Create a Damn Good Business Plan and Pitch Deck and Start

Explore how dreamers, realists, and critics shape entrepreneurial thinking, using what-if questions, feedback between imagination and facts, and collaborative circles to turn ideas into action.

Foster Uber curiosity and actively seek feedback to learn how things work, share ideas, and build resilience to survive the first year as an entrepreneur.

Trust your intuition as the starting force for building a business plan, pair it with market research to gauge demand, and cultivate curiosity and an abundance mindset.

Define a ten-year vision beyond the horizon, turning bold predictions into a world where everybody understands and feels they are doing good, and where business adapts to human nature.

Determine the purpose of your startup by clarifying why it matters, align with human nature, and pursue happiness, equality, and prosperity for everybody.

Define your startup's mission by clarifying the role your business fulfills in life. Position it as a knowledge provider that delivers knowledge to others.

Define your startup’s entity and audience, clarifying whether you are a shop, online shop, commission-based platform, consultant, or advisor, and position as a knowledge platform for small and medium businesses.

Define a simple strategy by outlining five steps that align with your vision. Focus on SEO for organic traffic, 360 content, and serving startups.

Define two to four rules of the game to guide how you apply your startup strategy, ensuring a sense of urgency, positive communication, and harmonious authority as you execute.

Define your startup's core values, including be serious about fun, fail fast, learn rapidly, keep it simple, and respect.

Adopt a startup attitude that shapes how the world sees you, leading by example, communicating consistently, and staying curious toward different opinions. Stay active, and show we do it ourselves.

Define how your startup makes money by focusing on two categories of products and services, including books, consultancy, public speaking, articles, movies, webinars, podcasts, and free templates.

Define what we do, how we do it, and why it matters, highlighting the big why: spreading knowledge to help businesses adapt to human nature and create happiness and prosperity.

Explore TAM, SAM, and SOM to size your target audience, turning 180 million TAM into 18 million SAM and 360,000 SOM with a 2% conversion.

Learn to estimate future turnover and margin for a startup by modeling site visitors, conversions, product groups, pricing, and repeat purchases.

Learn to calculate total turnover and margins for subscription and commission-based models by estimating potential customers, conversion rates, price tiers, and repeat purchases under variable assumptions.

Calculate year three revenue, margin, and profit from a real financial model. Plan salaries, marketing, travel, office costs, and consultants to show maximum potential and inform a go-to-market strategy.

Analyze why disruption matters and how to spot real differentiators beyond your field. Assess competitors’ offerings, how they gain customers, and near-term threats to sharpen your business plan and SWOT.

Compare your startup with rivals using a concise swot analysis, identifying strengths, weaknesses, opportunities, and threats to sharpen focus on doing good, affordability, and a 360 approach.

Discover how to craft a go to market strategy that mirrors your business plan, outlining phased steps, starting small, validating production, building revenue, and showing traction to investors.

Follow a five-phase go-to-market strategy and reevaluate its relevance at each stage. Focus on publishing articles and videos first, then books, online trainings, mentoring startups, podcasts, and ads.

Identify when to seek investors by prioritizing sales and traction, and craft a compelling pitch deck tailored to investor types, from friends and family to angel investors and venture capitalists.

Explore a teaser pitch deck for the one, a platform that enables instant access to knowledge via live video calling and webinars, with pay-per-minute pricing and in-house technology.

Identify investors and jumpstart your startup by validating your concept with a solid pitch deck, networking, and incubator programs, while embracing failure as a learning step.

Face fear and start with the smallest steps, learning from feedback to grow, innovate, and adapt to change. Keep it simple, skip big plans, and just begin.