WordPress Social

WordPress integration with social media. From Facebook, LinkedIn and YouTube to Twitter, Google and Pinterest.
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  • Lectures 34
  • Contents Video: 1 hour
    Other: 10 mins
  • Skill Level Intermediate Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 7/2014 English

Course Description

I thought I’d group together tutorial videos that cover interaction and engagement between WordPress and Social Media.

In this new series, WordPress Social you will find video tutorials on WordPress, playing nicely with Facebook, Tumblr, Twitter, Hootsuite, LinkedIn, Pinterest, Google+, YouTube, Amazon and I've included a few bonus videos just to boost your site.

What are the requirements?

  • Social Media Profiles
  • WordPress website
  • Basic WordPress CMS Understanding

What am I going to get from this course?

  • Social Media Integration with WordPress
  • Best usage of Social Media
  • Social Media and SEO

What is the target audience?

  • Entrepreneurs
  • Small Business Owners
  • Bloggers
  • Blogging and Social Media
  • Social Sharing

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: WordPress and YouTube
01:23

We're on my YouTube and we're going to edit a video. So, maybe you want to change the description or add more SEO tags. So more people can find your video. So, we're going to pull down on the menu at the top and pull down on "video manager" and click on that. We're going to click on one of your videos and we're going to select the Edit tab. Once you're in the Edit section, you have a lot of different options. So, let's say you want to change the title or the description or you want to add more tags. So, I can add another tag and maybe we'll just put in WordPress and a comma. And it all add another tag. I could change the description here, I could change the thumbnail based on what I want for someone to see. I can just change to another picture and you will just click to save changes. And that's how you update your YouTube videos. I hope that tip was helpful. More more information you can visit me online at Susan Newman Design. Thank you.

03:40

In this video you'll learn how to embed the YouTube "iFrame" code into a post or a sidebar using the text widget.

00:56

In this video, we are going to learn how to put the featured tab on a YouTube page. Well maybe you want to have a featured video above all the other videos that you've uploaded. So what you can do is easily go right there to the corner and you'll see a little pencil. And so what you want to do is click on where it says change trailer or remove trailer. And it will show you all your videos. And if you want you can actually copy the URL from a particular video like I just did. And if you do like I did it will put the featured video at the top on your page. And that's how you add a featured video to your page. I hope that tip was helpful. For more information visit me online at Susan Newman Design. Thank you.

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Actions steps for you to take now that you have watched this section.

Section 2: WordPress and Google
02:10

Install Google Webmaster for WordPress. This adds credibility to your site and Google will like you more and potentially share your content more.

Adding Google Webmaster Tools verification code to your website has never been easier. Simply copy and paste your verification meta tag and that's it!

02:16

We're going to learn how to find the feed URL for a Google Calendar in WordPress. We're on a site that's using WordPress for its content management system. And in this video, we're going to learn how find the feed for a Google Calendar on WordPress. So, let's say you want to add a calendar on the sidebar or a page. So, I'm going to scroll down and I'm going to show you how I put a little calendar in the sidebar, see it's right here. It's showing coming up on Monday. You're going to go to your plugin section and you're going to install Google calendar events. And I'm going to zoom in, so you can see that. See, right there, Google Calendar Events. We're going to install that and activate it. Then of course, you have to have a Google Plus account. So, you're going to go to your Google Plus account or you're going to just type into Google Calendar and your Google Calendar will come up. You're going to go under Calendar details, you can copy and paste this embed, copy. And then, go to your widgets. And once you're in the widgets, you can add a little text plugin over here. You just open this and you can put that embed copy in. And you'll have that little calendar in your sidebar. You can install that plugin. Another way you can do it, you can install that plugin, Google Calendar Events. And then, you're go under Settings and you're going to go get your own Google Calendar code. Once you have that code int here, you should be able to add events to Google Calender in the sidebar here. Drag that right over to the side, set up the details and again, the calendar will show up in your sidebar. And that's how you can find the feed URL for a Google Calendar in WordPress. I hope that tip was helpful.

