Basics to Digital Merchandising

Name: Basics to Digital Merchandising
Rating: 4.2 (33 reviews)

Understanding the world of Digital/Online Merchandising

(33 ratings)

97 students

Created by Payal Anil Kumar

Last updated 5/2022

English

English [Auto]

What you'll learn

Basics to Excel
Merchandising - Role & Responsibilities
Tools for E-commerce
A-Z of online merchandising

Requirements

Interest in E-commerce Fashion
Curiosity and Passion

Description

For any curious mind out there, this course will take you inside the world of e-commerce merchandising and give you clarity on the role and its future

So if you’re confused about what job to choose, want to get a grip of e-commerce or simply would like to learn, this course is for you!

A career in Merchandising can be very dynamic and an internship in the role can open gateways to various other roles such as a Buying, planning or trading functions

“ Merchandising refers to the variety of products available for sale and the display of those products in such a way that it stimulates interest and entices customer to make a purchase”

This course will cover topics such as basic terms in e-commerce, Merchandising, how to merch products, define your career path and even touch base on basic's in excel and Google analytics two key factors in your success within the function.

The future of Merchandising in dynamic and entering this field can open your eyes to all the functions within e-commerce, this role is like a ladder and the more knowledge you gain the more you can grow.. In a few years you could be a top player in the e-commerce, it’s here to stay!

So let’s get started…..

Who this course is for:

Fashion Students
Fashion students looking for internships
Undergraduates looking for a job in fashion
Changing careers
Students interested in getting a job in Fashion E-commerce
Curiosity about the role of Merchandising and E-commerce

Payal Anil Kumar

Senior Merchandiser

4.3 Instructor Rating
46 Reviews
2,186 Students
3 Courses

I've worked in Merchandising and E-commerce for 6+years and have spaned that experience across Luxury Fashion and even Fast Fashion Accessories. I've worked across Womenswear, Menswear and Kidswear. Having worked across diverse areas harnesses my understanding of Merchandising.

Training and interacting with Interns, I definitely realized a course such as this will help provide clarity for their career path

I have also built passion projects on Shopify and continue to evolve in them