YouTube Masterclass - Your Complete Guide to YouTube
4.4 (1,450 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
38,280 students enrolled
Wishlisted Wishlist

Please confirm that you want to add YouTube Masterclass - Your Complete Guide to YouTube to your Wishlist.

Add to Wishlist

YouTube Masterclass - Your Complete Guide to YouTube

Complete guide to starting a YouTube channel, getting more views & subscribers, and building a brand with videos!
Bestselling
4.4 (1,450 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
38,280 students enrolled
Last updated 11/2016
English
English [Auto-generated]
Current price: $10 Original price: $200 Discount: 95% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 6 hours on-demand video
  • 5 Articles
  • 5 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Create your own successful YouTube channel
  • Grow your brand with a YouTube channel
  • Get more YouTube views
  • Get more YouTube subscribers
  • Make high-quality videos on a budget
  • Post and optimize videos with great titles, descriptions, and tags
  • Create clickable thumbnails that get more views
  • Make money with a YouTube channel
View Curriculum
Requirements
  • You should have some idea for what type of YouTube channel you want to start
  • You should create a Google account so you can sign up for a YouTube account (we'll show you how in the course)
Description

You're here because you want to create a popular YouTube Channel, right?

Maybe you're brand new to YouTube, or maybe you have some experience but need help growing your existing channel.

YouTube is the perfect place to grow your own brand, drive traffic to your website, and earn money from YouTube ads and your product and service promotions. And this is the perfect course for you to jumpstart your YouTube Channel.

What makes me qualified to teach you?

My name is Phil and I'm the creator of some of the world's most popular online courses - with over 150,000 students and thousands of 5-star reviews like this:

I love the fact that everyone is very open and transparent on what we, as students, can expect! - Mike Repluk

So far it seems really in depth, but split up well enough that learning from it is easy, as it's bitesize chunks per lecture. really like that they give you activities to do every now and again, as it keeps up your momentum, and ensures you don't just passively watch, and then forget everything. Good job with an excellent course! - Alexander Straker

I always get great information from Phil Ebiner's courses. I consider him a distant mentor. - Azeez Salu

The instructors are very in depth and there tips and coverage of how the creator studio works is awesome. I would recommend this to people wanting to get started making money with YouTube. - Jonathan Scott

My Promise to You

I'm a full time online instructor. I'll be here for you every step of the way. If you have any questions about the course content or anything related to this topic, you can always post a question in the course or send me a direct message. 

I want to make this the best course on how to build your YouTube channel. So if there is any way I can improve this course, just tell me and I'll make it happen.

If you're looking to grow your own brand, GET MORE VIEWS AND SUBSCRIBERS, or start a channel from scratch, this is the perfect course for you!

Whatever your motivation to start a YouTube channel, you’ve come to the right place.

The YouTube Masterclass is THE most comprehensive, action-packed, YouTube-enhancing course you’ll find on the internet - or your money back.

It's the one place with everything you need to start creating professional videos that get thousands of views & subscribers, and ultimately make you money!

The YouTube Masterclass is a fast and effective course that takes you from zero skills to a complete YouTube channel with high quality videos, views, and subscribers.

While there are plenty of YouTube courses that focus on specific aspects of building a YouTube channel, it’s hard to find a comprehensive course like this one, which is for complete beginners and anyone that needs to rapidly grow their YouTube audience.

This course is designed for anyone who makes videos (or wants to make videos) and wants to grow their brand with a YouTube channel. So if you're a complete newbie or someone with a channel that needs help, you're in the right place.

What will you be able to do after taking this course?

  • Start a channel from scratch
  • Get views without subscribers
  • Turn viewers into subscribers
  • Create videos on a budget
  • Navigate the YouTube platform
  • Become a YouTube Partner
  • Post and optimize your video with great titles, descriptions, tags, and thumbnails
  • Grow your brand through YouTube videos
  • Improve your channel by using analytics
  • Make money with your YouTube videos - with ads, products and services, sponsors, and crowdfunding
  • Use best practices for creating and growing a YouTube channel

Improve Your YouTube Channel, Get More Views & Subscribers, and Make More Money

Regardless of what your level of experience is or what type of camera you use, this in-depth course is designed to provide you with everything you need to launch a successful YouTube channel.

