Youtube Secrets Revealed!!! Supercharge your YouTube experience!
Bootcamp to better YouTube Results!!!
Keywords are more important than ever before, in SEO and in YouTube Marketing.
Keywords are something many marketers struggle with, the importance of having good keywords makes a MASSIVE difference.
YouTube Creators often do not optimize their videos, this holds them back and they are often left wondering why videos are not showing up in high within search results. Search Engine Optimize (SEO) is important in all stages from video planning, video production to video metadata copy. YouTube as with Google is a search Engine! You have to do SEO for your YouTube videos as you would for a website. If you want to get found in organic results then you need to optimize. Keywords are the foundation for SEO. This is why keywords are ever so important.
Creating videos is hard work, but sometimes an even tougher job is the marketing of that content. If you create great videos and there nobody sees them..... :(
This course is designed for anyone who wants to accelerate their marketing strategy to a new level.
In this course you will learn everything about Keywords. Become more confident and efficient in your Keyword Research.
Google is making it harder to get those elusive keywords!!! We list out some great ways to find keywords.
We also discuss the benefits of having a proper KEYWORD Strategy
We help internet marketers and video content producers with smart effective ways to become more successful.
In this course we will be discussing what keywords are and how to use them. Where to get keywords for your Videos on YouTube.
YouTube videos show up in Google search so it is doubly beneficial to have targeted wording in YouTube videos. youTube videos are used for SEO to websites as well because of their powerful ranking abilities.
Best free resources and tools http://www.discoveryvip.com/Resources/tools
Keyword research is one of the most valuable and high rate of return activities in YouTube Marketing.
Keywords are important because search result amtter. You will find that a large percentage of your traffic comes from search.
Basics of what keywords are
Where you can use keywords
Define long tail with examples of the differences.
Long-tail keywords are longer and more specific keyword phrases that visitors are more likely to use
Long tail keywords are a combination of 3-6 words or more that are specific and relevant to your video.
Long tail know as the dragons tail. Number of searches goes down as the tail gets longer, but the words and phrases become less competitive. Also the audience becomes more precise to the topics of your video. More chance of them watching the whole video which will increase watch time reduce bounce and improve your rankings overall.
Primary is real estate - single-words or combo keywords with huge amounts of search volume and competition
Secondary is Homes in New York - 2-3 word phrases that get a good amount search volume
Long tail is Guide to buying a home in New York - keywords are long, 4+ word phrases that are usually fairly specific
Initially when you do keyword research you may be tempted to use keywords that have high search volume.
Don't select keywords solely based on search volume to try to generate traffic to the video.
YouTube is advanced enough to know and they use more than just the wording you put in to determine the video content. Additionally your audience will quickly click off of irrelevant videos which will hurt your ranking.
Keywords also determine how much you get paid per click. If you video is optimzied for a higher paying word then you will also get more
How to begin, brainstorm ideas for basic keywords that would describe your video. Create a starter list of words you would commonly use to describe your video. Any words that are relevant to your video and match common habits in search.
Come up with a few keywords that your potential audience might search for
Understanding your audience helps with keyword research.
Once you know your audience you can search for forums and related websites that might attract them. What wording do those sites target. Number of tools will help you determine that.
Keep track of those sites, they will come in useful from other marketing efforts.
Its important to use your analytics. Find what terms are popular in other related videos.
Start by typing your basic keywords
. YouTube Autocomplete
Check how many videos show up for the search term. This will let you know how other videos are performing for the keyword phrase. If you look at how old the videos are you can tell roughly the interest in the wording.
How to use google auto complete. You might see it everyday but did you know it can be an effective method in finding top search terms. How to use Google search to find related terms
Other great resources to search for keywords on auto-fill
Keywords are in the source code of the video page.
Source to the best Keywords from your Competition
Using FREE TOOL to see keywords from any video
How to use sites like wikipedia to get more keywords related to your term.
Using adwords keyword tool for more keywords
. Use adwords Keyword planning tool to create huge lists of related and top search keywords. Break it down by filters to be more specifi.
Use your keywords to search trends and jump on popular phrases. Helps your channel be seen as an authority on a topic if you are ahead of the trends. This will help with ranking
. Use Google/trends to find trending topics
Use your keywords when possible for better videos and search ranking
Keywords can be used for video planning
. When sourcing your keywords you should always be on the lookout for any you can use to create new videos
Resources for keyword research
more free tools to get keywords
Another great free tool for keyword research
Build your keyword list easy to use keyword list tool
Final thoughts and ideas about using keywords for YouTube Video Marketing
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