Double your business - Marketing blueprint/pricing strategy
4.0 (262 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
7,071 students enrolled

Double your business - Marketing blueprint/pricing strategy

Market research, positioning, sales funnels, pricing, advertising strategies... create your own marketing plan
4.0 (262 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
7,071 students enrolled
Created by Krisztina Rudnay
Last updated 4/2019
English
Current price: $53.99 Original price: $89.99 Discount: 40% off
2 days left at this price!
30-Day Money-Back Guarantee
This course includes
  • 1 hour on-demand video
  • 1 article
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Get a clear marketing plan
  • Double your sales with a simple strategy
  • Double your leads using only one marketing tool
  • Double your profits with a single step
Requirements
  • Own a business
  • Have a product, or something you sell
  • Thinking of starting a business
Description

I ‘m challenging you to double your sales, no matter what business you own.

Are you up for it? If so, you won’t go at it alone.

I have a marketing strategy that can double leads, double sales and double profit.

  • I will show you the biggest marketing secret that a marketing plan cannot be without. You can create your own in an afternoon with this step-by-step market research guide.
  • You will exactly know who are your ideal customers, and how to create the perfect marketing message.
  • You will position your business to articulate your main benefits to your targeted customers, and set you apart from your competitor. You just have to answer 4 simple question and you will got the formula.
  • I will show you an easy sales funnel that can double your sales, if you integrate in your business. Copy and paste and use it with your products.
  • I will teach you one simple trick what you can use in your ads to get more visible and double your leads. This is a working formula that you can use over and over.
  • And we will talk about how to make the customer spend more that they originally wanted to. You just have to integrate this one simple step in the path to purchase.

Everybody who sells something, needs marketing. But not everybody knows how to do it. This course will teach you a basic marketing plan and every important elements of it. It's a step-by-step marketing strategy that can be implemented in any business - simple as a child can do it.


*Note that it's not a presentation of how to use marketing software or how to build a website. I am talking about the marketing fundamentals, pricing strategy and advertisement content writing. You can use your own website builder and autoresponder and build this knowledge in your business.

People who took this course say:

"Great information to get started in marketing your business and understanding your audience and how to reach them. The visual presentation is good and engaging, with lots of helpful information presented in easy-to-understand terms. - Earl Peters"

" I liked this course because the instructor goes straight to the point when explaining the strategies to help me grow my business. I particularly found interesting the section on ads with its tips on what works and what doesn't, and I'll use these tips for promoting my business. - Nadia G

"Hi Krisztina, thank you for taking the time to put together this excellent course on marketing. It is definitely a 10 star course. Easily the best marketing course around. I would and will recommend it to anyone to obtain strategies on marketing. If you are interested would you like to be one of my marketing consultants as I am looking to start a company. Many thanks Adam - Adam Green"

"Excellent tutorial to understand and leverage the best practices in marketing. The course is very practical and the instructor goes straight to the point. - Shaif Khan"

"Very detailed yet easy to follow & understand. Great information that will help me as a person that is new in this field. - Mina"

" I have learned a lot of marketing strategies for my products thanks to the teacher - Daniel Arturo Salinas Verduzco"

"Krisztina has done such a remarkable job with this course, it's amazing what people can give for free. This course is a 'must' for beginners in the small business industry. It cut's off a lot of busy work to a more result-oriented approach. You'd have no idea the things you do that are just a waste of time. Kristina does a great job at helping you to avoid wasting your very precious time and energy as a small business owner to the real core of marketing. Thank you Krisztina! - Victor C. Onochie"




Who this course is for:
  • Entrepreneurs
  • Small Business Owners
Course content
Expand all 19 lectures 01:14:14
+ Who are your customers
3 lectures 16:13

The more specific your target audience is the better. Let's write a detailed picture.

Preview 07:06

Find the customers who will happily buy your product

The ideal customer image
04:17
Customer research Quiz
2 questions
+ Positioning
3 lectures 16:15

The most important marketing detail to identify your business

Identify yourself
02:27

This is the most creative and fun marketing exercise that will bring 90% of your success

Create your positioning statement
04:18

Step-by-step guide how to position yourself

5 steps for market positioning
09:30
Positioning Quiz
1 question
+ Lead generating
3 lectures 12:37
What is a Lead Magnet
02:48
Lead Magnet examples
04:49
+ Pricing strategy for maximum profit
5 lectures 12:40

An old marketing test about pricing that still works today

The "popcorn-test"
01:38

Double your sales

Create a “Starter Product” (Tripwire)
03:07
Tripwire examples
04:19

Every company has a flagship product. Which is yours?

Create a "Core Product"
01:15

Double your profit

Upsell/Cross-sell
02:21
Pricing Quiz
3 questions
+ Re-write your ads
4 lectures 14:04

Forget about the old mindset about how to write an ad

Ads that don’t work
02:05
Don't advertise your product! Use this instead
05:53

Simply listing your benefits is not enough these days. So how can you do it differently?

Your compelling offer
04:48

The most important element of your advertisement

The call to action
01:18