02:55

Today, we're going to learn transferring your WordPress blog posts to Google Buzz. We're on a website that uses WordPress for its content management system. And now we're going to learn transferring WordPress posts to Google Buzz. So what I want you to do is go to one of your posts and you'll see that I've loaded up one of my posts here. And if we scroll all the way to the bottom of the post you'll see that there's a post to Google in the social media bar. So I'm going to click on that. You'll see that it loaded up Google Plus, bringing in the link from the post it added my social circles of who I want to send a notification to. And in here I'm just going to write latest post from Books and Branding. And then you just share. Another way you can do this is to click on the link of the post, copy it, open a new window and go directly to Google Plus. And so once you go to Google Plus I just typed in the What's New, learn how to build your brand by writing a book, become the authority. And then again it loads your circles. You get to pick which ones you want to send it to, if you want to take some of them off, and then you would just click share again. And that's how you are transferring WordPress posts to Google Buzz. I hope that tip was helpful.

02:34

In this video, we are going to learn how to connect a banner tracking to Google Analytics in WordPress. We're on a site that's using WordPress for it's content management system. And in this video we are going to learn how to connect a WordPress banner tracking to Google Analytics. So lets say that you are getting advertising or you want to put a banner up on your site. And you want to see the exact tracking on that banner. So if we go to this page and we scroll down I'm going to show you how I have added a banner to this page. And so now I want to know how many people are clicking on this banner and the activity. And you know where they go. So if we go to that page what you need to do is add the special onclick event code within the area of the actual link. So you'll see that normally there would just be a link here that's going to where you want the person to go when they click on the banner. But now I've added this extra code in here. Okay there we go. I zoomed in so that you can see this better. So you are adding this onclick the event within this area of right here of where the link is. And right here where it says branding banner, that's a special name that I gave to be able to track that banner. So anytime that you would add this special onclick code to track that banner you would change the name over here so that obviously when you are looking at it in Google Analytics you'll be able to track the event for each banner ad. So once you add this and you save it then what you are going to want to do is you are going to want to go to Google Analytics. Log into your account. And then once you load that website that you are tracking so you'll scroll down under content, to events. And right here in these pages you'll be able to track what happens to that banner. And that's how you connect a WordPress banner tracking to Google Analytics. I hope that tip was helpful. For more information visit me online at Susan Newman Design. Thank you.

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Action steps for you to take now that you've watched this section.

Section 3: WordPress and Facebook
02:23

Today, we're going to learn how to enable a WordPress post on Facebook. We're on a website that's using WordPress for its content management system. And today we're going to share some posts with Facebook. So the first thing you want to do is you want to go to your dashboard and you're going to scroll down to plugins and you want to install the SEO Facebook comments. Facebook comments is going to give you a little comment window underneath your pages and posts so that people can share your page or post right by directly putting a comment in and it will be shared to Facebook. You also want to share Sharaholic which is going to give you the share buttons underneath your pages and posts, all the different icons for different social media. So let's take a look at how that works. So as you can see underneath one of my blog posts here are the icons from Sharaholic. And so if we were to click on this Facebook icon here it launches Facebook and if you're logged in then it would load the page that you are trying to share. Here you can write your comment and you can post it to either your timeline or to one of the pages that you manage. Now if we go back to the comment area here if you just type something in and you click comment, it's also sharing it over at Facebook. And then the third way that you can do this is you can just copy the actual address of that post and then just log into Facebook, go to the page that you want to post on and then type in something like, new post and put the URL in. You can also add a photo if you want to support this. What would happen if you add a photo is it'll show the photo and just the link. If you don't add a photo is loads the information from the link. And then you click post. And that's how you enable a WordPress post on Facebook. I hope that tip was helpful. For more information visit Susan Newman Design. Thank you.