Whether you want to make a channel to promote your business, teach a skill, or just share your life story through vlogs, by understanding what makes a YouTube channel successful, you can replicate and get more views, more subscribers, and make money on your own. This course shows you exactly how to do it.

Contents and Overview

This course is aimed at teaching new YouTubers what it takes to create great videos and make money from them. Most lessons are hands-on tutorials where we walk you through not only what it takes to succeed, but where we show you exactly how to do it.

You'll start with the basics - the best practices for all YouTubers. These tips will get you in the mindset of a YouTuber.

You'll learn how to use the YouTube platform. You’ll sign up for an account, get verified as a YouTube partner, and know how to navigate the Creator Studio.

You’ll then learn how to make great videos with professional and budget equipment. You’ll learn how to shoot a great video with any camera, how to record great audio, how to light videos with a cheap DIY setup, and how to edit videos efficiently.

After learning how to create amazing videos, you’ll learn how to post them to your YouTube channel with great titles, descriptions, and tags that are SEO friendly and will get you the most views. You’ll even learn how to design and upload a custom thumbnail that increases your views. You’ll learn other optimization strategies to get the most views and subscribers.

By learning how to use analytics, you’ll know which videos work and which videos don’t. This will help you rapidly grow your YouTube channel with smart video creation - only making videos that you know will work.

Lastly, you’ll learn how to make money with YouTube. There are a number of ways that you will learn how to make money with your YouTube videos including with ads, YouTube Red, digital and physical products, sponsorship, and crowdfunding.

By the end of this course, you will have a YouTube channel that you are proud of. You’ll be making high quality videos that your audience loves. You’ll be getting more and more subscribers to increase your brand strength. And you’ll be making money from your YouTube channel.

About the instructors:

Phil Ebiner started teaching online courses in 2012, and now has over 110,000 happy students on Udemy learning all sorts of skills from photography to video making. Phil started his YouTube channel in 2013 as a way to grow his own brand and is happy to share his knowledge to help you be successful.

Mike and Lauren Moyer are successful YouTubers who make a living by posting videos about personal finance, early retirement, and DIY projects. They’ve rapidly grown their YouTube channel and get thousands of views each day. Mike and Lauren have the perfect example of a successful YouTube channel, and are looking forward to helping you start your own.

With our 30-day 100% money back guarantee, there is nothing holding you back from jumping in right now and trying the course out.

Go ahead and click the enroll button, and I'll see you in lesson 1!

Cheers,

Phil


Who is the target audience?
  • YouTubers struggling to grow their channel, get views, get subscribers, and make money with YouTube
  • Anyone that wants to create their own YouTube channel, who hasn't done so before and doesn't have any experience with videos or YouTube
  • Businesses, entrepreneurs, online teachers, actors, actresses, entertainers, teachers... anyone that wants to build their own brand
Students Who Viewed This Course Also Viewed
Curriculum For This Course
104 Lectures
06:14:03
+
Introduction - Start Here
5 Lectures 12:06

Welcome to the YouTube Masterclass. This is your orientation video that will introduce you to how this class works, what we'll be covering, and a little bit more about who we are. Enjoy!

Preview 04:12

Creating YouTube videos is a lot of work! In this video, Mike and Lauren share why they chose making videos instead of blogging or podcasting.

Preview 01:44


This video shows you how Phil is having success on YouTube, and how you can replicate it.

Preview 04:45

Please take a moment to introduce yourself to the rest of the students.

Introduce Yourself!
00:26
+
Starting YouTube Channel From Zero with Mike & Lauren
6 Lectures 07:44

Welcome to a brand new section in the YouTube Masterclass. In this section, you'll be learning how to start a YouTube channel from scratch - how to get views and subscribers without any!

Section Intro
01:02

Mike and Lauren discuss what it felt like starting with 0 views and 0 subscribers.

Mike and Lauren - Starting from Scratch
02:19

Which is more important, quality or quantity? On YouTube, you need both. Mike and Lauren suggest focusing on quantity as you build quality over time.

Quality vs. Quantity (Start with quantity as you build quality)
01:17

They say content is king. On YouTube, consistency is king. In this video, Mike and Lauren make the case for sticking to a strict posting schedule.

