Video Production Business Tips: How to Succeed in Video
4.7 (64 ratings)
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Video Production Business Tips: How to Succeed in Video

Video Production Business Tips for success. Get new clients, make more and grow your video production company
4.7 (64 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
8,531 students enrolled
Last updated 7/2017
English [Auto-generated]
Price: $125
30-Day Money-Back Guarantee
  • 1.5 hours on-demand video
  • 1 Article
  • 3 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Have the knowledge, confidence and tools needed to become more successful in video production.
View Curriculum
  • Students should have a basic understanding of how a video camera works and have an interest in working in the video production industry

From start-up to successful, this video production course will provide you with the knowledge and professional practices you need to become successful, make more money and take your career to the next level in video production! This course is designed to help you generate new leads, land clients and pitch ideas that will keep them hiring you again and again. You’ll learn what you need in your professional kit, how to present yourself effectively as a video professional, how to quote clients and more.

This course is designed for people who are interested in building a career in video production as a freelancer or as a business owner.

Here is what people are saying about this Video Production Business Tips course:

"It is really a good course.It has helped me to understand more about video production business.I would like to recommend this course to other people who are interested in video production"


"So much valuable information about how to do well in video, survive and actually make money"

-Megan Sampson

"Very valuable content. I've been struggling with selling myself and my video company and this course has great advice on how to sell yourself without being pushy. Also goes into what equipment you should have, how to get repeat business and other great stuff! Highly recommend to anyone looking to have a successful business in video"

-Jenny Fraser

"This course is broadening my view of all the possibilities"


This course is for:

  • Entrepreneurial-minded people
  • People who dont want to limit their income with a salary job
  • People who like freedom, fast growth and a challenging and rewarding lifestyle
  • Freelance videographers who want to have a successful career in video production
  • Videographers looking to work with their ideal clients and learn how to land them
  • Videographers looking to make more money and quote properly
  • People who want to sell themselves
  • Film graduates looking to start their own video production company or become a successful freelancer
  • Anyone who feels stuck in video and wants another production companies advice
  • Anyone looking to save hours of time and money by learning from our experience in video
  • Anyone who’s unsure of what industry to focus on and what types of clients they should be attracting
  • Anyone who’s ready to brand themselves effectively
  • Anyone who’s unsure of where to spend their money

This course is NOT for:

  • Companies that are already established
  • Actors, make up artists, or other similar fields
  • People looking to get paid salary from a production company
  • People looking to join the union

About the Instructor:

Alli Saunders started her video production career as freelance videographer and now runs an established video production company in Toronto, Canada where she produces corporate and commercial projects. She has an education from Humber College’s Film and TV Production program, several years experience working in the radio broadcasting industry and a diploma in marketing. With the talents gained from her professional background she understands the value in connecting with people and how to build strong, lasting client relationships.

What are the requirements?

  • Basic knowledge of video production
  • The ability to want to learn
  • Willingness to succeed
  • Not afraid of risk for reward
Who is the target audience?
  • Recent film grads should take this course
  • Anyone interested in a career in video should take this course
  • A videographer looking to take their career to the next level should take this course
  • A videographer looking to start a video production company should take this course
  • Actors, make up artists and set designers should not take this course
  • An owner of an established video production company should not take this course
Compare to Other Video Production Courses
Curriculum For This Course
47 Lectures
Course Introduction
2 Lectures 02:02

I’ll provide you with my career background and qualifications.

Preview 01:08

We'll look at how you can make the most of this course.

Preview 00:54
Which Video Industry Can YOU Make the Most Money in?
9 Lectures 20:35

We look at why it's important to narrow in on the industry that fits you best.

Preview 01:19

We look at the great & not so great aspects of working as an event videographer.

Preview 02:51

We look at the great & not so great aspects of working in the corporate & commercial video industry.

Preview 06:31

We look at the great & not so great aspects of working in the music video industry.

Music Video Industry

We look at the great & not so great aspects of working in the documentary video industry.

