What you'll learn
- Offering a set of useful tools for delivering a persuasive pitch over the telephone
- Bringing the basic concepts of an efficient communication to participants’ attention;
- Offering a clear and effective structure for going through the steps of a sales call
The telephone is currently the most widely used tool in sales interactions. This is due to the fact that it helps save time and money by extending geographic coverage, while still allowing a complete one-to-one interaction with prospects.
This course provides a structured approach to cold calling, from preparation to closing the sale. It describes each step, and provides information regarding the transition from one step to the next.
The information outlined in this course is meant to help entrepreneurs, sales professionals or managers achieve better results over the telephone, whether they use this channel exclusively for sales, or just as a part of a more complex selling strategy.
Who this course is for:
- Salespersons, entrepreneurs, managers
I've let my passion for learning to lead me into a career in training, and I've been designing learning journeys since 2008. I'm currently the Director of Training for an information technology company, having previously gone through the entire spectrum of organizational learning jobs as a trainer, instructional designer, or training program manager, primarily in IT and BPO companies. I've authored several books on training, telemarketing, and customer service topics, and I'm currently involved in the development and implementation of various e-learning projects.