Steve Alcorn is a USA Today bestselling author of 27 books. In 1986, he founded Alcorn McBride Inc., the leading provider of audio, video, and control systems for the world's theme parks, and in 2002 he founded Writing Academy. He is also the CEO of BrainStream Limited, an AI education startup. With more than 50 years of experience as an engineer, author, and instructor, and over 100,000 online students, his passion is education. His goal is to turn complex ideas into simple concepts that everyone can use to improve their lives.