YouTube Success: Monetize & Attract More Viewers

Quickly learn how to create great videos for a successful YouTube channel!
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  • Lectures 86
  • Length 5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 12/2015 English

Course Description

You can make money from YouTube!

You’ve probably heard that all kinds of people are creating YouTube videos and they’re making money from it. YouTube is paying them for their videos on their channels!

By enrolling your YouTube channel in YouTube’s Partner Program, you can make money from your YouTube channel, too!

However, they don’t accept all channel requests to monetize the channel (at least not right when the channel owner requests monetization).

But Udemy instructor Glory Borgeson’s three YouTube channels were approved for monetization within one day of her requests.


In this course, Glory fills you in on why her requests for channel monetization were approved quickly.

Then she shows you how to do the same for your channel.


Included in this course are tips for getting started with your own YouTube channel. You don’t have to spend a lot of money to get started!

Even if you already have a channel, this course includes many ideas for:

  • Creating better videos
  • Gaining more subscribers
  • Increasing your views
  • Increasing your viewers’ watch times
  • Being strategic in how you manage your channel so that you make more money


YouTube’s Partner Program is a revenue sharing agreement between YouTube and their Partners (you!).

There are over 80 lectures in this course – designed to help you learn about building a YouTube channel and how to make money from it – without feeling like you’re drinking water from a fire hose.

Let’s get started helping you create a fantastic YouTube channel and making money from your channel, too!

(Udemy has a 30-day full money back guarantee. If you don’t like the course, let Udemy know and they’ll refund your money.)

What are the requirements?

  • A desire to succeed and make money from YouTube
  • A computer and Internet access

What am I going to get from this course?

  • Learn how to start a YouTube channel (or enhance an existing channel) with great videos.
  • Learn what you need to have in place to request that YouTube pay you money and how to get their agreement more quickly.
  • Find out the basics you need in the early days of your channel so that you're not spending a lot of money up front.
  • Get many ideas for how to edit your videos to make them look and sound great.
  • Learn many ways to draw in more people to view your videos and subscribe to your channel.
  • Learn about YouTube analytics and how the data can help you change your strategy so that you pull in more viewers and increase their watch time.
  • Find out how you get paid!
  • (Take a look at the lectures below to see all that you'll learn from this course!)

Who is the target audience?

  • Anyone who is interested in creating videos for YouTube and making money from it

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Turn Your Videos into Money!

An overview of YouTube monetization.


How the instructor got approved for monetization on her channels within one day of requesting it from YouTube.


An overview of how YouTube chooses to accept YouTube channels into their Partner Program (“monetization”) and tips for how you can increase your chances of getting accepted shortly after applying for monetization for your channel.


More tips about how to improve your chances of getting your monetization request approved in a short time.


Ideas about how to proceed if Google / YouTube makes you wait to get your channel monetized.


Tips about what else you can do on your channel after your channel is monetized. The things YouTube allows a monetized channel to do will help to increase your views.

Section Summary
Section 2: Get Started Making Videos

The basics that you need to get started with a YouTube channel.


Ideas for how to save money on a camera when you’re in the early days of your YouTube channel.


Ideas for selecting a background for your videos that will be appealing for viewers.


Your best bet for lighting when you’re new to YouTube.


Ideas for video editing software, including both free and paid software.


Discussion about whether you will need a separate microphone, when you might need one, and the types you might consider.


Ideas regarding what you can say and do in your YouTube videos.


Ideas for how to do voiceovers on your videos.


How to transfer the video files to your computer and an idea for making the video files smaller, using free software.


An overview discussion about thumbnails and banners.

Section Summary
Section 3: More About Video Editing

Only certain music is allowed on the videos of monetized channels. Learn where to find the cheapest (and free) music.


How to bring music into your video editor and onto your videos.


Learn how to create an introduction that you can bring into all of your videos (or some of them).


Learn about an outside resource where you can get a professional-looking introduction for your videos.


A few more ideas you can use in most video editing software packages that will make your videos look more professional.


Learn how to make a simple end clip that you can add to your video files.

Section Summary
Section 4: Create a Channel and Upload Videos

Learn how to create a YouTube channel from scratch.


Learn how to upload a video to YouTube.

Section Summary
Section 5: Make More Money: Draw Viewers In to Choosing Your Videos

Learn about a free resource you can use to find your more about your videos and about your competitor’s videos.


Find out how to use playlists to help your viewers enjoy your organized channel.


