WiFi for Sales & Business development professionals in IT

Comprehensive guide to WiFi Networking and real field practice. Designed for High-Level picture delivery.
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  • Lectures 18
  • Length 3.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 9/2015 English

Course Description

For my long life in IT it became clear that this is very difficult to find out a comprehensive WiFi training for people who needs to clearly understand big, completed picture, but without digging into technical details. And most of all it relies to Sales, Business development, IT and Project Managers who sells WiFi or manages WiFi projects. There are great technical deep dive classes for engineers from top WiFi vendors as well as cool generic marketing presentations or probably some good stuff on purpose. But what about sales or project people with WiFi specialization? Actually, what about completed intermediate layer? If you met the same issue – Congratulations! - the course was specifically designed to fill in such gap.

The course includes 18 lectures with about 3.5 hours of video content. It covers WiFi history, trends, impacting factors, standardization, regulation, high level radio fundamentals, architectures, services, solutions, requirements. Actual structure is presented at the course's curriculum. All main ideas, recommendations and tips are duplicated with text notes and pictures over the video lectures.

At the end of the course you'll definitely extend your horizon and will know a lot of practical tips how to manage your WiFi networking projects with a lot more confidence and make reasonable decisions. I believe it will help to boost your carrier and reach out more success. See you on the course!

What are the requirements?

  • Course doesn't require any special radio knowledge, but understanding of basic networking principles is needed

What am I going to get from this course?

  • Understand WiFi market, related technologies and trends.
  • Make reasonable decisions in WiFi Access domain.
  • Manage WiFi related projects with confidence.
  • Put together comprehensive requirements for WiFi solutions.

Who is the target audience?

  • Course designed for Sales and Business development managers, for example in vendors or partners sales, who works with WiFi directly or indirectly
  • Course can be useful for IT managers in Enterprises and SP who makes WiFi related decisions
  • Course can be useful for Project Managers who manages WiFi related projects
  • Course can be useful Network architects, who has no WiFi background, but who needs to quickly get completed high level picture of the WiFi domain
  • Course can be helpful for students, who studies wireless networking courses
  • Course can be interesting for everyone, who would like to extend personal horizon with better understanding of the WiFi access domain, but without digging into technical details
  • Course doesn't fit to network engineers, who is looking for deep technical dive into WiFi technology.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Introduction to the course

Introduction to the course. What is addressed by the course. To whom the course can be helpful.

Section 2: WiFi trends, standardization and regulation

History of the WiFi technology. How the story began...


What impacts to WiFi Networks Today


What will impact to WiFi Networks Tomorrow. Trends.


The most important standards of the IEEE 802.11 family.


Main aspects of the WiFi regulation. Tips.

Section 3: WiFi Radio fundamentals

WiFi radio transmission fundamentals, issues, workarounds.


WiFi radio transmission fundamentals, issues, workarounds.


Focus on Non-WiFi interference sources and how to deal with it.


MIMO and Beamforming basics.


Basics and use of Spatial Streams in WiFi.

Section 4: WiFi Radio Architectures and WiFi Network Architectures

Difference between Multi Channel Architecture and Single Channel Architecture in WiFi.


Main WiFi Network Architectures, including, Autonomous, Centralized, Cloud, Distributed.


More details for Centralized and Distributed WiFi Network Architectures.

Section 5: WiFi Solutions, Services and Vendors

WiFi vendors. Rank of the vendors based on public information. What they usually deliver.


Differences between WiFi solutions of the Enterprise class vendors and Budgetary class vendors.


WiFi networks monetization. Business operating efficiency increase with WiFi.


Tips for putting together requirements to a WiFi network. It includes such areas as General solution requirements, WiFi AP requirements, WiFi Controller requirements and WNMS requirements.

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Instructor Biography

Alexey Zaytsev, MBA, CPM, CWDP, CWSP

Alexey Zaytsev has worked more than 18 years in IT on different positions in Product Management, Product Marketing, Sales, and Business Development. It includes more than 10 years in Wireless with 5-6 years directly in Wi-Fi. Alexey holds MS degree in Engineering from the Bauman Moscow State Technical University (Russia), MBA degree from Wales University (UK) and he is Certified Product Manager (CPM by AIPMM/USA). Working experience has been acquired through working for High-Tech Vendors (Cisco, Nokia), System Integrators, System Providers and Enterprises. Alexey has worked in developed (USA, EU) and developing (Russia, CIS) geos.Currently Alexey Zaytsev is busy with new WiFi products and technologies development in Silicon Valley.

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