05:00

In this video, we're going to learn how to set up Facebook notes in WordPress. We're on a site that's using WordPress for its content management system. And now we're going to learn how to setup Facebook notes in WordPress. So, let's say that you want to share one of your latest Blog Posts on Facebook. And so, what we're going to do is, we're going to go to my latest post. And the first thing I'm going to do, is I'm going to copy my title. And then, I'm going to go over to Facebook and of course, you want to be logged in. And you're going to go to Edit Page and we're just going to go under Edit Settings. And we're going to go to the More and to Apps. O.k., and then, what you're going to do is, if you don't have notes, you're going to just click on this Go To App and it will open this section right here. So, I'm going to click on my notes. And if you didn't have a previous note, then obviously it would be your first one. And so, I'm just going to click on this, Write a Note. And you'll see now, I have a space for my title, so I'm going to put it in. And then, I'm going to move down to the body of the note. And I'm going to grab my and I'm going to paste that. And then, I'm going to go back to below the video and get the rest of the, get rest of the copy. O.k., I'm going to put in some returns. And we're going to put in some tags because the tags are very important. And here you could add a photo, if you wanted to. Gab this little icon here and copy the URL of that video. And once I have that copied, I'm going to go back to my note, I'm just going to put the link. And then, all you do is publish. Now, another important thing is, once you have this new note section, o.k., you're going to go back to your page. And you'll see the two new notes. And I'm going to go back to my page. And you'll see on your Facebook page, it only shows the four buttons here, Events, I have Pinwall here, it shows my Brand Gallery which is a page I want and the photos. And photos icon there, that tab cannot be moved. But you see now, it says that there's two more here. So you wan to make sure that your notes section is now shown here. And the way that you would do that, is here you have a plus sign. So, you would just click from here and right now, it says Videos. But it would also say, Notes, which I added before over here. And since there is videos, I'm going to put that there. And that's how you setup Facebook notes in WordPress. I hope this video was helpful. For more information, visit me online at Susan Newman Design , thank you.

02:07

Today, we're going to learn how to automatically notify somebody about your WordPress blog. We're on a website that's using WordPress as its content management system. And we're going to learn how to automatically notify someone about a WordPress blog. Well the best way to do this is to set up your RSS feed. So we're going to do that now. So we're going to go to the dashboard and you're going to go down to plugins and in your plugins you're going to install the social media widget. And once you install that and activate it you're going to go to your appearance widgets and you're going to drag the social media widget over to your main sidebar area. And in this once you open it up you can put in whatever links you want to go to Facebook and Google Plus and your RSS feed. So how do you get the RSS feed. So you go to feedburner.google.com. And if you don't have an account you create one. And then you're going to put in the feed that you want to create. So you put in the feed title. In this case it was Broadcast Louder. You put in the address so that it knows where the blog posts are coming from. And what it will do is it will generate a feed link for you. So you take this and you copy it and you go back to your widgets. And you just copy that and you put it in right where it says RSS feed and you save and then when you go back to the home page or whatever page you're on on the site and you see this link, if you click on that link it automatically goes to a page where it says OK. You want to sign up to get the blog content. And you just say yes and they will start coming to you. And that's how you automatically notify someone about a WordPress blog. I hope that tip was helpful. For more information visit Susan Newman Design. Thank you.

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Action steps to take now that you have watched the Facebook section.

Section 4: WordPress and Twitter
04:03

Today, we're going to learn how to send posts to Twitter. We're on a site that's using WordPress for it's content management system. And now, we're going to learn how to send WordPress posts to Twitter. So, the first thing I want you do, is go to your Dashboard. And I want you to go to Plugins, I want you to install a social sharing plugin, such as ShareThis or another great one is Shareaholic. Anyway, once you have that installed and activated, then you're going to have icons at the bottom of your posts. So, if we go to this page and I want to share this next Webinar coming up. So, all you have to do is, click on the Tweet button. If you're not logged in, if you're going to log in, I happen to be logged in, so it's just going to load this and it's going to just share it. I'm going to put my own handle and then, I'm just going to push Tweet. Now, another way that you can do this, is you can go to the top here and you can select this long URL. And then, you want to go to a website like Bitly, and that's B, I, T dot L, Y. And then, it will load right in. Once you've logged in, you can then paste the link right here. It will load that link up, give it a specific little Bitly and then, you can copy that. And then, go back to Twitter and compose a Tweet, "new Webinar coming next week". And you past that short link in at Broadcast Louder (@BroadcastLouder) and Tweet. There is a third way that you can do this, which is to go back to the link, copy it again. I actually like using HootSuite because you can use multiple accounts. And you'll see I have five different accounts loaded. And in here, you can easily just write a new post. And then, what you do is, you put the link right in here, and HootSuite shortens it for you. And don't forget an all important hashtag. And then, you can pick which accounts you wanted to go and so, I'm going to actually send that to all four of my accounts and then, send. So, that's three different ways that you can share a post or an upcoming event on Twitter. I hope that tip was helpful. For my more information visit me online at Susan Newman Design, thank you.

