COMPLETELY UPDATED FOR 2017
Is LinkedIn driving you crazy? You’ve heard the rumors: 90% of recruiters and HR professionals are looking at your LinkedIn profile before contacting you. However, you have yet to gain a real, viable job opportunity through the site that fits your career goals. If this describes you, sign up to learn how you CAN find a job on LinkedIn without going crazy.
Go Beyond Just Writing a Winning Profile to Become a LinkedIn Master
In this course, learn how to:
Tap into the Social Media Giant That Recruiters, Managers, and HR Departments Use Every Day
Since 2007, I have been an avid user of LinkedIn, helping job seekers tap into this vital website and apply strategies to connect with managers, recruiters, and industry leaders. As a former Human Resources Recruiter, I know what employers look for – and how to work within the unspoken rules while fully utilizing effective, tactical networking tools like LinkedIn to gain access to the real decision makers.
This course is perfect for everyone, from beginners to skilled LinkedIn users. In particular, I discuss not just the “how to” with LinkedIn, but also the important strategies of “why” that makes an effective job search.
Using a mix of lectures, guided screen shots, quizzes, and written content, you will learn everything from the basics to advanced tactics for using LinkedIn to gain a new job. With over 2.5 hours of video content, the entire course is outlined in detail so you can quickly jump to specific lectures to answer your questions. Plus, as LinkedIn rolls out new advancements, I will continue to update the course so you always have the most up-to-date content on LinkedIn.
At the end of this course, you will be able to make meaningful connections while you build your online reputation and increase your number of Profile views. And of course, you will be able to make the most of every job posting you see and find the hidden jobs on LinkedIn.
Stop the insanity of doing the same ineffective strategies over and over while expecting different results. Learn how to get a job on LinkedIn without going crazy!
Find out a little bit more about me, Donna Shannon, and what you can expect from this course.
Check out these key facts to learn why LinkedIn is so important for your job search.
How important is LinkedIn in the modern job search?
Your social media comfort level relates to how much information and activity you feel comfortable with sharing on publicly-available websites such as LinkedIn.
Are you a closed or an open networker? Take this quick self-assessment to find out.
Wondering what the real differences are between a paid and a free LinkedIn account? And more importantly: is it worth it?
Discover the important areas of the home page, including hidden menus to make you more effective.
Basic account settings include your email address, contact information, billing information, and whether you want a free or paid account.
Privacy controls are some of the most important behind-the-scenes settings that impact all of your behavior on LinkedIn. This includes:
The communication settings have a lot of flexibility, especially when you drill down into the different options. This impacts:
This article covers:
Let's see how much you learned about the account and privacy settings.
Don't commit the LinkedIn Cardinal Sin of using an exact replica of your resume as your LinkedIn profile.
Learn the best practices for the initial matter on your profile, including your name, picture, and profile backgrounds.
Your picture is worth a thousand words - or on LinkedIn, possibly a thousand views. Learn how to select and upload your profile for maximum impact.
Creating a custom URL not only makes it easy to list your link on your resume, it makes you look like a savvy LinkedIn user.
Learn how to write a dynamic Summary in 2,000 characters or less.
The way you write about your experience is very different than your resume. Learn these strategies to attract more recruiters and convey your top results.
Do Skills and Endorsements really matter? Well, yes and no. Find out how to make key word optimized Skills sections that will attract more Endorsements that relate to the job you actually want.
Bonus material are any elements that enhance your strength as a candidate. This can be:
Follow these step-by-step instructions to get the most out of your new LinkedIn profile.
Adding content such as samples, presentations, or even your resume gives the LinkedIn community more insight into who you are and what you offer.
This could be:
Gathering some recommendations from your network will boost your Profile.
How well do you know the little touches that make a big difference?
What's your networking philosophy? Do you want a small but deep network, or does a broad but shallower network serve your purposes best?
Learn how to manage your incoming and outgoing invitations.
You CAN customize that initial invitation...
Don't commit the #1 LinkedIn Cardinal Sin! Learn how to customize your invitations.
Don't commit the biggest LinkedIn Cardinal Sin by importing your contacts the wrong way.
Learn how to find the person you're looking for when you need them.
How well do you understand the messaging systems in LinkedIn?
Groups are the blood of LinkedIn. In this section, learn the importance of Groups, especially to build your reputation, network with others, and even find hidden jobs.
A list of strategic Groups you should join - and why.
Groups are probably the greatest feature on LinkedIn. Learn how to navigate these vital tools to make the most of them.
Just like the fact that the Privacy settings control your behavior on LinkedIn, the Group settings influence your communication and visibility to Group members and others.
Building your reputation on LinkedIn is one of our main goals. Getting involved in quality conversations or posting your own content can be just the ticket.
How well do you understand the value of the Groups?
It's not a simple as it looks! Learn some best practices while avoiding some very significant LinkedIn Cardinal Sins.
As a quick reminder from my Section on searching, you can access the Company page directly from the job posting.
Test your knowledge on this crucial part of LinkedIn.
As a successful entrepreneur and career coach, Donna Shannon assists job seekers, business owners, and professionals in the art of promoting themselves LinkedIn. A former corporate recruiter, Donna is the author of two books: "How to Get a Job Without Going Crazy" and "LinkedIn Essentials: Are You IN?" Ms. Shannon is based in Denver, Colorado, and has presented at national conferences in Los Angeles, San Francisco, Orlando, San Diego, Tampa, and Dallas.