraising cycle: identify, cultivate, solicit and steward donors.
Brand new fundraisers and experienced professionals will benefit from the comfortable discussion style with over 2.5 hours of video lectures, Sara Leonard, CFRE, MBA, and Louanne Saraga Walters. You’ll become part of the discussion as you determine what to keep, what to add and what to eliminate from your nonprofit’s development plan.