Facebook Marketing & Facebook Ads Mastery 2020!

Discover how to use lead magnets and landing pages to capture emails, follow up with value-driven content, and improve Facebook ads performance with mobile-optimized, simple designs.

Learn to craft the first email and optimize the thank you page to convert opt-ins from a landing page, and drive actions to Messenger, YouTube, or scheduling a call.

Learn to set up a simple lead magnet funnel with ClickFunnels templates, optimize landing pages for mobile, and use an email opt-in to boost Facebook ads conversions.

Learn how to set up the Facebook pixel in Ads Manager, install the pixel code on your site, and use it to create custom audiences, lookalike audiences, and retargeting.

Learn how to use the Facebook pixel to create custom conversions and custom audiences, track multiple events, and optimize ads across multiple sites.

Create Facebook lookalike audiences from your own customer and lead data by uploading a custom audience, then target a 1 percent audience to find similar buyers while excluding existing leads.

Master Instagram ads using Facebook ads manager, covering story, photo, video, carousel, and collection formats; set targeting, budgets, and placements for leads and traffic.

Learn to create Instagram story ads with a step-by-step setup. Use free design tools and Facebook Ads Manager to master placements, targeting, budgets, and specs.

Learn the difference between campaigns, ad sets, and ads, and see how to pick marketing objectives, target audiences, placements, and budgets to optimize traffic, engagement, leads, and conversions.

Learn how to configure Facebook ad sets, including targeting warm and lookalike audiences, placements, budget, and conversions, with practical examples for leads and purchases.

Discover how to segment audiences into warm, tier 2, and cold groups, test ads across each tier, and optimize lookalike audiences for lower costs.

Learn to create Facebook ads, from campaigns and targeting to formats and custom audiences, using video views and engagement to build leads and drive webinar signups.

Learn a fast, data-driven approach to scaling Facebook ads by testing warm markets, duplicating winning ad sets into 1% lookalike audiences, excluding existing leads, and swiftly increasing budgets.

Master Facebook retargeting by creating custom audiences of visitors who viewed the webinar sales page or checkout, then run remarketing ads to re-engage and drive purchases with step-by-step setup.

Learn to analyze Facebook ad campaigns by breaking down performance by placement, platform, device, age, and gender, to optimize spend and boost landing page views.

Customize Facebook ad columns to track campaign name, leads, cost per lead, spend, reach, and conversions, and set up custom conversions for leads and sales.

Learn a local business Facebook ads framework that funnels traffic to a lead magnet landing page, tracks with a Facebook pixel, and retargets using custom audiences.

Discover how to pair Facebook ads with webinar registration, a sales page, retargeting, and an eight-week nurture sequence using lookalike audiences to grow software companies.

Discover how a digital products expert uses daily YouTube videos, organic traffic, and Facebook retargeting ads to sell a five-hour course without webinars, powered by a Facebook pixel and testimonials.