Video Marketing Strategy to Grow your Business
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This concise course will provide you with the video marketing strategy needed to attract your ideal audience, connect with them using powerful brand stories and convert them into delighted customers.
In this video training program, you'll learn how to create videos that deliver on your business objectives by indentifying content that your target audience will actually want to watch. Then you learn how to optimize your videos to maximize your views and your Return on Investment.
The course includes easy-to-follow video lectures that will get you up and running quickly so that you can get on with what you do best - grow your business.
Start getting the results you want now with this practical video marketing strategy program.
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Learn on the go.
Desktop, iOS and Android.
Certificate of completion.
|Section 1: Introduction to the Course|
Welcome to Video Marketing Strategy to Grow your BusinessPreview
|Section 2: Attract your Target Audience|
You will learn the key objectives of the Attract Videos
Identify Your Target AudiencePreview
Plan your Video ContentPreview
Optimize your Video
Call to Action
Measure and Analyse your Results
Conclusion to Section 2
|Section 3: Brand to Connect with your Audience|
Brand Video Objectives
Share your Brand Story
Discovering your Brand Story
Create Your Story Structure
Conclusion to Section 3
|Section 4: Convert your Leads into Customers|
Convert Video Objectives
Conclusion to Section 4
|Section 5: Delight your Customers|
Delight Video Objectives
Conclusion to Section 5
|Section 6: That's a Wrap!|
I began my career as an actor on Australian television. After ten years, I changed careers and studied communications and marketing and worked as a marketing professional for the next decade.
Along with my qualifications in marketing, I have won awards as a marketer and video producer including for my work in branding from the Australian Marketing Institute as well as Best Mobile Movie at Tropfest, which is one of the world's largest short film festivals.
I have started my own business with Vimaco and helping small businesses with their video marketing.
I would like to share my experience through Udemy.