Video Production Business Tips: How to Succeed in Video
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Video Production Business Tips: How to Succeed in Video

Video Production Business Tips for success. Get new clients, make more and grow your video production company
4.2 (43 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
8,371 students enrolled
Created by OVC Masters
Last updated 3/2017
English
Current price: $10 Original price: $200 Discount: 95% off
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Includes:
  • 1.5 hours on-demand video
  • 1 Article
  • 3 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Have the knowledge, confidence and tools needed to become more successful in video production.
View Curriculum
Requirements
  • Students should have a basic understanding of how a video camera works and have an interest in working in the video production industry
Description

From start-up to successful, this video course will provide you with the knowledge and professional practices you need to become successful, make more money and take your career to the next level in video production. This course is designed to help you generate new leads, land clients and pitch ideas that will keep them hiring you again and again. You’ll learn what you need in your professional kit, how to present yourself effectively as a video professional, how to quote clients and more.

This course is designed for people who are interested in building a career in video production as a freelancer or as a business owner.

This course is for:

  • Entrepreneurial-minded people
  • People who dont want to limit their income with a salary job
  • People who like freedom, fast growth and a challenging and rewarding lifestyle
  • Freelance videographers who want to have a successful career in video production
  • Videographers looking to work with their ideal clients and learn how to land them
  • Videographers looking to make more money and quote properly
  • People who want to sell themselves
  • Film graduates looking to start their own video production company or become a successful freelancer
  • Anyone who feels stuck in video and wants another production companies advice
  • Anyone looking to save hours of time and money by learning from our experience in video
  • Anyone who’s unsure of what industry to focus on and what types of clients they should be attracting
  • Anyone who’s ready to brand themselves effectively
  • Anyone who’s unsure of where to spend their money

This course is NOT for:

  • Companies that are already established
  • Actors, make up artists, or other similar fields
  • People looking to get paid salary from a production company
  • People looking to join the union

About the Instructor:

Alli Saunders started her video career as freelance videographer and now runs an established video production company in Toronto, Canada where she produces corporate and commercial projects. She has an education from Humber College’s Film and TV Production program, several years experience working in the radio broadcasting industry and a diploma in marketing. With the talents gained from her professional background she understands the value in connecting with people and how to build strong, lasting client relationships.

What are the requirements?

  • Basic knowledge of video production
  • The ability to want to learn
  • Willingness to succeed
  • Not afraid of risk for reward
Who is the target audience?
  • Recent film grads should take this course
  • Anyone interested in a career in video should take this course
  • A videographer looking to take their career to the next level should take this course
  • A videographer looking to start a video production company should take this course
  • Actors, make up artists and set designers should not take this course
  • An owner of an established video production company should not take this course
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Curriculum For This Course
Expand All 46 Lectures Collapse All 46 Lectures 01:30:03
+
Course Introduction
2 Lectures 02:02

I’ll provide you with my career background and qualifications.

Preview 01:08

We'll look at how you can make the most of this course.

Preview 00:54
+
Which Video Industry Can YOU Make the Most Money in?
9 Lectures 20:35

We look at why it's important to narrow in on the industry that fits you best.

Preview 01:19


We look at the great & not so great aspects of working as an event videographer.

Preview 02:51

We look at the great & not so great aspects of working in the corporate & commercial video industry.

Preview 06:31

We look at the great & not so great aspects of working in the music video industry.

Music Video Industry
03:02

We look at the great & not so great aspects of working in the documentary video industry.

Documentary Video Industry
02:10

We look at the good & not so good about working in the wedding video industry.

Wedding Video Industry
03:15

In Conclusion...
00:17

Video Industry Homework
1 page
+
Start Your Own Company or Freelance?
4 Lectures 10:36

An overview of what this section involves.

Intro to Section & Insurance
01:04

The good stuff & the bad stuff you need to know if you're going to become a freelancer.

Start Your Own Video Company or Freelance?
05:58

We look at how using your name can be beneficial or hurt your growth as the name of your business.

Should Your Name be Your Companies Name?
01:46

We provide some insight, as well as keywords to consider when coming up with your business name.

What Should You Call Your Video Company?
01:48

Your Business Quiz
3 questions
+
How do You Attract New Leads to Multiply Your Client List?
3 Lectures 06:05

We look at the hunter style of selling and help you determine if this is your selling style.

The Hunter
02:21

We look at the farmer style of selling and help you determine if this is your selling style.

The Farmer
02:38

We review what we’ve learned in this section.

The Importance of Knowing Your Selling Style
01:06

Hunter Vs Farmer Selling Style
4 questions
+
Your Clients: The Past, Present & Future
12 Lectures 24:42
Who is Your Perfect Client?
01:27

Get Your Network to Get You MORE WORK
01:13

We look at how you can perfect your pitch to close more deals

Preview 02:05

We discuss how to obtain a vast new network of contacts with 1 simple daily goal.

Pitching Companies to Grow Your Client List
01:43

How to Get More Paying Gigs
02:47

Where to Find Your Clients
01:15

Think Outside the Box
02:41

Should you be taking behind the scene photos or is it a waste of time?

Your Clients Experience is EVERYTHING
02:51

We look at practices that will keep your clients coming back for more.


Keep Your Clients
03:06

We look at your client’s logos can be beneficial to you.

Quote Like a Pro
03:41

We look at the client’s experience and the importance of always considering their experience working.

Professional Practices Your Clients Expect You to Take
01:53

Get More Clients Homework
1 page
+
Equipment: What You Need to Produce The Best Videos
8 Lectures 11:39

We dive into what you'll learn in this section.

Intro to Section
01:15

We look at what to consider when purchasing your camera & how to maximize your investment.

The Right Camera Body For You
01:05

We discuss the several lenses you should have in your kit & the benefits of lense mounts & adapters.

Your Must Have Lenses, Mounts & Adaptors
01:46

We look at the essential lighting gear you should have in your kit.

Lighting Gear
00:56

We discuss what audio gear you need to record great audio.

Audio Recorders, Lavs and Mics
01:11

We discuss what to consider when purchasing a tripod to ensure you aren't buying new ones every year.

Invest in a Great Tripod Once
01:49

When Should You Get a Studio Space?
01:29

We look at other types of equipment you should add in your kit for success.

Other Great Gear to Add to Your Kit
02:08
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How to Build a Brand & Website That Get You Noticed
5 Lectures 09:16

We look at what type of logo you need for success.

Make Your Logo Stand Out
01:17

We look at why having a mobile website is so important for you and your clients.

Is Your Website Outdated?
00:34

Why your demo reel matters and how to make it amazing.

How to Make a Demo Reel That Gets YOU More Business
02:12

We look at how your clients can help you land more clients.

Show Off Your Clients to Get More Clients
00:59

Optimize Your Reach with Social Media & SEO
04:14

How to Get Noticed Quiz
3 questions
+
Conclusion
1 Lecture 00:34
Thank You Message
00:34
+
Bonus Lectures
2 Lectures 00:46
Bonus Content
2 pages

This lecture includes information such as other courses OVC Masters is teaching, how to connect with and learn more about the instructors and more.

Bonus Lecture: Learn More From The Instructor & Other Info
00:46
About the Instructor
OVC Masters
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34,247 Students
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OVC Masters is a team of highly skilled experts creating online courses in many different topics and interests. Our goal is to provide value through online video courses that will teach various skills, techniques and practises. Our team consists of experts in marketing, media production, web development, business, branding and more all ready to help you reach your goals, whatever they may be; new career, increase knowledge, or to learn a new hobby.

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