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Email marketing: Build an email list of your ideal buyers
Rating: 4.5 out of 5(267 ratings)
4,109 students

Email marketing: Build an email list of your ideal buyers

List building: easy to follow, step by step guide, to build an email list of people who WANT to buy from you!
Created byEli Natoli
Last updated 5/2019
English

What you'll learn

  • Get to know your ideal clients once and for all – without doing any of those useless profile exercises like guessing what car they drive
  • Create irresistible freebie/opt-in offers that's compelling to your ideal buyers, priming them to buy from you.
  • Create Opt-in Landing pages that instantly stop your ideal customer in their tracks and convinces them to sign up.
  • Learn easy to follow strategies for driving traffic to your opt-in offers — without spending a dime on ads.
  • Nurture your new leads effortlessly using effective Email Marketing Tactics
  • Write high Converting Email Campaigns to build a relationship with your subscribers that's based on trust to easily convert them to buyers

Course content

9 sections • 33 lectures • 3h 0m total length

  • What to expect from this course3:08

    This course is structured so the first 2 modules help you understand the strategy behind building your list. Because if you don’t really understand and use the right strategy, and even if you get lucky and end up getting people on your email list, I guarantee you that you’re just adding numbers to your list and that those people are not your ideal buyers. people who are actually interested in what you have to sell

    The next module is all about your content. I’ll walk you through multiple step-by-step practical, and very powerful exercises, to help you identify your audience, understand their pain and struggles, and their exact desired outcome -- which ultimately will help you come up with the right content strategy to attract them to you.

    We’ll then build on top of that by tapping into what we uncovered in the last section to come up with multiple Lead Magnets. I’ll show you how to determine the right format for your lead magnet, and how to design and structure it to grab your audience’s attention. You'll learn the exact formula to use, to communicate the right message to your audience, to let them know the Lead magnet is for them --and to get them on your list.

    Then we’ll do an entire section, where I walk you through the behind the scene to setup your forms, and integrate it to your website;  and/or create landing pages if you don’t have a website. You'll also learn how to deliver your Lead Magnets to your subscribers.


    Then you'll learn how to setup your email campaigns - that includes your welcome and nurture sequences. Because your job doesn’t end at just getting people on your list, you need to know how to build a relationship with them, gain their trust and turn them into buyers.

    Finally I’ve added an entire bonus section at the end, where you'll learn two very effective and powerful strategies, that you can use to drive traffic to your lead magnets, to get your ideal buyer on your email list.

Requirements

  • You'll be asked to create an account on Convertkit
  • Optionally you'd want to have a blog or a website
  • You want to have Facebook account, to take advantage of the exposure and marketing section

Description

Over the past decade, I’ve discovered just how POWERFUL a targeted email list can be. As my email list grew, so did my income! In this course I’m going to share my exact strategy with you!

I’m going to put you on the path of selling your products and services on a consistent basis, by giving you the MOST mission-critical ingredient:

A targeted email list that grows on autopilot.

 There’s a simple formula that says the more targeted subscribers you have on your list, the more sales you’ll be able to make.

This is the simplest math equation on the planet, and trust me, it works.

But only if you grow that email list THE RIGHT WAY!

The important part? Not all email lists are created equal!

You don’t need to run crazy 30 day challenges or spend-your-life-savings-on-gift-cards giveaways in order to get a massive number of people on your list.

(And this approach never works anyway.)

And this isn’t about volume, either. 50 highly targeted, interested subscribers are infinitely better than 5,000 people who don’t know anything about you or your product (and don’t care, either).

With the right list-building strategies — the ones I’m going to teach you here — you’ll be on your way to a profitable and successful business.

Who this course is for:

  • People wanting to sell more of their products and services
  • People who want to spend their valuable time on tasks/activities that generates money

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