06:17

Hootsuite's website is a great way to manage multiple Twitter accounts and also post live or schedule posts in the future. Let's say you are going on vacation and want to schedule a week's worth of Tweets... or let's say you want to just schedule ahead, so you're free to work on other things. Hootsuite is great for this. You can also search handles, save those hashtags as streams to follow and you can search and follow people too!

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Action steps for Twitter and Hootsuite now that you have watched this section.

Section 5: WordPress and LinkedIn
05:58

In this video you'll learn how to share your posts with targeted people who are like-minded and will benefit from reading what you are sharing. You will learn the differences between sharing with groups, on your company page and the public.

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Action steps for LinkedIn now that you have watched this section.

Section 6: WordPress and Tumblr
02:01

Today, we're going to learn how to hook up Tumblr and WordPress. We're on a site that's using WordPress for its content management system and now, we're going to learn how to connect Tumblr and WordPress. So, there's three different ways that you can connect your WordPress blog with Tumblr. The first way is to install Shareaholic, so you can add social media buttons to the bottom of your post. So, the first thing you'll do is install it and activate it and then, you'll go to your sidebar over here on the left where Shareaholic settings are and you will select the icons that you want people to share your content with. And you'll see one of them is Tumblr. So, if we go back to that post and we scroll to the bottom of the post, you'll see that Tumblr is one of the icons here. So, if we click on that, you'll see that it loads the title and the URL and you get to put in the description and then you would just click on create a post. Now, another way you can do it is to just go to Tumblr, log into your account and you'll see that I shared it already as a new post. Now, another really cool thing that you can do on your site is if we go back to plugins, I want to show you that there's actually a really cool Tumblr widget. And so, when you install and activate this, what happens is I'll show you, you add the Tumblr widget to your sidebar and you'll see right over here, it shows Frogs Are Green on Tumblr and if you can tell it how many posts you wanted to load and they will appear right here in your sidebar. So, those are three ways that you can connect Tumblr and WordPress. I hope that tip was helpful. For more information, you can find me online at Susan Newman Design

01:54

Today, we're going to learn how to export a WordPress feed to Tumblr. We're on a site that's using WordPress as its content management system and today, we're going to learn how to export a WordPress feed to Tumblr. Now, you'll see that I'm on a blog post that I would like to share with Tumblr. So, one of the things that you can do is make sure that at the bottom of your post, you've installed a share bar of social media buttons. So, one of the ones that I recommend is Shareaholic. So, if we go to our plug ins feed, you'll see here Shareaholic. So, I want you to install that and activate it and when you do, the next step is going to be adjusting the settings of your bookmark. So, you go in, you answer the questions and then you can check off the ones that you want people to share your content. So, one of the ones here is Tumblr. So, if we do that and then we go to the bottom of our post, that Tumblr right here is one of the share buttons. So, if you click on that, it takes you a general page where you can just share a post and put some content in. And then, you could just create a post this way. Another way that you can do it is if you log into your Tumblr account, you can just create a post. You'll see that I created a post, I put in the title, I added a photo and I added the link to the original blog post. And that's how you export a WordPress feed to Tumblr. I hope that tip was helpful. For more information, you can find me online at Susan Newman Design.

03:25

In this video, we're going to learn how to integrate Tumblr with WordPress. So, the first thing you want to do is go to your dashboard, slide down here to plugins. And you're going to install a new plugin called Tumblr widget. And I'm going to zoom in, so that you can see that. See, right there, Tumblr Widget. So, I want you to go to your plugin section, install Tumblr widget and activate it. Then of course, you have to make sure that you have a Tumblr account. So, we're going to go over here and you're going to see that Frogs Are Green has a Tumblr account. And I just uploaded this new frog design for a t-shirt. So I put this on here. And once you have that plugin installed, you're going to go to your widget area and I'm going to zoom out now. And so, over here you should have an available widget called Tumblr Widget. You're going to put that in the sidebar area over here. And you're going to open it up and it's going to ask you for your Tumblr address. You're going to fill that out and you're going to save that. And if we go to the main homepage of Frogs Are Green and we want to see the sidebar. And I'm going to scroll down and in the sidebar you're going to see the Tumblr widget is right there. And it's bringing in the feed of what I just posted on Tumblr. I hope that tip was helpful. For more information, visit me online at Susan Newman Design, thank you.