Consistency is King
01:22

How are you supposed to get views if you don't have subscribers? Mike and Lauren reveal the strategy they used in the early stages of their channel to attract new viewers.

Views Come Before Subscribers
01:13

Here's a quick note that will help us make an even better course for you.

A Quick (and Important) Note
00:31
+
Complete Walk-Through of the Creator Studio
9 Lectures 46:43

Welcome to a new section in the YouTube Masterclass. In this section, you'll learn how to navigate the Creator Studio - your home base as a YouTuber.

Section Intro
01:18

In this video tutorial of the YouTube Masterclass, you'll learn how to navigate the YouTube Dashboard.

The Dashboard Walk-Through
03:58

In this video tutorial of the YouTube Masterclass, you'll learn how to navigate the Video Manager page.
Video Manager Walk-Through
07:19

In this video tutorial of the YouTube Masterclass, you'll learn how to navigate the Live Streaming page.
Live Streaming Walk-Through
03:23

In this video tutorial of the YouTube Masterclass, you'll learn how to navigate the Community page.
Community Walk-Through
07:48

In this video tutorial of the YouTube Masterclass, you'll learn how to navigate the Channel page.

Channel Walk-Through
12:57

In this video tutorial of the YouTube Masterclass, you'll learn how to navigate the Analytics page.
Analytics Walk-Through
03:03

In this video tutorial of the YouTube Masterclass, you'll learn how to navigate the Create page.
Create Walk-Through
03:35

It's time to take action! Taking action and successfully completing our practice exercises is the best way to have the most success with this course. Today's exercise is to create and setup up your YouTube account.
Practice Exercise - Sign Up for Your Account
03:22
+
YouTube Best Practices
10 Lectures 49:52

Welcome to a new section in the YouTube Masterclass. In this section, we'll learn some basic tips and techniques for having a successful YouTube channel, getting more views, and getting more subscribers.

Section Intro
01:01

In this YouTube Masterclass Best Practices video, you'll learn how to target a specific audience and why that is important for channel growth.

Target a Specific Audience
05:14

In this YouTube Masterclass Best Practices video, you'll learn how being consistent will help you get more subscribers and views.

Be Consistent
05:48

In this YouTube Masterclass Best Practices video, you'll learn how to create sustainable videos that are evergreen, and how to create videos that are highly discoverable - easy to find by people searching on Google and YouTube.

Think About Sustainability & Discoverability
08:26

Here's a quick call to action that will help us make this course better!

We Need You
00:31

In this YouTube Masterclass Best Practices video, you'll learn how to create videos that are more shareable.
Create Shareable Content
06:25

In this YouTube Masterclass Best Practices video, you'll learn how collaborating with other YouTubers can increase your views and subscribers dramatically. It's a great way to build your channel.

Collaborate with Other YouTubers
05:38

In this YouTube Masterclass Best Practices video, you'll learn how to interact with your viewers and create raving fans.

Interact with Viewers and Create Raving Fans
05:28

In this YouTube Masterclass Best Practices video, you'll learn how authenticity will create better fans - that leads to more subscribers and views.

Be Authentic
05:03

It's time to take action! Taking action and successfully completing our practice exercises is the best way to have the most success with this course. Today's exercise is to set some goals for your YouTube channel.
Practice Exercise - Set S.M.A.R.T. Goals
06:18
+
How to Get Views Without Subscribers
5 Lectures 15:48
Welcome to a brand new section in the YouTube Masterclass. In this section, you'll learn some great tips from Mike and Lauren on how to get views when starting out.
Section Intro
00:39

Making your videos "searchable" is extremely important if you're just getting started on YouTube.

Focus on Search
01:52

Writing titles for videos is more of an art than a science. In this video, Mike and Lauren share some of the tips and tricks they use for finding keywords that will attract new viewers.

Keyword Planning
01:57

In this tutorial, Phil walks you through how to use the Google Keyword Planner to find good keywords for your videos and to verify your video ideas.

Google Keyword Planner - Walk Through
07:12

People are not going to find your content unless you tell them about it. Mike and Lauren give you a look behind the scenes to show you the impact self-promotion can have on your channel growth.

Self Promotion - Where We Promote
04:08
+
Converting Views to Subscribers
6 Lectures 09:26

Welcome to a brand new section in the YouTube Masterclass. In this section, you'll learn how to convert views into subscribers.

