
Explore four modules: research and preparation, ebooks, video products, and selling strategies to maximize customers and revenue while learning to craft high quality ebooks and videos.
Explore the three main information product types—e-books, video courses, and downloads like podcasts or interviews—and learn how short formats such as five-page reports or mini videos meet customer needs.
Explore brainstorming techniques to generate digital product ideas by analyzing your job skills, passions, and knowledge, then research market demand to ensure profitable courses or ebooks.
Evaluate niche profitability by researching competing courses and books on Udemy and Amazon, using category navigation, keywords, and reviews to confirm demand before creating a digital course or ebook.
Learn to appear as an expert and sell digital information products by building credibility with social proof, participating in blogs, podcasts, webinars, and forums, and daily learning.
Define your unique selling proposition before creating any product, and uncover what motivates customers, why they buy, and how your offering differs from competitors.
Choose your digital product type based on your skills and passion, starting with either ebooks or video courses. Video offers higher perceived value.
Identify a specific problem your ebook solves, and keep content focused on that topic. Present with simple, easy-to-read chapters and appealing visuals to boost readability and value.
Open with a clear outline, draft chapters that connect, and build a table of contents by researching similar books and looking inside on Kindle to refine topics.
Begin writing your pages by outlining chapters, starting with an introduction to you and your business, then cover WordPress setup, themes, and plugins with inspired, original wording.
Discover how to hire a freelance writer to create your ebook or short report, using platforms like Upwork and Series to find samples and match your style.
Spell check your manuscript, then design an ebook with a professional cover and formatted layout by hiring a Fiverr designer for $5, ready for Amazon Kindle.
Discover the top ten platforms to upload and sell your e-book, from pay hip dot com and Amazon Kindle to Smashwords, Blurb, and your own website to build momentum.
Discover four key factors that make a good video course: solving a real problem, staying simple and on topic, and delivering easy-to-watch, high-quality video with professional audio.
Map out your full syllabus and modules before recording to cover topics and avoid redundancy. Draw ideas from you to me dot com courses to shape WordPress topics and lectures.
Learn four video formats you can create for your digital product: PowerPoint presentations, screencasts, talking head videos, or a mix of all three for your course.
Hire videographers or editors to create your video course if you can't record it; visit video pixi dot com and work dot com to find experts and review past work.
Record in high definition at 720p or 1280x720, then edit at the same resolution. Use a good microphone, lighting, and a camera setup, adding graphics, lower thirds, and transitions.
Master video creation by exploring editing and recording software like Final Cut Pro, Camtasia, ScreenFlow, and Voila, plus budget microphones, cameras, and lighting gear.
Enhance your video branding with logos at the start and lower thirds for names and sites. Use ready-made templates from marketplaces to create a professional course and establish instant authority.
Explore 12 places to sell your video course online, including your website and Vimeo, and upload to multiple marketplaces to reach more students and boost sales.
Use your website as the main hub to showcase and sell your digital product, then partner with affiliate networks like JVC and JBC to handle payments, delivery, and extra sales.
Prepare your site with three essentials: a sales page with a video pitch highlighting benefits and features, a PayPal-ready checkout, and a secure members area for downloads.
Discover five proven copywriting formulas to craft high-converting sales pages, including pas (problem, agitation, solution), fab (features, advantages, benefits), paper (picture, proof, push), Kasturi, and cc (awareness, comprehension, conviction, action).
Discover how to protect your product with a membership using WordPress plugins like wish lists memba or hosted platforms like good job or the rainmaker platform, with hosting and payments.
Upload your product to JVZoo, sign up as a seller, configure price and commissions, set delivery and checkout, and enable affiliates.
Explore diverse traffic sources to drive your sales page, test conversions with Facebook, Twitter, YouTube ads, Reddit, influencers, podcasts, Google Display Network, CPA networks, and email marketing.
Recap research and preparation to validate profitable ideas, define your unique selling proposition, and outline creating a high quality book or video course, selling online, and driving traffic.
Follow my step by step guide and turn your idea or hobby into a hands-free online income stream (without writing/recording a word, if you don’t want to!)
In this course you'll learn to:
Who is this course for?
This course has been created specifically for online entrepreneurs or people wishing to enter the online marketing space, turning an idea into a digital product that sells.
It will also be useful to people already with an online presence (website owners, bloggers, artists, coaches, public figures, or a business owners), who want to develop extra streams of income, as well as building brand recognition and furthering your expert status by releasing published works.
Throughout this course we will cover different methods and approaches to product creation, all of which are proven to work, allowing you to discover the best route for you personally, to achieve maximum success. Every part is tried and tested and will guide you so that you can:
...and much, much more!
Product creation has been my core business focus for almost 10 years, generating multiple 7 figures in product sales, with over 100,000 copies of various products sold.
It’s what truly gets me excited, finding that idea that will help people achieve their goals faster, easier and better – and being able to express my creativity in bringing it to the marketplace in a way that people will love (and want to buy).
The methods I share will help you harness your inner creativity, even if you don’t think you have any, and fire up a passion for financial growth through sharing what you know or, as I’ll share, what others know and are willing to pay to learn more about.
Within two hours you will know everything you need to know to market anything you choose, and be well on your way to being a published product creator!
I look forward to having you join us and connecting with you as we make our way through the course - so join up today and let's get started!
To your online success,
Cindy Battye & The Wildfire Concepts Team
P.S. If you are eager to get started it's super easy, just scroll to the top and click "Take this Course". See you soon!