Erik Ernesto Vazquez
Founder Director and Tenured Reserach Professor - Digital
About me
Erik Ernesto Vázquez is the Founder and Director of Digital Business & Analytics programs at Leonard de Vinci Business School (EMLV) in Paris, France. He held positions as regional manager in Mexico and USA for Caterpillar Inc, a multinational Fortune 500 company. Erik also works as a consultant for multinational tech companies such as Oracle Corp. He has contributed to the practice in strategic projects such as being the Chief Marketing Officer of the startup Shopnet during the due diligence and acquisition by Coca-Cola FEMSA, a multinational Fortune Global 500 company. Erik moved into the higher education sector becoming the youngest MBA Director at UDEM, a top institution accredited by SACS, AACSB, and AMBA. In this role, he launched the AMBA accreditation process and actively contributed to obtaining it. In 2020, Erik launched the MSc DBA at EMLV, a program that obtained the accreditation Conférence des Grandes Écoles (CGE) and attracted students from more than 13 nationalities in the same year, exceeding enrollment quality and quantity expectations of the first cohort. He is an active member of the National Research Council of Science and Technology (CONACYT) System of Researchers SNI Level 1 as well as a reviewer for the European Academy of Management on the track of international competitiveness since 2016. Erik earned a doctoral degree from the University of Newcastle upon Tyne UK and Grenoble École de Management FR in which he specialized in digital business. Erik also holds an MBA from the University of North Carolina USA and EGADE Business School MX as well as an Engineering degree from UDEM MX. His research has been published in top international academic and practitioner journals such as Harvard Business Review, MIT Sloan Management Review, Electronic Markets, and Journal of Research in Interactive Marketing. He also trains participants of Executive Masters and MBA programs and supervises their applied research projects in digital business, he has launched MOOCs for executives enrolling +1,600 participants in +100 countries delivering them in English, Spanish, and French language.