Section Intro
01:12

Subscribers are not just numbers on a page. They represent real people interested in your life and opinions.

Why Care About Subscribers?
02:11

How do Mike and Lauren handle comments? What about trolls and negativity? Interacting with your audience is what separates YouTube from TV. Take advantage of that!

Talking to your Audience
01:32

The length of your YouTube videos depends entirely on the type of content you're creating. Mike and Lauren share a few rules of thumb and show you their own audience retention analytics.

How Long Should I Make My Videos?
01:53

Mike and Lauren discuss some of the tools YouTube provides to convert new viewers into subscribers.

End Cards, Annotations, Outros
01:20

Mike's first tip for creating shareable videos - do something the same, but different...

Create Unique Content
01:18
+
YouTube Tips with Mike
4 Lectures 05:23

There are many thriving YouTube communities you can leverage to attract new subscribers. Consider expanding your content to overlap some of these genres.

Tap into Established YouTube Communities
01:28

Keeping your videos as short as possible will give them a better chance of being shared on social media.

Always Be Cutting (Short Videos Get Shared)
01:31

Take advantage of popular culture and current events to get your videos shared and attract new viewers.

Tent Pole Programming
00:37

Mike and Lauren aim for a 10% thumbs down ratio. If you try to please everyone, you'll please no one.

The 10% Controversial
01:47
+
Equipment for Creating Amazing Videos
12 Lectures 42:16

Welcome to a brand new section of the YouTube Masterclass. In this section, we'll be learning about video equipment and best practices that will help you create better YouTube videos.

Section Intro
01:09

In this Video Masterclass tutorial, you will learn the equipment that Phil uses to create all of his YouTube videos.

Phil's Video Equipment
07:20

The equipment Mike and Lauren currently use to make their weekly YouTube videos and reccomendations for beginners.

Mike and Lauren's Video Equipment
02:59

Don't let expensive equipment keep you from creating YouTube videos. You can use your smartphone and less than $100 dollars in accessories to make high quality videos.

Video on a Budget - What's Possible for Under $100
03:25

If you have a limited budget, your money would be much better spent upgrading your audio equipment.

Importance of Good Audio Over Video
03:29

In this video, Phil tests out a bunch of different microphones to see which one sounds best.

Which Microphone Should You Use?
04:32

In this Video Masterclass tutorial, you will learn how to better light your videos.
Video Lighting Tips
03:37

In this video from the online teaching vlog, I show you my DIY paper lantern setup - the lighting rig that I use for most of my online courses and tutorials.
Phil's DIY Paper Lantern Setup
03:39

In this Video Masterclass tutorial, you will learn how to pick a good backdrop for your videos.
Choosing a Video Backdrop
01:43

In this Video Masterclass tutorial, you will learn how to find great music for our YouTube videos.
Where to Find Music for Your Videos
03:05

In this Video Masterclass tutorial, you will learn how to be more efficient at making YouTube videos.

Workflow and Time Management Tips
06:16

It's time to take action! Taking action and successfully completing our practice exercises is the best way to have the most success with this course. Today's exercise is to create a video.

Practice Exercise - Create a Video
01:02
+
How We Make Our Videos with Mike & Lauren
5 Lectures 12:18
Welcome to a brand new section in the YouTube Masterclass. In this section, Mike and Lauren will show you how to make videos for YouTube.
Section Intro
01:01

Mike and Lauren's process of researching and scripting their YouTube videos.

Researching, Outlining, and Scripting
02:17

Mike and Lauren share tips and tricks they've learned editing hundreds of YouTube videos.

Editing Our Videos
01:38

Every one of Mike and Lauren's videos have a custom thumbnail. In this video, they teach you how to make your own custom graphics even if you're not a graphic designer.

Making Great Thumbnails - Even if you're not a graphic designer
03:53

This is exactly how Mike and Lauren post their videos to YouTube. Topics covered: titles, description, tags, playlists, and advanced settings.

Posting Our Videos
03:29
+
Posting and Optimizing Your Videos
7 Lectures 35:18

Welcome to a new section in the YouTube Masterclass. In this section, follow along as we post and optimize an actual YouTube video.