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Action steps now that you've watched Tumblr.

Section 7: Podcasts and Webinars Integrated with WordPress
02:07

Today, we're going to learn how to install audio in your WordPress. We're on a site that's using WordPress for its content management system. And now, we're going to learn how to add audio to our WordPress. So, the first thing I want you to do is to log into your dashboard, you're going to go to plugins and you're going to install a new plugin. The plugin is called Tierra Audio Playlist Manager. So, I want you to install that and activate it. And then, under settings you're going to find the Tierra Audio Playlist and in here, you can put in the artist, the track name, the album name and then you upload the MP3 you want to put in. And you just click add to media file and you will see that I have a few already lined up in here. And then once you do that, you click on the preview embed and you'll see that there's a play button, "When you leave comments on", and so you can listen to it, and it gives you here the code that you're going to put in your post. So, you copy this and then you go to your post and you'll see I started a post, "How to load audio into WordPress", and I just pasted that in. And when you do that, what happens is once you publish the page where you want the audio to be, and so now, if we scroll down, you'll see that I have a few audio clips here and it shows the audio button. And so, all somebody has to do is click on this and they can hear the audio. And that's how you add audio into WordPress. I hope that tip was helpful .For more information, visit me online at Susan Newman Design. Thank you.

01:46

Posting a webinar to WordPress will require you to work both with your WordPress blog and the site the webinar was created in. Post a webinar to WordPress with help from Susan Newman Design Inc, a successful branding and custom website design studio.

02:52

In this video we're going to learn how to set up a podcasting site in WordPress. We're on a site that's using WordPress for it's content management system and now we're going to learn how to set up a podcasting WordPress site. Now the first thing that you have to do in order to have a podcasting site is you have to have a place where you're doing your podcasting. So for example I have a radio show podcasting series on talk show radio. This is a free podcast site. You can just sign in, create your own call series and just start recording. So what we're going to do is we're going to start by going to the dashboard of your WordPress site and I want you to go down to plugins, and we're going to install a plug in that's just for podcasting. And so I love this one called Seriously Simple Podcasting. So I want you to go to the plugin section and you're going to click on add new and you're going to install Seriously Simple Podcasting and then you're going to activate it. And once you do, you'll see now that there's a podcast section here and you're going to add a new page. So you're going to put in a title, a little description if you want of what that podcast is about. You're going to scroll down here and you'll see you can put in a few keywords or a long tail keywords. And then here you're going to put the URL address to that mp3 recording. Or you can, if you have that mp3 recording on your desktop you can just upload it. But so I just put the link in and they way I got that link was I just went to the call series and if you click on this download icon it pops a new page right here with the recording and you'll see it gave me right here the URL address. So I copied that and I put it right in here and then I saved or previewed how the page looked, liked the way it looked and I published it. So if we go to look at it you'll see right here, there it is. There's the interview name, there's the recording and there's the description. And as I do more posts they would just flow down the page. And that's how you set up a podcasting WordPress site. I hope that video was helpful. For more information visit me online at Susan Newman Design. Thank you.

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Action steps now that you've watched the podcast/webinar videos.

Section 8: WordPress and Pinterest
05:55

Pinterest is like another Google! Full of imagery and a great place to meet people who share your passions. In this video tutorial I'll share a link from the web which loads all potential images that are Pinterest post worthy and then pin to a particular board. Then I show you a few extra ways to increase views and engage others.

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Action steps to take on Pinterest now that you've watched this video.

