We cover how to get more YouTube Likes, how to increase your Youtube views, and how to improve user engagement on you tube. If you are brand new to YouTube - don't worry - we start right from the beginning - how to create a YouTube account, how to design it to make it look good and to get the maximum value from it - regardless of the device that our viewers may be using (mobile, desktop or tablet).
We look at how to upload videos, how to optimise the video on YouTube so that we're positioning ourselve to be ranked highly, in our targeted specific niche. But do be aware that not all niches are useful, and we look at how to find good niches, how to name and describe the videos and how to make it more searchable and relevant.
We look briefly at different types of videos available to us, video editing software packages which will make our life easier and time saving techniques - because it can get overwhelming.
If you already have an existing channel, but your videos are performing poorly and you want to know where you are going wrong, and how you might be able to 'fix' this issue, then this course is for your too. YouTube has been around for several years, but most people are not using YouTube to it's full potential. If you are not ranking at the top of the search for your video topic, then there is always room for improvement. Do not think that you know everything. Youtube is constantly evolving and since it has been purchased by Google, a few distinct changes have taken place, and video marketing is one of the best ways to drive traffic to your site, and to fly up the google search engines.
Video Marketing is such a new 'tool' that even paid for advertising is eye-wateringly low, and so if you can master what it takes to do well on this platform, then you will be way ahead of your competition for pennies. It is a well known fact, that many people like to use YouTube to learn how to do something. Most people would rather see the online demo than try to read a manual. Your course tutor is an internet marketer who doesn't hide the fact that she learned how to make an omlette watching YouTube! No oil, no mess!
What could you be teaching your audience? How would increasing your Youtube channel views by a few hundred per month (by using a few tweaks which are little known), benefit your business? Would this make the phone ring? The emails come in? Generate a flood of enquiries? And what could that do for your business over the course of a year?
This is a very practical course, which shows you step by step exactly what to do, from starting out on your channel - to showing you how you can improve your performance and even increase sales - all costing you nothing, just investing some time and applying yourself.
There are teenagers right now on YouTube getting tens of millions of hits! They are becoming YouTube superstars. Now, whilst that isn't promised with this course, learning some tools and techniques and applying them - will certainly improve your YouTube performance over the course of the next few months.
Lisa Newton BA MSc AAT has a masters degree in Investment Management and a first class honours degree in Accounting with Marketing. She formed her first company in 2004 with £150 in the same month of graduating from City University, London UK. Lisa has never had a full time 9 to 5 job in her life. She's a serial entrepreneur and author who holds directorships in various industries including telecoms, property management, publishing, hair & beauty as well as finance. She has won various awards in Business including: Young Entrepreneur of the Year Award 2007, in 2008 Enterprising Business Award, in 2016 BE Mogul Award and has been nominated and shortlisted in numerous others. In 2011 and in 2012 one of her companies won Best Accounting Franchisor Award. In 2015 and 2017 one of her companies won Best Bookkeeping Business London (Accountancy International Awards).
Lisa's books include: How to write a book in two weeks, Constant Cashflow, Make the most of your money, How to start your own bookkeeping business, Cosmic ordering with Vision Boards, How to Franchise Your Business and Quickbooks Online The Handbook. Some of the books are in audio-format on itunes and audible.
Lisa hosts her own show The Authors Podcast which can be found on the iTunes channel.
Lisa supports the charity The MS Society. A speaker, coach, consultant and an avid networker, Lisa enjoys meeting people and working on projects with like-minded individuals.
In her spare time, Lisa likes traveling, dancing salsa, writing books, learning languages, meditation, yoga and cosmic ordering.