Writing a Book Series to Profit, Brand, Get Media & Have Fun
4.0 (16 ratings)
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Writing a Book Series to Profit, Brand, Get Media & Have Fun

The Best Ways for Authors, Self-publishers and Experts to Write Non-fiction and Fiction Book Series
4.0 (16 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
424 students enrolled
Created by Julia Hidy
Last updated 7/2014
English
Current price: $10 Original price: $30 Discount: 67% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 1 hour on-demand video
  • 10 mins on-demand audio
  • 4 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Learn what it takes to write and promote a book series vs. a stand alone book title.
View Curriculum
Requirements
  • Desire to write a book series.
  • Recommended: Word processor with standard software.
Description

For the last two decades, book series authors have dominated Amazon's and New York Times' best seller lists. Most of the top sellers each year have been authors who decided to write a book series.

In April 2014, Amazon.com and Kindle created new links on the home book pages of their websites with direct links to book series titles. Kindle has also changed the internal page structure on their site to make it even easier to discover and purchase titles by book series authors.

The caveat is that you have to write a book series to take advantage of the benefits and visibility that Amazon has recently built into their website.

This course helps you understand how to benefit when you write a series instead of a stand-alone book title. You'll discover:

o how competitive Amazon and Kindle have become, and why having a book series will give you more areas on their sites to list your books;

o how to write and leverage your series -- with your readers, the media, and with other online booksellers;

You'll also learn what bestselling authors in a number of genres have done to brand themselves and their titles. Between them the authors covered have sold well over 200 million books. Find out what they did beyond selling books to exponentially increase their businesses, get more media coverage and appeal to readers from one book to the next.

Also find out:

o what you can do to write your book series;

o what to consider and do as you do create, write and market your series; and

o how and why writing a book series has the potential to provide you with more opportunities to have readers and the media find your titles online.

You will receive writing tips specific to book series. The topics covered in the lectures will also be useful if you decide to write a standalone book instead.

What you should know: There are many other fine courses you can take to learn to outline, structure and write your book. This course gives you ideas and tips to:

o more easily develop your series;

o brand yourself as an author;

o create a website SEO structure to help you position yourself as an expert; and

o consider business ideas that can take you beyond writing a book into other complementary business areas.

This course has been given as a workshop to top authors at online and physical writers' conferences. The content has been updated and the latest trends and research are included.

Take this course if you love to read book series, and want to write books. You can also take this course if you have a longer title, and want to break it up and re-release it as a series to take advantage of Amazon and Kindle's new program and listings for book series authors.

Who is the target audience?
  • Writers, authors who are self-publishers, with small publishers or Big 5 publishers. This course is also excellent for consultants, experts, and educators. It is also suitable for people who wish to hire an editor or ghost writer to produce a book series for them.
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Curriculum For This Course
16 Lectures
02:44:07
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Basic Book Series Writing Opportunities and Ideas
6 Lectures 21:40

Amazon made changes recently as to how they list and display book series. This is is an introduction to how the new page one listings will be covered later in the course.

I also introduce myself. I've written two book series and have had three Amazon bestsellers in the U.S. and U.K. I've studied book series and their authors for 15 years, and I'll share what I've learned so that you'll know what options and opportunities you can create when you write your own book series.

Preview 02:30

You may think that writing book series is only for bestselling authors in certain categories. It may surprise you to learn that there are book series listed in almost major category on Amazon. The lectures in Section 4 cover the specifics of the amazon.com and kindle.com categories you can use to list your series. This lectures gives you ideas of how many different types of ways and reasons there are to write a book series.

Find out if your reasons for wanting to write a series are listed here? And make note of the other reasons since you may also find them to be useful.

Preview 03:17

This lecture looks at the key differences and advantages for book series' authors. It helps you consider how much more leverage you can get when you do write a series vs. a single stand-alone title.

Advantages of Writing a Book Series, Part 1
02:33

There are 'hard' and 'soft' benefits and opportunities for you when you write a book series. The ways that you can benefit as an author, in the short and long-term by writing a series, are also covered.

Advantages of Writing A Book Series, Part 2 and Readers Reaction to Book Series
03:05

Amazon is the world's largest online retailer and bookseller. Knowing how much competition there is will encourage you to become more active as a marketer. This lecture will give you insights into how big Amazon is, how they've grown in only two years, and what you can expect in the future. You'll understand more why writing a book series is currently one of the better ways on Amazon and Kindle to help your books be listed and found.

Competition on Amazon and Kindle Statistics and How Book Series Authors Benefit
04:28

Discover how well have certain book series authors branded their books and their names. Then we'll look at how book sales are only one part of the profitable equation that most book series authors consider as they expand their content and businesses. This lecture looks at what a few bestselling authors have done beyond the covers of their books.

Preview 05:47
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Book Series Writing Tips
2 Lectures 06:54

When I first began to look into what types of book series could be written, I thought there might be two or three. I was surprised when I realized there were nine actual book series types.