Documentary Video Industry

We look at the good & not so good about working in the wedding video industry.

Wedding Video Industry

In Conclusion...

Video Industry Homework
1 page
Start Your Own Company or Freelance?
4 Lectures 10:36

An overview of what this section involves.

Intro to Section & Insurance

The good stuff & the bad stuff you need to know if you're going to become a freelancer.

Start Your Own Video Company or Freelance?

We look at how using your name can be beneficial or hurt your growth as the name of your business.

Should Your Name be Your Companies Name?

We provide some insight, as well as keywords to consider when coming up with your business name.

What Should You Call Your Video Company?

Your Business Quiz
3 questions
How do You Attract New Leads to Multiply Your Client List?
3 Lectures 06:05

We look at the hunter style of selling and help you determine if this is your selling style.

The Hunter

We look at the farmer style of selling and help you determine if this is your selling style.

The Farmer

We review what we’ve learned in this section.

The Importance of Knowing Your Selling Style

Hunter Vs Farmer Selling Style
4 questions
Your Clients: The Past, Present & Future
13 Lectures 25:12
Who is Your Perfect Client?

We're checking in!

Checking In

Get Your Network to Get You MORE WORK

We look at how you can perfect your pitch to close more deals

Preview 02:05

We discuss how to obtain a vast new network of contacts with 1 simple daily goal.

Pitching Companies to Grow Your Client List

How to Get More Paying Gigs

Where to Find Your Clients

Think Outside the Box

Should you be taking behind the scene photos or is it a waste of time?

Your Clients Experience is EVERYTHING

We look at practices that will keep your clients coming back for more.

Keep Your Clients

We look at your client’s logos can be beneficial to you.

Quote Like a Pro

We look at the client’s experience and the importance of always considering their experience working.

Professional Practices Your Clients Expect You to Take

Get More Clients Homework
1 page
Equipment: What You Need to Produce The Best Videos
8 Lectures 11:39

We dive into what you'll learn in this section.

Intro to Section

We look at what to consider when purchasing your camera & how to maximize your investment.

The Right Camera Body For You

We discuss the several lenses you should have in your kit & the benefits of lense mounts & adapters.

Your Must Have Lenses, Mounts & Adaptors

We look at the essential lighting gear you should have in your kit.

Lighting Gear

We discuss what audio gear you need to record great audio.

Audio Recorders, Lavs and Mics

We discuss what to consider when purchasing a tripod to ensure you aren't buying new ones every year.

Invest in a Great Tripod Once

When Should You Get a Studio Space?

We look at other types of equipment you should add in your kit for success.

Other Great Gear to Add to Your Kit
How to Build a Brand & Website That Get You Noticed
5 Lectures 09:16

We look at what type of logo you need for success.

Make Your Logo Stand Out

We look at why having a mobile website is so important for you and your clients.

Is Your Website Outdated?

Why your demo reel matters and how to make it amazing.

How to Make a Demo Reel That Gets YOU More Business

We look at how your clients can help you land more clients.

Show Off Your Clients to Get More Clients

Optimize Your Reach with Social Media & SEO

How to Get Noticed Quiz
3 questions
1 Lecture 00:34
Thank You Message
Bonus Lectures
2 Lectures 00:47
Bonus Content
2 pages

This lecture includes information such as other courses Life Progression Project is teaching, how to connect with and learn more about the instructors and more.

Bonus Lecture: Learn More From The Instructor & Other Info
About the Instructor
Life Progression Project
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Online Video Courses! High Quality Learning For All!

Life Progression Project represents two entrepreneur's insights into reaching success, financial freedom, having better relationships, self improvement, mindset shifts and everything media. Our goal is to provide value through online video courses that will teach various skills, techniques and practises. We also partner from time to time with experts in other industries to bring to you high quality video training in various subjects! We have content in marketing, media production, web development, business, branding and much more; all ready to help you reach your goals, whatever they might be; new career, increase knowledge, increase income, or to learn a new hobby.

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