Cassette tapes expired into CDs which fell to digital downloads. Cameras that were hoisted on your shoulder evolved into ones that fit in your palm. Napster. MySpace. Facebook. Websites. The transformation from analog to digital allowed everyone and everything to become a brand. What this evolution didn’t do was teach them how. That’s where I enter the conversation.
After twenty-five years in communication through public relations, graphic design, digital media marketing, social media management, web design, and professional speaking, I realize that the core of it all is clear communication.
Affiliations: National Speakers Association, American Advertising Federation, America's Small Business Development Center