Learn how to create the best titles for your videos.


Your description text is crucial to YouTube and Google searches. Learn how to create the best description text and what the searches “love” in that field.


Learn how to create effective tags for your videos.


Find out more ideas for additional tags for your videos.


YouTube “suggests” additional videos to viewers while they’re watching. Learn some tips for increasing the likelihood that YouTube will suggest your videos to viewers.


Tips for creating great thumbnail files that draw in viewers.


How to use annotations to keep viewers looking at more of your videos.


Learn about a few of the other less-used annotation options.


Learn how to make a complex end clip for your videos.


Learn how to allow users to skip ahead to another portion of your video.


Learn how to add cards to your videos and how to position them so that viewers click them.


You get one chance to add a message to subscribers. Learn how to add the message and not miss the chance.


Learn how to schedule a video to publish at a later date and time.


Learn what you can edit after you’ve published a video.

Another Way to Get Videos Ranked Highly in Search
Section Summary
Section 6: Create Catchy Thumbnails & Banners That Draw Viewers In To Your Videos

A great place to start is to analyze other channel’s videos – and their thumbnails – and why you want to click them to watch.


YouTube has their own thumbnail guidelines. We cover those in this lecture.


People have analyzed what makes a great thumbnail that people tend to click. We review tips for making great thumbnail creation choices.


You’ll learn an easy and free way to create thumbnail files (and this way isn’t going to start charging you money after you’re hooked!).


Learn how to upload a thumbnail file to your video.


Learn about making banners for your channel.

Section Summary
Section 7: Set Up Your Account Information to Increase Your Success

Learn about your YouTube account status and features.


This is where you go to initially request that your channel be monetized. After it’s monetized, this page displays your monetization status.


Learn how to set various defaults on your channel to save you time later.


Learn how to set the “featured video” that plays at the end of your videos and also learn about all of the details that go into creating a Channel Ad.


Learn how to get a great branding watermark that will draw in more viewers to subscribe to your channel.


Learn how to set up the Advanced page on your YouTube channel.


Learn how to add more details about yourself to your channel that will help you downstream, especially if other businesses become interested in you and your channel.

Section Summary
Section 8: Communicate with Viewers & Subscribers to Keep Them Coming Back

Learn how to respond to viewer comments and the options YouTube gives you for flagging comments.


Learn about YouTube messages and how to use them.


YouTube provides a Subscribers page to help you learn more about your subscribers.


YouTube provides information about your most engaged viewers so that you know who they are and can make sure you communicate with them.


Learn about subtitles and closed captions.


Learn how to stop jerks and bullies from writing hateful text in the comments of your videos.


After I received a particularly menacing comment from a YouTube viewer, I thought I would show you how I'm taking extra steps to report this viewer to YouTube.


Learn about credits.


Learn the importance of watching other people’s videos and writing nice comments on their videos.

Section Summary
Section 9: Check On Your Competitors

Learn how to read the statistics of your competitors’ videos.


Learn about one other place to check on your competitors.

Section Summary
Section 10: Understand the Analytics to Help You Make More Money

Overview of YouTube’s data analytics.


After your channel is monetized, YouTube provides you with an estimate of your income for various timeframes and even by video.


A review of how YouTube provides information to you regarding your viewers’ watch time, their retention, when they stop watching your videos, and other data.


Engagement reports tell you how well viewers are engaging with your videos, beyond viewing, such as commenting, liking, sharing, etc.


The instructor shares how certain videos of hers come up as #1 in simple Google searches.

Section Summary
Section 11: It’s Payday!

You’ll learn when Google pays you, the minimum they’ll pay you, and how you get your money.


Learn more about how videos for a targeted audience increase the likelihood that an advertiser’s ad will also be targeted to that viewer group, which means the advertiser will pay YouTube more for the ad (which means more money for you with the ad revenue share).

Should You Go With a Network?
Section Summary
Section 12: When You’re Established and Making Money!

Once you’re making money from your YouTube channel, it’s time to make a few investments to make your videos even better. Learn about the things you can consider purchasing.

Section 13: Bonus Section from Glory!
More from Glory

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Instructor Biography

Glory Borgeson, Business Coach, Consultant, Author

Glory Borgeson is a business coach, author of several business books, and speaker with over 25 years' experience in the business world. She works with corporate leaders who want to take their career to the next level and business owners who want to bust through their own plateau to the next level of growth.

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