Section 9: WordPress and Amazon
02:15

In this video, we're gonna learn how to link Amazon to our WordPress blog. We're on a site that's using WordPress for its content management system, and in this video we're going to learn how to link Amazon to WordPress. Now, let's say that you just published a book, and now you want to sell it on Amazon. So you're gonna want to put the information and the picture of the book and all of that good stuff on your book page, and then right here you'll see that I have a link that says to purchase the kindle version click here. So what you would do is you would go to Amazon, you would get the link of that book, and then you would open the book page here, and you would just highlight the text here, click on the link icon to add a link. There you go, see, and you would put that in and I'm gonna add a little title here. And then you would just update the page. Now let's say you want to do it in reverse. You want to bring people on Amazon over to your WordPress page. So on Amazon, if you don't already have one, you should have an account and a profile. And you'll see I have my profile page open here, and you'll see if we scroll down over here, and I'm gonna blow it up, you'll see that you can add a link to your website right here. And so, you would put your WordPress address right in there. And that's how you can link up Amazon and WordPress. I hope this video was helpful. For more information, visit me online at Susan Newman Design, thank you.

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Actions steps for authors or business owners on Amazon

Section 10: Extras for a Great WordPress Site
01:47

Today, we're going to learn how to make a tagged profile. We're on a typical website that's using WordPress for its content management system. So the first thing you want to do is go to your dashboard and you're going to go down here to plugins. And you're going to install a plugin called All In One SEO pack. So what you would do is you would just add new, type in All In One SEO pack. It will find this, you install and then when you want to activate it it's going to send you to your settings because you need to enable this new plug in. Once you go to this page you put in your home title, your home description and your key words, in long tail keyword phrases. And you click enable. So that's it's going to enable all your pages and posts to have a new section for you to be able to tag them. So, once you do that and you enable it you go to your pages. You're going to select one of these to say, edit and we're going to go to the about Susan page and if you scroll to the bottom you'll see that you now have this All In One SEO pack section where you can put in a title, description of what the page is about and keywords and keyword phrases that were appropriate to the page. And once you do all this and you save your page, you update it, your page is now tagged with a title, description and keywords. I hope that tip was helpful. For more information visit Susan Newman Design. Thank you.

01:54

n this video we're going to learn how to set up WordPress Sphinx. Were on a site that's using WordPress for its content management system and in this video we're going to learn how to set up Sphinx. When you install WordPress, it comes with a basic search tool. But we're going to install a new enhanced one. I want you to go to your plugins section, it's right over here. And we're going to install and I'm going to zoom in, so you can see it better. WordPress, Sphinx, Search, Plugin. So, once you install that and activate it, next you're going to go to your widgets. And I'm going to show you now that you have a few different ones here. Sphinx Latest Searches, Sphinx Related and Top Searches and just a general Sphinx search bar. You can take any of these and drag them to the right side. And you see, I've just put in the search sidebar. And then, if you look at the site, we zoom out and we go to the Blog section. And you'll see that I now have an advanced search here. And if you want to put something in, such as book covers, and we do a search. It'll do a nice search of all the related material. But if you look and you see there's this little Advanced. You'll see that it searched in posts, comments tags. And that's how you set up WordPress Sphinx. I hope that tip was helpful. For more information, visit me online at Susan Newman Design. Thank you.

03:53

Today, we're going to learn how to upload WordPress widgets. We're on a website that's using WordPress for its content management system. And now we're going to learn how to upload WordPress widgets. So if you go to your dashboard you're going to see under appearance you have widgets and under that you have plugins. And so you want to go to plugins and you're either going to search by a term such as recent tweets or if you've been somewhere on the web and someone told you about a great plug in and you downloaded it, it would have put a zip file on your desktop. So instead you would just click on upload and then you would install that widget. Now let's go to all the plugins because I want to explain the difference. Some of the plugins are for functionality on your site such as contextual related posts. This is something that adds functionality to your WordPress site. And that is putting related posts underneath an actual post so you can give people more content. Oh I love this post. Oh here's one that is similar. Why don't you read this one too. You know, whereas dynamic widgets is specifically for your sidebar and that helps you decide what content on the sidebar you want on which page. So for example, if you wanted the Facebook like box only on the home page and the contact page or maybe just on the blog page, you could designate it for that. Whereas you could put recent tweets on all the sidebars, you know, appearing on all the pages. So let's take a look at what the widget area looks like. So once you install these widgets they come up in the left side here and what you can do is take one and drag and drop it into your main sidebar area over here. And so some of the ones that I have already put in here are the social media widget which is where you would load all your different social media addresses and that way you can load a nice long little bar of all the little icons and then people can follow you on the social media. Text is when you just want to put something in that's you know, original content that you want to put in there. So maybe it's your email marketing form, maybe it's a headline that you want to put in there, or your latest book that you want to sell. So a text spot would be where you could put your own original content. Here is the Facebook like widget, recent tweets, recent posts, archives. You could add a blog roll, all different kinds of things. And then let's take a look at how all of that shows up in the side bar. So you'll see at the top here we have the little bar of my social media icons, and then my radio show, so people can listen, some ads going to different things, my email marketing form. So you can put all different things in the side bar by adding widgets. I hope that tip was helpful. For more information visit Susan Newman Design. Thank you.

