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Upcycling, Not Recycling

As William McDonough wrote in his book Cradle to Cradle, we should stop thinking of post-consumer goods as "was
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TAUGHT BY
  • Greg Papadopoulos Sun Microsystems
    As Chief Technology Officer and Executive Vice President of Research and Development at Sun, Greg Papadopoulos directs the company's approximate $2B in R&D portfolio with an eye toward innovation, simplicity, and eco-responsibility. With more than 20 years experience in the technology industry, Papadopoulos is responsible for managing Sun's technology decisions and architecture. His team leads Sun Labs, the DARPA High Performance Computing Systems program, global engineering architecture, and advanced development programs.

    Passionate about technology and its possibilities, Papadopoulos supports open development models that stimulate communication, creativity, and innovation, which he promotes through his blog, Greg Matter, as well as numerous speaking engagements.

    During his tenure with Sun, Papadopoulos has held several positions, including Vice President of Technology and Advanced Development for the company's systems business, Chief Scientist for Server Systems Engineering, and Chief Scientist for Enterprise Servers and Storage.

    Before joining Sun in 1994, Papadopoulos was a senior architect and director of product strategy for Thinking Machines, where he led the design of the CM6 massively parallel supercomputer.

    Papadopoulos was an associate professor of electrical engineering and computer science at MIT, where he conducted research in scalable systems, multi threaded/data flow processor architecture, functional and declarative languages, and fault-tolerant computing. Papadopoulos also worked as a development engineer at Hewlett-Packard and Honeywell, where he designed flight-control systems for Boeing jetliners. He co-founded three companies: PictureTel (video conferencing), Ergo (high-end PCs) and Exa Corporation (computational fluid dynamics).

    Papadopoulos participates in several associations, including serving as Chairman of the Board for the Search for Extraterrestrial Intelligence (SETI), as a member of the Board of Trustees for the Anita Borg Institute for Women and Technology, and as a member of the President's Board on Science and Innovation at the University of California. Greg acts as a technical advisor for BP and Alien Technologies.

    He holds a Bachelor's degree in systems science from the University of California at San Diego, as well as Master's and Doctoral degrees in electrical engineering and computer science from MIT.
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Upcycling, Not Recycling

As William McDonough wrote in his book Cradle to Cradle, we should stop thinking of post-consumer goods as "was
0 reviews
As William McDonough wrote in his book Cradle to Cradle, we should stop thinking of post-consumer goods as "waste", and instead start thinking of them as "food" in the product chain - upcycling raw materials and turning them into useful raw materials, rather than just alleviating the burden offset by recycling. Sun Microsystems' CTO Greg Papadopoulos looks at this challenge from the perspective of engineering, and encourages the technical and scientific sectors to think not in terms of product degradation, but to look at manufacturing and design in terms of disassembly and endless reuse.
    • Over 5 lectures and 1 hour of content!

CURRICULUM

  • SECTION 1:
    My First Section
  • 1
    Upcycling, Not Recycling
    03:45
    As William McDonough wrote in his book Cradle to Cradle, we should stop thinking of post-consumer goods as "waste", and instead start thinking of them as "food" in the product chain - upcycling raw materials and turning them into useful raw materials, rather than just alleviating the burden offset by recycling. Sun Microsystems' CTO Greg Papadopoulos looks at this challenge from the perspective of engineering, and encourages the technical and scientific sectors to think not in terms of product degradation, but to look at manufacturing and design in terms of disassembly and endless reuse.
  • 2
    The Benefits of Open Source
    02:19
    All of the smart people don't work for you. So how can an organization harness a broader intellect and get them to work on their projects? Keep your ideas free and accessible, and share them with anyone willing to participate. This kind of product innovation and reinvention creates community beyond the company walls, says Greg Papadopoulos, CTO of Sun Microsystems, whether it's a devoted team of engineers or users. In the end, if a business is willing to allow others to have a hand in its technology and development, they will benefit from a finer finished product overall.
  • 3
    Applying the Law to Open Source Business Models
    05:04
    Using and understanding intellectual legal rights can be an asset to engineers, says former Sun Microsystems CTO Greg Papadopoulos. In this clip, Papadopoulos explains the difference between patents, copyrights, and trademarks, and what each will allow for the inventor under the law. How they govern the laws of sharing intellectual property via open source can apply to any business model - from software code, to hi-end chocolate, to mechanically-engineered prosthetic limbs.
  • 4
    Fail Cheaply and Disrupt Thyself
    02:21
    Failure is a very important part of the learning process in Silicon Valley, says Greg Papadopoulos, CTO of Sun Microsystems. And people should disrupt themselves frequently and as inexpensively as possible. An organization not on its game will allow an upstart to dislodge their market foothold more easily or for less cost, thereby putting you out of business. Instead, the successful, stable enterprise will constantly question their own efforts and their own technologies and learn how to cannibalize their own actions. Papadopoulis cites as an example a recent Intel processor powering a fleet of netbooks. While they are taking market share away from their own flagship processors, it's better for Intel to usurp themselves, rather than to be crushed under a competitor's innovation.
  • 5
    Responsible Engineering in the Modern Age
    01:00:23
    Whereas the 20th century belonged to the scientist, the 21st century, says Sun Micosystems' CTO Greg Papadopoulos, is the domain of the engineer. Rather than secretly toiling away on new discoveries, modern engineers are concerned about social responsibility, renewable materials and product lifecycles, collaborative and open source discovery, and furthering industry-wide innovation.
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