Section Intro
01:20

In this YouTube Masterclass tutorial, you'll learn how to post a video to YouTube.

How to Post a YouTube Video
03:32

In this YouTube Masterclass tutorial, you'll learn how to choose a great video title for you YouTube video that drives more traffic and gets more views.

Choosing a Great Video Title
04:38

In this YouTube Masterclass tutorial, you'll learn how to write a great video description on YouTube that boosts your S.E.O. to help get more views and subscribers.

Writing a Great Video Description
05:36

In this YouTube Masterclass tutorial, you'll learn how to choose YouTube tags that get your videos more views and subscribers.
Choosing Great Video Tags
03:53

In this YouTube Masterclass tutorial, you'll learn how to design and upload a custom thumbnail that gets more people viewing your YouTube videos.

Uploading a Great Custom Thumbnail
09:34

In this YouTube Masterclass tutorial, you'll learn how to add YouTube cards to you video. These will help you sell digital products (or other services) through your YouTube videos.

YouTube Annotations and Cards
06:45
6 More Sections
About the Instructor
Phil Ebiner
4.5 Average rating
24,010 Reviews
292,100 Students
75 Courses
Best Selling Instructor, 250,000+ Students

My passion is inspiring people through online courses. I love learning new skills, and since 2012 have been teaching people like you everything I know. Through my online learning business, Video School Online, I create courses that teach you how to become the better version of yourself with all kinds of skills.

What would you like to learn?

Would you like to make money teaching online courses?

Would you like to build your own 6-figure business?

Would you like to learn motion graphics in After Effects?

Would you like to learn how to shoot & edit videos like a pro?

Would you like to take better photographs?

Would you like to design better presentations, create a great resume, colorize black & white photographs, brew beer, adopt a cat, edit photos in Lightroom, launch a freelance career?

If you want to do any of these things, just enroll in the course. You have a 30-day money back guarantee if you don't like it. And I'm always improving my courses so that they stay up to date and the best that they can be. Check them out, and enroll today!

MORE ABOUT PHIL:

I've always tried to live life presently and to the fullest. Some of the things I love to do in my spare time include mountain biking, nerding out on personal finance, traveling to new places, watching sports (huge baseball fan here!), and sharing meals with friends and family. Most days you can find me spending quality time with my lovely wife and our cat.

In 2011, I graduated with my Bachelor of Arts in Film and Television Production at Loyola Marymount University - one of the top 10 film schools in the country. While there, I was fortunate to make documentaries in Switzerland, Germany, Mexico, and India. After graduating, I worked at Participant Media shooting and editing short-form documentaries for their website TakePart. I followed that stint with a contract at Stanbridge College where I discovered online learning. I helped pioneer their online school there. Most recently, I spent 2 years working at University of California Berkeley with the media team. Throughout this time I built my Video School Online brand to teach others the skills that I have. In May of 2015, I left the 9-5 world to make my own path. Since then, I've made more money, worked fewer hours, and only have done the things I love each day.

I want to show you how to be a better creator, make money from your creations, and live the life you dreamed of.


Michael Moyer
4.4 Average rating
1,874 Reviews
48,255 Students
3 Courses
Designer and Fabricator

Mike Moyer and his wife Lauren run the YouTube channel Mike and Lauren" where they post DIY and how-to videos. While the majority of their projects are woodworking, Mike is not afraid to experiment with electronics, 3D printing, or car repairs. Mike uses Fusion 360 on a daily basis to "virtually prototype" his ideas before building them in the shop.

Video School Online Inc
4.5 Average rating
23,814 Reviews
290,540 Students
66 Courses
Become a Better Creator!

Learn creative skills, from absolute beginner to advanced mastery. 

Video School Online exists to help you succeed in life. Each course has been hand-tailored to teach a specific skill. I hope you agree!

Whether you’re trying to learn a new skill from scratch, or want to refresh your memory on something you’ve learned in the past, you’ve come to the right place.

Education makes the world a better place. Make your world better with new skills!

Our courses can be watched 24/7 wherever you are. Most are fully downloadable so you can take them with you. You can also view them on mobile devices with the Udemy mobile app.

All courses have a 30-day money-back guarantee so that you can check it out, make sure it’s the right course for you, and get a refund if it’s not!