Decide which of the book series types best fits your own writing and creative work. Note that the type of book series you can write is different from the category that it will be listed in. You'll need to go through Section 4 on Categories for that.

These types are based on my research and perceptions. They will help you kick start and 'frame' the type of series you might like to write. Go over this list, do the exercise at the back of the document, and connect with me in the discussion forum to let other students and myself know what kind of series you'll be writing. You never know who else here can become a peer and a friend. So make sure you reach out and share what you're doing so we can connect.

9 Top Book Series Types
27 pages

Discover the nuances and best practices to keep your readers engaged in your book series and writing over the length of your series. Topics include suggestions on how you can maintain, develop and improve your writing, help your writing be 'seamless' from one book to the next, and guidelines you can keep in mind.

Writing Tips For A Book Series Over the Long Term
06:54
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Your Book Series as A Brand
2 Lectures 04:49

Many bestselling authors have found a way to write a book series and create a brand - for themselves and their titles. A few examples are covered. You'll also get ideas and exercises so you can begin to approach and receive media coverage so that you can begin to build awareness for your book and begin the branding process.

Your Book Series as a Brand and Starting to Get Media
04:49

Discover branding exercises and ideas you can use for your book series and related products. You'll also find possible new business ideas that may help you develop unique products for your own series.

Your Book Series As A Brand - PR Ideas and Resources
6 pages
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Determine the Best Categories for Your Book Series
3 Lectures 06:31

This is an introduction to how the category listings noted cite the number of book series for e-books on Kindle and for print books on Amazon.com. For the full detailed listings citing specific category numbers, see the .pdf lecture below.

Introduction to the Categories to List Your Series in on Amazon and Kindle
03:04

This is the detailed list of Kindle and Amazon categories that you can list your book series in. The research numbers provided were gathered in May and June 2014. Also included are all the exercises and resources suggested in this section.

Find Your Categories, Resources and Exercises
66 pages

Find out what writers, authors and publishers do differently when they decide to write a book or series. Also discover what you can learn from and apply to your own series from other series' authors, competitors and your peers in your categories and genres.

Look at Sales and Best Practices of Series Authors, Peers and Competitors
03:27
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Book Series Search Engine Optimization
1 Lecture 05:19

There are key opportunities waiting for you when you write a book series since you'll be able to create and leverage the number of links, back links and SEO to boost your website and social media traffic and interactions.

This lecture includes exercises you can do to set up a Google trifecta. You'll also find out how you can increase your revenues by becoming an Amazon Associate a.k.a. affiliate.

Make Finding Your Books Online Easy - SEO and Links
05:19
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How Writing A Book Series Can Be Fun
1 Lecture 09:54

I've had a great deal of fun along the way as I've researched, written, published and promoted my book series. In this lecture, I wanted to share a few of my personal experiences so that you'd be encouraged to move ahead and keep going as you discover and experience the fun of writing your own book series.

Do connect with me in the discussion forum so you can keep moving ahead with your own series. It will be great to hear how you're doing.

Having Fun Writing A Book Series: My Experiences Until Now
09:54
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Writers' Resources
1 Lecture 00:00

Here's a list of books and resources that most authors I know, including myself, use and enjoy. See if any of your favorites are listed here. If not, leave a comment. That way others will benefit from your experiences as a writer and will enjoy the titles that have influenced and helped you too.

The suggested exercise here is to set up an authors' group in your area with tips on how ways you can do that. Whatever you do, write and share your writing with others. If you worry that, "It's not good enough," since one of the best ways to become a better writer is to share what you've written with a group of like-minded people.

Thanks for being part of this course and know that you can ask questions here about your book series and writing process at any time.

General Writers' Resources, Recommended Books and Thanks
10 pages
About the Instructor
Julia Hidy
3.8 Average rating
26 Reviews
2,720 Students
2 Courses
Bestselling Author, Consultant and Personal Energy Expert

Julia Hidy is the bestselling author of the Energy for Your Life and Weight Loss for Your Life book series. She is a senior marketing, change management, and business consultant to Fortune 500 and FP 100 CEO's, and ERP and CMS software developers.

Julia's given Energy for Your Life books and programs have been featured in top U.S. magazines - Women's World and First for Women. She's appeared on major market and syndicated national radio and TV.

Julia created courses, writes books and gives online and in-person workshops that combine her practical and spiritual perspectives. She's been a featured speaker at The Learning Annex, and the Soul Filled Living Conference, among others.

As a senior marketing consultant to top software developers, Julia's designed and run programs that increased her clients' revenues year-over-year significantly. She's helped clients win U.S. national awards and receive coverage in The Wall Street Journal, The Washington Post and Fortune. She has reported directly to Fortune 500 CEO's, and has managed many large projects. 

Julia's been a featured speaker to book retailers, authors, self-publishers, and Big 5 publishers at BookExpo Canada, the Independent Book Publishing Association's (IBPA) Publishing University, BookCampTO and PodCamp Toronto. She's run non-fiction authors' groups and is a keen authors' advocate. Julia lives in Toronto, Canada.