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Action steps to build your social strategy.

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Instructor Biography

Susan Newman, Brand Visibility Designer, Web Specialist, Environmentalist

Since 1994, Susan Newman Design, Inc. (Branding You Better!) has built a reputation for developing award-winning, innovative, brand visibility design, quality print marketing and creative, functionally sound web solutions throughout the United States and abroad. SNDI designs for creative entrepreneurs, small businesses, green and eco-friendly organizations, start-ups, and international corporations.

Favorite Quote: “Be the change you want to see in the world.” – Mahatma Ghandi

Susan Newman is a graduate of The School of Visual Arts with a BFA in Graphic Design and Illustration. She has a certificate in web design from New School University.

In her early career, she worked as an art director and graphic designer for various book publishing companies in New York City including Penguin and Macmillan. She has designed hundreds of book covers in most genres. Her book design work is represented in the permanent collection of the Library of Congress in Washington, DC.

Susan has received numerous awards in graphic and website design from organizations and publications including the Art Directors Club of New York, Desi, Graphis, the Print Regional Design Annual, The Society of Illustrators, and Graphic Design USA.

Susan created Broadcast Louder, a webinar series for entrepreneurs by entrepreneurs that has over 100 webinars/podcasts replaying. Susan is an entrepreneur, brand visibility and visual footprint strategist on a mission to help other creatives and entrepreneurs be as skilled in developing their brand, learning to market and promote their businesses, as they are in creating and developing their products and services. She hosts and celebrates the guest speakers who join in for the “Creativity + Abundance” webinar series, and together they share the most important aspects of running a business, from branding and building the right type of website and e-commerce, to knowing how to sell effectively and build a fan base in social media.

In March 2013, Susan discovered that the public was flocking to podcasts more quickly than webinars, because they could be downloaded and listened to on the go! She created "Suzy Brandtastic" which is a weekly podcast where she interviews entrepreneurs. This series is approaching 100 broadcasts and is cataloged in iTunes.

Susan has always been attracted to organizations and green initiatives that will help the planet. She has donated her design work to a variety of organizations, including the Hoboken 9/11 Memorial Committee, Hoboken Jubilee Center for Children, Central Avenue Special Improvement District (Jersey City Heights), Actors Shakespeare Company at New Jersey City University, Hudson Theatre Ensemble, Planet Cents, Eco Libris, Susan G. Komen for the Cure (Central and South Jersey), Pennsylvania Women's Hall of Achievement, The Ring of Hope Campaign, and Project SOAR.

Susan has been interviewed in print and on the radio about branding, marketing, design, Frogs Are Green and Broadcast Louder’s webinar series. She is a guest blogger for the New York Etsy Group, Circle Marketing, YourTango, and Social Buzz Club.

Susan founded Frogs Are Green to increase awareness about the massive worldwide amphibian decline (up to one-third of species are threatened with extinction). Because frogs are an indicator species of a healthy environment, she hopes to spread the message that healthy frogs mean a healthy planet for all. She is currently writing a K-3 science/art curriculum which she plans to release in time for Fall 2014. The annual contests open on Sept 2, 2014, photography and separately kids art. These contests have expert judges and are open globally and no cost.

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